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cover of episode Creating Pizza Loyalty with Deanna Nicola from Papa Murphy's

Creating Pizza Loyalty with Deanna Nicola from Papa Murphy's

2016/6/6
logo of podcast Marketing News Canada

Marketing News Canada

Shownotes Transcript

Deanna Nicola is the Marketing Manager for Papa Murphy's Take N' Bake Pizza - Canada. She's doing a great job of expanding the company and helping her local franchisee's increase sales through her marketing efforts.

In this episode we discuss:

  • Pizza!
  • The marketing challenges of a Canadian company working with a US company and how to overcome it
  • What our guest has done to improve the company's marketing in the first six months of being on the job
  • How to work with and support local stores through digital marketing
  • Running a successful launch and loyalty program
  • Our guests biggest marketing flop

For more, see jellymarketing.com

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