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cover of episode Perseverance and Innovation Strategies for Business Growth with Cody Sperber

Perseverance and Innovation Strategies for Business Growth with Cody Sperber

2024/6/5
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The Marketing Secrets Show
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Russell Brunson
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Russell Brunson：从初创企业家到在线销售额超过10亿美元，他的成功源于对营销策略的持续学习和创新，以及将个人成长转化为对其他人的贡献。他早期创业的经历，包括销售土豆枪和创建ClickFunnels，都体现了这种坚持和创新的精神。他强调，创业的旅程分为两个阶段：个人成长和贡献他人，真正的创业者最终会将个人成长转化为对其他人的贡献。他认为创业者应该服务于五年前的自己，解决自己曾经面临的难题。ClickFunnels的成功并非一蹴而就，他之前曾两次尝试创建类似软件但都失败了。在面对技术故障和财务危机时，他始终保持坦诚沟通，积极解决问题，并最终赢得用户的理解和支持。他认为未来网站和销售漏斗将利用人工智能技术，根据用户个性化定制内容。他正在创作一本新书，旨在帮助人们更早地找到个人成长和贡献他人的平衡点，并分享成功的秘诀。他热衷于收藏古董书籍，并将其视为一种独特的投资和个人爱好，他通过独特的融资方式，为其图书馆的建设筹集了资金。 Cody Sperber：ClickFunnels简化了在线销售漏斗的创建过程，赋能了更多创业者。他分享了快速扩张企业面临的财务压力和风险，以及如何通过积极销售产品和服务来解决问题。他强调邮件营销是企业与客户建立关系和销售产品的关键。他赞赏Russell Brunson的坚持和创新精神，以及他将个人成长转化为对其他人的贡献。他认为成功的关键在于专注于赚钱，并利用赚到的钱去追求自己的爱好。他与高层次人士的交流，往往涉及到更宏大的议题，例如全球性问题和未来趋势。

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Recently I visited Cody Sperber on his podcast “The Clever Investor Show” and I shared my journey from early business struggles to the success of ClickFunnels. We focus on the importance of perseverance and innovation and, luckily for me, my passion for collecting rare books, especially those by Napoleon Hill, really gave me some ammunition for my journey that hopefully you can use too!

Listen in as I dive into the strategies I use to acquire rare and valuable items, showcasing my resourcefulness and dedication. I also discuss the profound insights gained from interactions with high-level thinkers like Tony Robbins, offering listeners a glimpse into the mindset required for both personal and professional growth.

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