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cover of episode Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

Airbnb Just Copied Apple’s Product Development Strategy... Here’s Why (#138)

2023/7/13
logo of podcast Marketing Against The Grain

Marketing Against The Grain

Shownotes Transcript

Here’s why you should never launch new products.

Kipp and Kieran dive into Airbnb’s massive change on how they build and grow their products, and how you can use these principles to build your business. Learn the exercises for companies to be in the mindset of the customer, the most common mistake every growth marketer makes, and the importance of breaking down the customer journey.

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar)  

Kieran Flanagan, https://twitter.com/searchbrat

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.