Prepare for a ‘technology supercycle’, with futurist Amy Webb
Masters of Scale
Deep Dive
How did Amy Webb's early experience in Japan shape her future career as a futurist?
Her time in Japan exposed her to advanced mobile technology, which she saw as a glimpse into the future of distributed internet and many-to-many content sharing, leading her to pursue a career in predicting technological trends.
What are the three general purpose technologies shaping the future according to Amy Webb?
The three general purpose technologies are artificial intelligence, advanced sensor technology, and biotechnology. These technologies are converging, creating a flywheel effect where improvements in one lead to advancements in the others.
Why does Amy Webb believe that biotechnology is relevant to industries beyond healthcare?
Biotechnology can impact industries like food production by enabling synthetically produced meats and new materials, such as nitrile gloves, which can be printed instead of extracted, addressing supply chain issues and environmental concerns.
What is the 'technology super cycle' that Amy Webb discusses?
The technology super cycle refers to the convergence of artificial intelligence, advanced sensor technology, and biotechnology, where improvements in one technology drive advancements in the others, creating a cycle of innovation with profound economic impact.
How does Amy Webb suggest organizations prepare for the future?
Organizations should develop foresight capabilities by tracking signals and trends, differentiating between what's trendy and what's a true trend, and mapping out scenarios based on uncertainties. They should also benchmark themselves against other industries to find new opportunities.
Why does Amy Webb argue against heavy-handed regulation in the tech sector?
She believes that traditional regulation is often reactive and may not account for the rapid evolution of technologies like AI and biotechnology. Instead, she suggests alternative frameworks that compel companies to make responsible choices without stifling innovation.
What personal and professional excitement does Amy Webb have for the year ahead?
Professionally, she is excited about the unpredictability of the future and the new opportunities it presents. Personally, she is looking forward to participating in the Unbound gravel race in Kansas, a challenging cycling event.
- Amy Webb's career as a futurist began with early insights into mobile technology in Japan.
- She transitioned from journalism to strategic foresight, founding the Future Today Institute.
- The institute focuses on long-range planning and disruption for global organizations.
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