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cover of episode From the Vault: Yuru-chara: Japanese Mascots, Part 2

From the Vault: Yuru-chara: Japanese Mascots, Part 2

2025/6/28
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Stuff To Blow Your Mind

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J
Joe McCormick
R
Robert Lamb
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Robert Lamb: 作为一名日本文化爱好者,我认为Yuru Kiara不仅仅是可爱的角色,它们深深植根于日本的传统和信仰之中。从神道教的万物有灵到妖怪的神秘传说,再到根付的精致小雕塑,这些都为Yuru Kiara的诞生提供了丰富的文化土壤。我亲身经历过这些吉祥物带来的欢乐和慰藉,它们不仅仅是商业符号,更是日本人民情感的寄托。 Joe McCormick: 我对Yuru Kiara的理解更偏向于社会功能层面。以船梨精为例,它以非官方身份挑战官方吉祥物,展现了民众对刻板印象的反抗和对个性的追求。而月见守则以略带恐怖的形象提醒人们注意安全,这种寓教于乐的方式更容易被大众接受。我认为Yuru Kiara的成功在于它们能够巧妙地将文化元素与社会需求相结合,从而引发人们的共鸣。

Deep Dive

Chapters
This chapter dives into the captivating world of Hachi, the Nagoya Municipal Subway mascot. Hachi's unique design, featuring a Shachihoko (mythical fish) head, connects to Nagoya Castle's architecture and Japanese mythology, symbolizing fire prevention and protection. The mascot's presence on the subway offers both practical guidance and a touch of mythical charm.
  • Hachi, Nagoya's subway mascot, has a Shachihoko fish head.
  • Shachihoko are mythical fire-preventing creatures in Japanese architecture.
  • Hachi's design connects mythology, architecture, and subway safety.

Shownotes Transcript

In this classic episode of Stuff to Blow Your Mind, Robert and Joe discuss Japan’s beloved yuru-chara, corporate and governmental mascots that are undeniably cute but with deeper connections to other aspects of Japanese culture. (originally published 7/11/2024)

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