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cover of episode A Guide to Buyer Enablement, with Kevin Dixon

A Guide to Buyer Enablement, with Kevin Dixon

2019/10/12
logo of podcast How to Sell Podcast: Make How You Sell, Why You Win

How to Sell Podcast: Make How You Sell, Why You Win

Shownotes Transcript

This episode is brought to you by Growth Forum - sign up for 30-days free), use the code: GROW30

This week we welcome Kevin Dixon to the podcast. Kevin is the founder of ‘Boxxstep.’ A brilliant software that adds a buyer-centric approach to your CRM. 

In this episode, Kevin and Luigi have an in-depth discussion about buyer enablement and the points in the sales industry which could be improved upon.

There is a ton of advice and sales tips for you to take in this episode, so I recommend you have your notepad at the ready.

Where you can find Kevin:

Timestamps:

[03:10] – How Kevin got into sales

[06:20] – Kevin’s motivation for starting Boxxstep

[08:20] – The difference that adding more people into the decision-making process has when trying to make a sale.

[09:50] – Kevin’s definition of buyer enablement

[12:30] – Luigi and Kevin discuss some current issues within the sales industry

[16:30] – Kevin and Luigi have an in-depth discussion on buyers enablement

[20:50] – The importance of being a professional in the sales industry

[22:40] – The way that sales has changed over the last 30 years

[26:10]– How you can focus on buyer enablement if your manager is only focused on the results.

[30:40] – Tips for becoming a better salesperson and leader

[37:30] – The biggest influence in Kevin’s career

This episode is brought to you by Growth Forum - sign up for 30-days free), use the code: GROW30