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cover of episode Make Your Business Work Better For You: Q&As with Russell Brunson

Make Your Business Work Better For You: Q&As with Russell Brunson

2024/8/28
logo of podcast The Marketing Secrets Show

The Marketing Secrets Show

AI Deep Dive AI Chapters Transcript
People
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Emery
H
Hamza
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JJ
第二次特朗普政府对AI贸易的影响:减少监管,增加波动性,中国威胁加剧,以及埃隆·马斯克对AI政策的潜在影响。
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John
一位专注于跨境资本市场、并购和公司治理的资深律师。
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Peter
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Russell Brunson
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Timmy
Topics
Peter: 作为一名内容创作者和IP导师,我面临着如何保护我的课程内容不被盗用,以及如何高效推广我的课程的挑战。我的课程主要面向内容创作者,教授版权、商标和AI法律知识,帮助他们最大化收益并降低法律风险。课程以线下工作坊为主,但由于时间限制,我创建了在线课程,但担心两者之间会互相竞争。 Russell Brunson: 建议Peter同时运行线上和线下课程,先推广录播课程,再利用邮件营销推广直播课程。这可以缩短广告投放和用户观看之间的窗口期,并最大化收益。即使用户观看两次课程也没有问题,因为这有助于他们更好地理解课程内容。此外,他还建议Peter考虑使用不同的营销渠道,例如付费广告和免费流量,并选择最适合自己的方式进行推广。 Russell Brunson: 针对Peter提出的如何防止课程内容被盗的问题,Russell Brunson并没有直接给出具体的技术解决方案,而是建议Peter专注于课程内容的价值和独特性,并通过提供高质量的课程内容和优质的服务来吸引用户,从而降低内容被盗的风险。同时,他还建议Peter可以考虑将课程内容与其他相关产品或服务进行捆绑销售,以提高课程的整体价值和吸引力。

Deep Dive

Chapters
Peter Nieves, the IP Mentor, asks Russell Brunson how to protect intellectual property for content creators. They discuss strategies for running live trainings and online courses without cannibalizing sales, focusing on using automated webinars and leveraging live sessions for VIP access and Q&A.
  • Content creators need knowledge of copyright, trademark, and AI law.
  • Live trainings offer valuable interaction and Q&A opportunities.
  • Automated webinars provide immediate access and facilitate efficient ad campaigns.

Shownotes Transcript

Our first time running our 3-Day Selling Online event gave us 4+ hours of rapid-fire question and answers, and while I want to reserve the full Q&A for those who purchased access, this set of questions are EXTREMELY relevant to a lot of the questions I get from people in our niche.

So let’s dive back into the Selling Online Q&A session where we tackled 20 more pressing questions from our engaged community of entrepreneurs, content creators, and business enthusiasts. This time, we covered an incredible range of topics in just over an hour, ensuring you walk away with actionable strategies that you can implement immediately.

During this session, we explore fresh, cutting-edge ideas, including:

  •  Protecting your intellectual property in the digital age

  •  Combining live and automated webinars without cannibalizing sales

  •  Strategies for driving traffic and increasing conversions in online communities

  •  The perfect formula for creating high-impact offers

  •  Scaling businesses through franchising and licensing models

  •  Balancing family life with entrepreneurial success

  •  And so much more, all packed into a very concise, value-driven experience!

Join me, along with facilitator Chris Cameron, as we navigate this array of questions and deliver insights that could transform your approach to online selling. Whether you’re looking to refine your current strategies or gain a fresh perspective, this episode is a goldmine of information you won’t want to miss.

And with all of these quick shot questions and answers, keep your ears open for the ONE idea that could dramatically shift everything in your business and put your full focus there. Hopefully these answers are beneficial for you!

And if you’re eager to continue your journey to success, be sure to secure your spot at our next event on SellingOnline.com — where we’ll continue to push the boundaries of what’s possible in the digital marketplace.

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