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cover of episode Content Creation Burnout

Content Creation Burnout

2022/5/12
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Start Marketing

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Content creation burnout

This week, I'm burned out on content creation. I'm wondering where it fits in to my business and if it's even worth it. I'm so burned out, I didn't even realize my mic wasn't plugged in for my recording. And, I couldn't even bring myself to re-do the episode.

The question I want to ask is: Is it fair for marketing experts and coaches to tell you to "just create content"? I don't think it is. It's well intentioned advice because content really is king. But content creation is a full time job. Is it sustainable for small business owners and solopreneurs?

You tell me. Shoot me an email: [email protected]