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cover of episode How to Get Out of a Creative Funk With Your Marketing

How to Get Out of a Creative Funk With Your Marketing

2025/5/29
logo of podcast S.O.B. (Small Owned Business) Marketing

S.O.B. (Small Owned Business) Marketing

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C
Chelsea
V
Vivian
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Vivian: 我认为在营销方面,跳出你自己的行业圈子去寻找灵感非常重要。虽然关注竞争对手在做什么很有帮助,但有时这并不能真正激发你的创意,反而会让你陷入比较的怪圈。因此,我建议大家去看看其他行业的人都在做什么,这绝对能为你带来新的想法。我自己在内容创作遇到瓶颈时,经常会这样做。 Chelsea: 我也认为从其他行业汲取灵感是很重要的。很多我们今天喜欢的企业,都是通过思考行业之外的东西才得以存在的。例如,服装订阅服务 Stitch Fix,它的灵感可能就来自于 Netflix 的 DVD 租赁模式。如果不从其他行业汲取灵感,很多我们喜欢的企业可能就不会存在。而且,这种灵感不一定非要来自社交媒体,也可以用于电子邮件营销等方面。

Deep Dive

Shownotes Transcript

Sometimes you’re just not feeling creative, and it can be difficult to continue with your marketing efforts when you’re in a funk.

 

This week on the Small Owned Business (S.O.B.) Marketing podcast, Vivian and I are discussing the challenges small business owners face in maintaining their marketing efforts, especially during periods of low creativity or motivation. We share practical tips for overcoming these challenges, including seeking inspiration from outside one's industry, repurposing existing content, and the importance of community support. 

 

Is there something specific you do to get yourself out of a creative funk? Let us know in the comments!

 

PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!

 

➡️ 𝘕𝘦𝘦𝘥 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘴𝘶𝘱𝘱𝘰𝘳𝘵, 𝘣𝘶𝘵 𝘥𝘰𝘯'𝘵 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘩𝘪𝘳𝘦 𝘢𝘯 𝘦𝘹𝘱𝘦𝘯𝘴𝘪𝘷𝘦 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘢𝘨𝘦𝘯𝘤𝘺? 

Join our monthly membership community 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob


 

Chapters:

00:00 Thank You For Listening & Please Leave us a 5 Star Review

02:45 Navigating Marketing in a Funk

05:48 Finding Inspiration Beyond Your Business’s Industry

11:30 Repurposing Content for Fresh Ideas

15:46 Recognizing Growth and Progress

22:10 Returning to Basics and Target Audience Needs

25:29 The Importance of Scheduling

30:10 Leveraging Community Support

36:51 TLDL: How To Get Out of a Creative Funk Summary


𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:

 

Content Marketing: Reuse, Repurpose, & Recycle: https://www.youtube.com/watch?v=tehAhmMco0w)

 

𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob)

 


 

If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com

 

This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here:

 

**Youtube:  https://www.youtube.com/@TheSeasonedMarketer

 

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**Instagram: https://www.instagram.com/theseasonedmarketer

 

COLLABORATION REQUESTS TO: [email protected]