How to “de-linchpin” yourself and get back to big-picture strategy in your business, with Isabelle Mercier-Turcotte
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Do you ever feel like YOU are the bottleneck preventing growth within your organization? Unfortunately, it’s a common mistake business owners make every day: getting stuck in the weeds, becoming the “linchpin,” and slowing down growth. 

  But there is a better way — one that gets you back into the strategic leadership seat, and that gets your organization back on track. Our guest this week is an expert in helping business owners make that shift (and she’s had to do it herself, too). Isabelle Mercier-Turcotte is a “no-nonsense” dynamo, born to catapult heart-centered entrepreneurs and business leaders to build impactful brands, business and lives. She’s also one of the few repeat guests on the Measure Success Podcast.

  Listen to the full episode for more on how to build a strategy that will get you from where you are now to where you want to go, how to establish a deeper “why” for your goals, the art and science of delegation, and why Isabelle swears by a “gambling fund” at her organization (it’s not what you think). 

  Here’s a Glimpse of What You’ll Learn: 

Why the business and sports worlds have more parallels than most people think

How to connect goals to a deeper “why” and why that connection is so important

What the biggest tax you’ll ever pay is — and how to keep yourself from having to pay it

What strategy means according to Isabelle’s perspective 

How to bridge the gap between where you are now and where you want to go

Why it’s important for Isabelle to “step out of the way” in her own business

What a linchpin means in the context of business — and why Isabelle is trying to get away from being one

The power of having entire weeks with no meetings, client work, etc so that company leaders can focus on big-picture strategy 

Why Isabelle promotes “scheduling spontaneity” as well as a “gambling fund”

What “winning architecture” means — and how to integrate it into your life and business

How to stick with your own boundaries and calendar blocks and stay disciplined to creating space for yourself and your own business planning

When you should automate, delegate, or eliminate 

How Isabelle measures success in her own life

  Resources Mentioned in This Episode: 

LeapZone Strategies) website

LeapZone Strategies on LinkedIn)

Isabelle’s TEDx Talks)

“Linchpin: Are You Indispensable?”) by Seth Godin

40 Strategy)

Contact 40 Strategy)

Carl J. Cox on LinkedIn)