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cover of episode INBOUND AFTER HOURS: Why creating buyer personas is critical [2017]

INBOUND AFTER HOURS: Why creating buyer personas is critical [2017]

2017/6/22
logo of podcast Avidly Talks: A (mostly) marketing, sales and HubSpot related podcast

Avidly Talks: A (mostly) marketing, sales and HubSpot related podcast

Shownotes Transcript

This week we chat about the importance of creating personas and why they are a critical foundation to your marketing strategy. We’ll discuss how to overcome challenges when creating personas and give you advice on how to overcome them.