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cover of episode Manchester United In New Digital Transformation Partnership

Manchester United In New Digital Transformation Partnership

2022/7/21
logo of podcast Bernard Marr's Future of Business & Technology Podcast

Bernard Marr's Future of Business & Technology Podcast

Shownotes Transcript

In this episode I talk about a new technology partnership. Manchester United is entering a new partnership with DXC to look at digital transformation and how a club like Manchester United is using data, analytics, and technology to innovate, drive fan engagement, and more. Join me as I discuss this with Victoria Timpson, CEO of Alliances and Partnerships, Manchester United and Mark Hughes, Chief Growth Officer, DXC Technology.