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cover of episode Making Tough Decisions: How to Guide Your Business Through Economic Challenges

Making Tough Decisions: How to Guide Your Business Through Economic Challenges

2024/3/15
logo of podcast The Home Service Expert Podcast

The Home Service Expert Podcast
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Ismael Valdez
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Ismael Valdez：2024 年企业需要专注于优化内部运营，充分利用现有资源，而非依赖外部因素。要关注员工，提升员工士气，帮助他们度过难关。同时，要专注于提升自身能力，才能更好地服务于家庭、朋友和事业。在某个项目创造世代财富之前，不应该考虑副业。专注于一个项目取得巨大成功后再考虑其他副业。在经济下行时期，企业应回归传统营销方式，并提升内部运营效率，例如提高预订率和成交率。企业应根据当前实际情况进行招聘，而非盲目扩张。企业领导者在做决策时应理性客观，避免感情用事。裁员是企业在经济下行时期保持竞争力的必要措施，企业应专注于保留高绩效员工。在选择顾问时，应要求对方提供实际业绩证明，并提出尖锐的问题。企业应优先解决最严重的问题，而非追求完美。要重视员工薪酬，才能提高定价能力。 Tommy Mello：认同 Ismael Valdez 的观点，并补充说明了在经济下行时期，企业应专注于提升内部运营效率，例如提高预订率、转化率、平均客单价以及客户留存率。企业应根据KPI对员工进行评估，并做出相应的调整。要关注当下，而非过度关注未来规划。要对员工进行评估，并做出相应的调整，保留高绩效员工。要谨慎选择顾问，并要求对方提供实际证据。要优先解决最关键的问题，而非追求表面上的完美。要根据实际情况进行招聘，而非盲目扩张。要积极调整价格策略，以提高盈利能力。

Deep Dive

Chapters
The most important investment is in yourself. Prioritize your physical and mental health to show up as the best version of yourself. Find a group of like-minded individuals who motivate and support your growth. Focus on one project at a time and strive for generational wealth before pursuing side hustles.

Shownotes Transcript

Ismael Valdez is the Owner and CEO of Nexgen Air Conditioning Heating and Plumbing, a $100 million Southern California company that highlights superior customer service, data efficiency, and a highly-trained staff of technicians and contractors. From initially working as a "counter guy" at a wholesale distributor to expanding his own HVAC company, Ismael has emerged as one of the most innovative figures in the home services sector.

In this episode, we talked about business consulting, marketing strategies, applicant credibility, economic downturns...