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cover of episode People Magic Profit: Weekly Calendar

People Magic Profit: Weekly Calendar

2024/8/6
logo of podcast People Magic: How to Build a $1M Community

People Magic: How to Build a $1M Community
AI Deep Dive AI Chapters Transcript
People
G
Gina Bianchini
Topics
Gina Bianchini: 本模块的核心在于讲解如何通过设计每周日历，将社群活动变成会员生活中的习惯，从而提升会员参与度和社群活跃度。这并非通过大量内容输出，而是鼓励会员贡献自身的故事、想法和经验。有效的每周日历应专注于会员贡献，而非运营者自身内容的输出。每周日历的关键在于一致性，即在固定的时间以相同的方式鼓励会员贡献，从而在会员心中建立习惯。即使会员并非立即参与，也能记住并参与社群活动。每周日历活动不宜过多，保持一致性比数量更重要，应选择一到两个活动长期坚持，并定期评估效果。构建社群的重点在于长期可持续的运营，而非短期的内容输出。 为了帮助社群运营者更好地设计每周日历，本模块提供了多种活动类型，例如：办公时间、问答环节、梦想更大、每周挑战、技能提升、新会员介绍、会员故事分享、痛点分享等。通过多个成功的社群案例，展示了如何通过每周日历建立会员习惯，并保持社群的长期活跃。每周日历的一致性是建立会员习惯的关键，通过在相同时间做相同的事情，形成习惯，提高会员参与度。

Deep Dive

Chapters
This chapter introduces the concept of a weekly calendar to turn community participation into a habit, emphasizing consistency and member contributions over content creation.

Shownotes Transcript

Are you more of a visual learner? Head on over to our website) where I have a very pretty video of my masterclass. And come back on Thursdays to watch our companion episode!

How do I get my membership to essentially run itself? Well, you already have monthly themes to provide an annual structure. With a weekly calendar you can map out your community week and YOUR workload. Like monthly themes, a weekly calendar gives community members another opportunity to share their stories and experiences with each other. It also builds a habit which gets members excited to come back to your community week after week.