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cover of episode The Russell Brunson Show: A New Beginning for 2025 | #Marketing - Ep. 01

The Russell Brunson Show: A New Beginning for 2025 | #Marketing - Ep. 01

2025/1/15
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The Marketing Secrets Show

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Russell Brunson: 我将我的播客更名为《Russell Brunson Show》,因为它将涵盖营销、销售、个人发展和历史人物故事等更广泛的话题。2024年对我来说是艰难的一年,但我对2025年充满希望。为了实现业务增长,我将重点关注六个领域: 1. **建立盈亏平衡漏斗:** 这是业务增长的关键,这意味着你的广告支出能够与销售额相匹配。我将继续测试不同的漏斗,直到找到一个能够盈亏平衡的漏斗。 2. **确定关键指标:** 你需要一个关键指标来驱动你的业务增长,并将其作为你每天关注的焦点。对于我的业务,关键指标是ClickFunnels的试用数量和Prime Mover的销售额。 3. **持续不断的推广:** 不要只关注创作而忽略推广。你需要持续不断地推广你的产品和服务,才能吸引更多客户。 4. **关注广告创意:** 相比于社交媒体,更应该关注广告创意,因为广告创意能带来更直接的收益。对于每一个在社交媒体上花费的小时,你都应该在广告创意上投入相同的时间。 5. **培养好奇心:** 你需要对那些比你更成功的人和事保持强烈的好奇心,学习他们的方法和策略。 6. **永不放弃:** 成功需要坚持不懈,永不放弃。即使遇到挫折和挑战,也要继续努力,直到你取得成功。

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Today, I’m thrilled to introduce not just a new episode but a completely rebranded podcast: The Russell Brunson Show! This transformation represents a shift, not only in the podcast’s name but in its format and focus. After years of being boxed into the “Marketing Secrets” space, I’m excited to expand into conversations about marketing, sales, personal development, and the stories of impactful individuals throughout history. This evolution allows me to bring you more value, more insights, and more variety—all while staying true to what you’ve loved about the show.

In this premiere episode, I take you back to where it all started: from Marketing in Your Car to Marketing Secrets, and now, to The Russell Brunson Show. I share some pivotal moments from my entrepreneurial journey, discuss why 2024 was one of the toughest years in my life and business, and outline six key areas I’m focusing on in 2025 to ensure massive growth. These six principles aren’t just guiding me—they’re strategies you can use to scale your own business this year.

Key Highlights:

- The Power of Reinvention: Why the podcast rebrand reflects the evolving needs of my audience and my mission.

- Six Growth Strategies for 2025: Discover what I’m doubling down on this year, including break-even funnels, metrics, ad creativity, and curiosity.

- Lessons from the Past: How overcoming personal and professional challenges shaped my perspective on resilience and innovation.

Whether you’re new to my world or a long-time listener, this first episode marks an exciting new chapter. Tune in to get inspired, refocused, and equipped for a year of extraordinary growth. I can’t wait to share more in the episodes to come!

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