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cover of episode The Profitable Bond: Unlocking Sales Success through Stronger Customer Relationships with Director of Marketing Johanna Sjölin | Avidly Talks ep. 150

The Profitable Bond: Unlocking Sales Success through Stronger Customer Relationships with Director of Marketing Johanna Sjölin | Avidly Talks ep. 150

2025/4/7
logo of podcast Avidly Talks: A (mostly) marketing, sales and HubSpot related podcast

Avidly Talks: A (mostly) marketing, sales and HubSpot related podcast

Shownotes Transcript

In this conversation, Johanna Sjölin, the marketing director of Avidy HubSpot Solutions, shares her insights on building strong customer relationships. She emphasizes the importance of empathy, trust, and professionalism in client interactions. Johanna discusses how to balance personal connections with professional responsibilities, the role of emotional intelligence in client management, and strategies for creating advocates through strong relationships. The conversation highlights the need for authenticity and the value of treating clients as partners rather than mere transactions.