In this episode of Generative Now, Lightspeed partner Michael Mignano sits down with the former Stitch Fix COO and founder of The Yes, Julie Bornstein. They talk about Julie’s latest venture: Daydream, an AI-powered fashion discovery engine built for the LLM era. Julie shares how her decades at Nordstrom, Sephora, and Pinterest shaped her vision, why now is the moment for natural language search in shopping, and how AI will transform fashion.
**Episode Chapters: **00:00 Introduction to the Interview01:06 Julie Bornstein's New Venture: Daydream02:44 The Evolution of E-commerce and AI03:28 From Nordstrom to Daydream05:35 Technological Innovations in Fashion12:02 The Yes: Launching During a Pandemic15:15 Acquisition by Pinterest and Future Plans17:49 The Vision for Daydream22:57 Introduction to Style Passport23:27 Iterative Shopping Experience24:02 Bringing Brands Together24:45 Technical Implementation of Models25:24 Challenges with Large Models26:12 Building Mini Models for Fashion27:28 Competition from Large Model Providers30:25 Video Shopping and Social Media Integration31:43 The Role of Agents in Shopping35:20 Future of Shopping Interfaces37:13 Being a Serial Founder41:48 Launch and Future Plans43:09 Conclusion and Farewell
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