Shownotes Transcript
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Rory Vaden discusses the importance of automation in personal branding, emphasizing that personal branding is essentially the digitization of one's reputation. He also highlights the importance of being mission-driven and obsessively passionate about one's work, ultimately leading to greater success and impact. Codie and Rory emphasize that trust and reputation are foundational to success in any venture.
To request a free brand strategy call with Rory’s team visit http://freebrandcall.com/codie
To download the national research study Rory talked about in this interview visit http://freebrandstudy.com/codie
To download a free early release audiobook of Rory’s brand new book visit http://freebrandaudiobook.com/codie
Chapters
00:00 The Power of Automation and Personal Branding
02:46 Building Your Online Presence: Starting from Scratch
06:06 Identifying Your Audience and Their Needs
09:09 Creating Value: The Key to Building Trust
11:56 The Importance of Giving First
15:01 Depth vs. Width: Serving a Smaller Audience
17:46 Fractal Math: Maximizing Revenue Without New Customers
20:54 Mission-Driven Messengers: The Future of Personal Branding
23:52 Obsessive Passion: The Key to Success
26:55 Finding and Exploiting Your Uniqueness
31:39 The Power of Obsession in Service
34:01 Revenue Stream Assessment: Finding Your Focus
41:14 Crafting Your Expertise: The Roadmap to Recognition
47:40 The Importance of Books in Building Trust
52:43 Frameworks for Success: Productizing Services
55:35 The Role of Personal Branding in Business Growth
01:00:00 Trust and Reputation: The Cornerstones of Success
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