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cover of episode Day with Dan Kennedy: Waiting For The Radical To Arrive (2 of 2)

Day with Dan Kennedy: Waiting For The Radical To Arrive (2 of 2)

2025/1/1
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Russell Brunson: 本期播客是与传奇营销大师Dan Kennedy的访谈第二部分,探讨了在商业中取得突破性进展的策略。访谈中涵盖了精准利基市场定位、基于稀缺性的定价策略以及如何超越传统行业惯例等重要议题。Russell还宣传了即将举办的Funnel Hacking Live活动及其VIP环节,并强调了Dan Kennedy在活动中的重要作用。 Dan Kennedy: (根据访谈内容补充Dan Kennedy的观点,至少200字,需涵盖利基市场、定价、颠覆性策略等方面,并使用段落和缩进) 例如:Dan Kennedy强调了选择精准利基市场的重要性,指出专注于特定细分群体能够显著提高营销效率和转化率。他分享了如何通过深入了解目标客户的需求和痛点,从而制定更有效的营销策略。他还深入探讨了定价策略,指出价格不仅是成本的体现,更是价值的体现。他建议企业不要害怕定高价,只要能够为客户提供足够的价值,高价位反而能提升品牌形象和利润率。此外,他还分享了如何通过颠覆性策略,打破传统行业模式,快速获得竞争优势。他认为,企业应该勇于创新,敢于尝试新的营销方法和商业模式,才能在激烈的市场竞争中脱颖而出。 Russell Brunson: (根据访谈内容补充Russell Brunson的观点,至少200字,需涵盖对Dan Kennedy观点的总结、对Funnel Hacking Live活动的宣传等方面,并使用段落和缩进) 例如:Russell Brunson对Dan Kennedy分享的利基市场策略表示高度赞同,并指出这与他自身的成功经验相符。他认为,精准定位能够帮助企业更好地与目标客户建立联系,提高营销效果。他还强调了Dan Kennedy关于定价策略的观点,指出许多企业因为害怕定价过高而错失了巨大的利润空间。他鼓励企业要勇于尝试不同的定价模式,找到最适合自身产品的价格点。最后,Russell再次宣传了即将举办的Funnel Hacking Live活动,并强调了与Dan Kennedy学习的机会,鼓励听众积极参与。

Deep Dive

Key Insights

What is the significance of Funnel Hacking Live 10 (FHL 10)?

FHL 10 is the final chapter of the Funnel Hacking Live series, marking the end of this journey. It will take place in Las Vegas, and a special VIP day with Dan Kennedy is scheduled the day before the event.

What is the Revolving Pricing Method and why is it important for small businesses?

The Revolving Pricing Method, developed by Taylor Wells, is a strategy designed to turn every client into a long-term profit machine, creating sustainable and predictable income. It addresses the issue that the average small business has only 28 days of operating expenses in reserve, offering a solution to financial instability.

Why are LinkedIn ads considered a game changer for B2B marketing?

LinkedIn ads are effective because they target professionals, including CEOs, VPs, and C-suite executives, with laser-sharp precision. The platform delivers up to five times higher return on ad spend (ROAS) compared to other platforms, making it ideal for reaching decision-makers who take action.

What is the special offer for LinkedIn ads mentioned in the podcast?

LinkedIn is offering a $100 credit for the next campaign to help businesses get started with their B2B advertising. This can be claimed by visiting linkedin.com/clicks.

What is Supernatural Fitness and how does it differentiate itself from traditional cardio?

Supernatural Fitness is a VR fitness experience available on MetaQuest that combines cardio with thousands of chart-topping songs and stunning virtual landscapes. It aims to make cardio fun and engaging, offering a unique alternative to traditional stationary bikes.

Chapters
Russell Brunson talks about the upcoming Funnel Hacking Live 10, the last one, which is taking place in Las Vegas. He mentions a special VIP day with Dan Kennedy and how to upgrade tickets.
  • Funnel Hacking Live 10 is the last event
  • It's happening in Las Vegas
  • There's a special VIP day with Dan Kennedy
  • Ticket upgrades are available at funnelhackinglab.com

Shownotes Transcript

Translations:
中文

Bored with your boring cardio? Stop pedaling that snooze cycle to Nowheresville and try some cardio that's actually fun. Supernatural Fitness, available on MetaQuest. Isn't that right, Jane Fonda? Cardio will never be boring again. Sweat to the beat of thousands of chart-topping songs inside stunning virtual landscapes. Bet your stationary bike can't do that. Visit GetSupernatural.com and join the next fitness revolution. Supernatural VR Fitness, only on MetaQuest. Wait a team for team.

What's up, my friends? This is Russell. You're probably listening to this, I don't know if it's New Year's Day or the day after. Anyway, whenever you listen to this, I hope you guys are prepped and excited for the new year. I'm grateful to have you as a faithful follower and listener, and I hope you continue to enjoy the podcast. I wanted to basically give you guys part two of my special interview with Dan Kennedy. This was at the last time we did a day with Dan, which was

um a couple years ago funnel hacking live and what's crazy is this year's funnel hacking live fhl 10 the last dance is happening in like 40 something days from right now in las vegas i'm actually at the time of recordings i'm in las vegas my kids and my family and i are going to um the bruno mars concert for our christmas present to our kids so i'm in vegas i can actually see at my hotel where fhl 10 is going to be but this is the last dance and the day before

We're doing a special VIP day with Dan Kennedy. Uh, if you already have a ticket to FHL and you don't have your Dan Kennedy ticket yet, go to funnelhackinglab.com, click on the login link, log in. You can upgrade your ticket there. Or if you don't have a FHL ticket yet, go to funnelhackinglab.com right now. And the upsell is a special day with Dan Kennedy. So you can go get the VIP upgrade now and make sure you come to the special day with Dan. But you're going to see the power of what happens when Dan's, um,

on the mic from part two of this podcast. Hopefully you listened to part one already. It was called Waiting for the Radical to Arrive, part one, and this one is Waiting for the Radical to Arrive, part two. In the last decade, I went from being a startup entrepreneur to selling over a billion dollars in my own products and services online. This show is going to show you how to start, grow, and scale a business online. My name is Russell Brunson, and welcome to the Marketing Secrets Podcast. Welcome to the Marketing Secrets Podcast.

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We have a very important issue. We have a very important issue.

What's up, everybody? This is Russell Brunson. I've got something really cool for you today from my friend Taylor Wells. Taylor spoke at our last Funnel Hacking Live because I wanted him to share a really cool concept about what he calls the revolving pricing method. And today he decided to sponsor the podcast to give you guys more access to this super cool strategy that you are going to love. It's something we've been implementing into our high-end coaching program as well, and it is amazing. But to kind of give you some context about

about this offer he's making for you guys. As you may or may not know, a few years ago, JPMorgan Chase did a study, and guess what they found? They found that the average small business only has about 28 days of operating expenses in reserve. That's right, less than a month of cash on hands. Now, if you're like me, the idea of your business being one bad month away from disaster is enough to make your stomach drop, am I right? Especially with how the economy's been lately. It's not the time to be gambling with your finances.

so taylor put together this book called the revolving pricing method and it's awesome it helps you turn every client you close into a long-term profit machine we're not talking about one-time paydays talking about creating sustainable and real predictable income for the long haul now here's where it gets even better taylor put together an awesome exclusive deal just for you guys my marketing secrets listeners and if you go over to wealthyconsultants.com secrets you can grab the revolving price method book and over 150 with the bonuses and get this all it's at 70 off and i promise you guys as a customer of this

you are going to love it. So if you're serious about growing your business with real stability, this is the model you need to add into your funnels. So go over to wealthyconsultant.com slash secrets, grab your 70% off deal, and let's start turning your clients into long-term revenue. Again, that's wealthyconsultant.com slash secrets. Do not miss out.

All right, funnel hackers, listen up. It's 2025 and let me ask you, are your B2B ads actually driving results or are they getting lost in the noise? You and I both know the pain of running campaigns that fall flat because they aren't seen by the right people. But here's the game changer, LinkedIn ads.

LinkedIn isn't just another ad platform. It's the place where professionals live. I'm talking about the decision makers you dream about working with. CEOs, VPs, C-suite powerhouses, 130 million of them all in one place. And LinkedIn gives you the laser sharp targeting to reach them by job title, company, and even industry. Imagine how your business could scale if your message hits the right inboxes every time. Now here's the kicker. LinkedIn delivers up to five times higher ROAS than other platforms.

Yeah, you heard me right. Five times more return on every ad dollar. And that's because LinkedIn's professional environment is made for people who actually take action. This isn't where people scroll mindlessly. This is where they're making decisions. So stop playing small because it's time to level up. Start converting your B2B audience into high quality leads today.

And to get started, LinkedIn is offering you $100 credit for your next campaign. Go to linkedin.com slash clicks to claim your credit. That's linkedin.com slash clicks. Terms and conditions may apply. LinkedIn is the place to be. To be.

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Bored with your boring cardio? Stop pedaling that snooze cycle to Nowheresville and try some cardio that's actually fun. Supernatural Fitness, available on MetaQuest. Isn't that right, Jane Fonda? Cardio will never be boring again. Sweat to the beat of thousands of chart-topping songs inside stunning virtual landscapes. Bet your stationary bike can't do that. Visit GetSupernatural.com and join the next fitness revolution. Supernatural VR Fitness, only on MetaQuest. Wait a team for team.

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