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In this episode, you're going to learn:
- The difference between a story and a narrative
- How to create a narrative to influence the buying committee
- and where AI fits into the whole sales process.
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About This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.
