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Picking Priorities

2025/4/16
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REWORK

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David Heinemeier Hansson
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Jason Fried
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Jason Fried: 优先级不必永久不变,应该根据当前情况而定。我们通常以六周为周期来设定优先级,这样可以避免过度纠结于选择,并根据实际情况灵活调整。软件开发不像制造业需要长期规划,可以根据实际情况灵活调整,不必担心选择错误,因为只有六周时间,可以边做边调整。即使是决定开发新产品,也可以保持相对的灵活性。当团队成员变动时,也可以根据实际情况调整优先级,这并不意味着做错了,而是根据实际情况做出了最佳选择。重要的是,要避免频繁地改变主意,以免造成团队的混乱和不确定性。 Jason Fried: 不必过度纠结于选择,可以根据情况改变主意,不必制定长期的路线图。人们很难改变主意,是因为他们认为制定路线图是一种专业的表现,但实际上,越接近执行时间做决定越好,因为那时你掌握的信息更多。 Jason Fried: 不必试图预测未来一年的工作,应该更频繁地做出更小的决定。人们总是认为设定路线图可以让大家知道预期,但实际上,你可以更频繁地告诉他们预期,而不是试图预测未来一整年的工作。除非你面临供应链问题,否则没有必要像传统行业那样进行长期规划。软件开发可以灵活调整,这是一种更健康的方式。 Jason Fried: 选择每六周确定一次优先级,这是我们从听众和客户那里听到的,他们非常欣赏这种方式。 David Heinemeier Hansson: 软件开发不需要像建筑或航天那样进行长期规划,越接近执行时间做决定越好。因为在软件开发中,你越接近执行时间,你对产品、客户需求、当前权衡、团队成员和他们的能力的了解就越多。而提前九个月做决定,只是在猜测。我们没有必要为了显得专业而制定长期路线图,应该根据实际情况及时调整。为了防止频繁调整,我们每六到八周进行一次周期性规划,这给了团队一些稳定性,让他们有足够的时间来完成工作。但我们不会制定一个长期的路线图,只关注下一个周期。 David Heinemeier Hansson: 制定长期路线图通常是坏主意,因为信息不足,而且经常需要改变主意。我们经常被问到路线图,但我们通常不会提供,因为我们可能会改变主意。我们曾经承诺过客户会在某个时间交付某些东西,但我们后来都后悔了。 David Heinemeier Hansson: 人们总是问我们如何才能边走边做决定,但实际上我们也是会坐下来思考接下来要做什么。只是我们更频繁地做决定,而且这些决定更准确,因为我们更了解当前的情况。 David Heinemeier Hansson: 创始人需要保持对新想法的热情,但也要有克制,避免频繁改变计划,影响团队效率。将计划周期限制在6-8周,可以平衡对新想法的热情和团队效率。

Deep Dive

Chapters
This chapter explores the dynamic nature of priorities in business, particularly in software development. It emphasizes that priorities aren't permanent and should be revisited regularly, such as every six weeks, to adapt to changing circumstances and new insights. The six-week cycle allows for flexibility and prevents team burnout from constant changes.
  • Priorities are not permanent; they shift as you learn.
  • Six-week cycles provide structure without rigidity.
  • Adjusting priorities based on team capacity and changes is acceptable.

Shownotes Transcript

How do you decide what to work on next, without relying on a long, stale to-do list? In this episode of The REWORK Podcast, 37signals co-founders Jason Fried and David Heinemeier Hansson talk about why they don’t rely on lengthy roadmaps to set priorities. Instead, they focus on what makes sense now, not what seemed like a good idea months ago. They explain how working in real time leads to better decisions and thinking that fits the moment.

Key Takeaways:

  • 00:44 – Priorities aren’t permanent—they’re meant to shift as you learn
  • 03:20 – Ditch the roadmap mentality in favor of real-time decision-making
  • 07:20 – There’s a difference between winging it and planning as you go
  • 09:10 – Why 6-week cycles give you just enough structure without locking you in

Links and Resources:

  • “Doing what you think, not what you thought” from Jason Fried’s HEY World)
  • Get Basecamp for free at Basecamp.com)
  • Books by 37signals)
  • HEY World | HEY)
  • REWORK podcast merch)
  • The REWORK podcast)
  • The Rework Podcast on YouTube)
  • The 37signals Dev Blog)
  • 37signals on YouTube)
  • @37signals on X)