In a world that has a million different options for every creative element, CTA, form fields, and more... where do you even start? How do you know that element is where you'll see an impact big enough to make a difference for your bottom line? This is the #1 question I get as a CRO strategist, and my answer every time is: it depends! This session will walk you through how to understand your testing opportunities, generate test ideas, and measure your results with scientific accuracyKey Takeaways:- How to spot opportunities for testing+How to evaluate competitors and other sites for inspiration- Ways to organize and prioritize ideas based on your goals- How to use tools to evaluate test results (that don't require a stats degree)Check out upcoming DigiMarCon Digital Marketing, Media and Advertising Conferences & Exhibitions Worldwide at https://digimarcon.com/events/
