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cover of episode How to 2X Your Sales and 10X Your Profits by Mastering Momentum | #Marketing - Ep. 11

How to 2X Your Sales and 10X Your Profits by Mastering Momentum | #Marketing - Ep. 11

2025/2/19
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The Marketing Secrets Show
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Russell Brunson
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Russell Brunson: 我发现掌握动量是实现销售额翻倍和利润增长十倍的关键。许多营销人员在产品发布初期取得一些成功后就停止了，这让我感到困惑，因为他们失去了已建立的势头。要真正实现增长，必须了解如何在产品发布后保持动量。我会利用'发布中的发布'策略，在客户处于购买心态时抓住他们，并将揭示我如何扩展ClickFunnels的步骤。我总是将产品发布视为盈亏平衡的漏斗，目的是获取客户并创造良好体验，而不是立即盈利。真正的利润来自于发布会内的再次发布，我会在客户最兴奋的时候，及时提供下一个价值阶梯的产品或服务。最后，我会将客户引导至持续性服务，以实现长期收益。通过这种方式，我能够充分利用客户的购买热情，实现销售额和利润的大幅增长。

Deep Dive

Chapters
This section discusses common mistakes marketers make during product launches, focusing on the high cost of advertising and the challenges of affiliate marketing. It introduces the concept of 'momentum' as a key factor for success and profitability.
  • Most marketers lose traction after initial launch success.
  • Early internet marketing relied on partnerships and joint ventures.
  • High advertising costs shrink margins.
  • The evolution of affiliate marketing from 50/50 splits to expensive prizes.
  • The need to maximize monetization of audiences as advertising costs rise.

Shownotes Transcript

In this episode of The Russell Brunson Show, I’m diving into one of the biggest secrets behind explosive business growth - momentum. Most marketers launch a product, see some initial success, and then stop!  It boggles my mind because they lose all the traction they’ve built. But if you understand how to keep momentum rolling, you can double your sales and 10X your profits - without spending more on ads!

I’ll break down the launch within the launch strategy, show you how to capture customers while they’re in a buying mindset, and reveal the exact steps I’ve used to scale ClickFunnels beyond what most people think is possible.

Key Highlights:

  • Why most launches fail to generate real profit and how to fix it

  • The “launch within the launch” strategy that maximizes revenue with zero extra ad spend

  • How to keep buyers in heat so they continue buying from you

  • The three-step framework to turn every campaign into a momentum machine

  • How I’ve used this exact strategy to fuel ClickFunnels’ insane growth

If you want to stop leaving money on the table and start leveraging momentum to scale your business, this episode is a must-listen!

https://sellingonline.com/podcast)

https://clickfunnels.com/podcast)

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