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cover of episode Pricing Questions / SaaS vs. Service

Pricing Questions / SaaS vs. Service

2016/10/27
logo of podcast Bootstrapped Web

Bootstrapped Web

Shownotes Transcript

We’ve got a party episode today. We welcome Rob Williams of Workshop and Folyo. Allan Branch joins us later on in the episode when we discuss his time with Less Accounting.

[tweetthis]There are pros and cons to both the service and the software side of things. - Brian[/tweetthis]

Today’s topic was primarily pricing. How to price effectively, why to price at a certain level, and what pricing can do for your business. This episode was a great discussion on how value to the customer is reflected in the pricing of a service or product. We had some great insights today and maybe we’ll help you decide how to price your own service or product.

Here are today’s topics:

	- Rob’s service Workshop. What is it?

	- Why Rob has recently changed the pricing of the service.

	- The art of pricing.

	- How pricing attracts the “right” clientele.

	- What is Folyo?

	- To do or not to do a Free Trial.

	- What is Audience Ops Calendar?

	- How to offer value to a customer.

	- Catching up with Allan Branch.

	- Why you are always beholden to somebody.

	- Why Allan and his team sold Less Accounting.

[tweetthis]If you want to tie pricing to value isn't that [revenue] the ultimate value? But no one does it! - Jordan[/tweetthis]

Resources Mentioned Today:

Foylo)

Workshop)

Less Everything)

Carthook)

Audience Ops Calendar)

As always, thanks for tuning in. Head here to leave a  review in iTunes).