User Testing, Stoic Philosophy, and Other Listener Questions
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In this episode of Rework, the spotlight is on listener questions. Listen in as Jason Fried and David Heinemeier Hansson share their insights on a range of topics — from 37signals' approach to user testing and the impact of Stoic philosophy on their business principles, to discussions on profits and expenses, and the crucial decision of when to hire. Tune in to hear their unique perspectives on these key aspects of building a successful company.

Check out the full video episode on YouTube)

Key Takeaways: 

• Uncover why 37signals rejects traditional user testing and prioritizes being their own first customer. They unveil their unique perspective on product development and share the one question you need to test every product against.
• Explore how Stoicism functions as a mental operating system, fostering calm and efficient thinking in response to business challenges. David delves into Stoic principles and recommends some essential Stoic readings for entrepreneurs (See links below).
• Jason and David discuss their approach to profits, expenses, maintaining healthy margins, and the independence and freedom that profitability affords in decision-making.
• How to use the principle of "hire when it hurts" to ensure resources align with the business's growth and increased demand.

Rework is a production of 37signals). You can find show notes and transcripts on our website). Full video episodes are available on YouTube) and X).

If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail, or send us a text at 708-628-7850 or email), and we might answer it in a future episode. 

Links and Resources:

*The Manual *by Epictetus) 

On the Shortness of Life by Seneca)

*A Guide to the Good Life: The Ancient Art of Stoic Joy *by William B. Irvine) 

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Books by 37signals)

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The REWORK podcast)

The Rework Podcast on YouTube)

The 37signals Dev Blog)

37signals on YouTube)

@37signals on X) 

37signals on LinkedIn)* *