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cover of episode Mastering Client Mindsets for Better Engagement with Dr. Chris Phelps

Mastering Client Mindsets for Better Engagement with Dr. Chris Phelps

2025/4/11
logo of podcast The Home Service Expert Podcast

The Home Service Expert Podcast
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Chris Phelps: 我在学习和运用影响力原则后，对直邮营销的策略进行了改进，结果新客户数量翻倍。这说明即使是对同一客户群体，运用影响力原则也能显著提升营销效果。在团队管理方面，我意识到影响团队成员比命令他们更有效。通过清晰地定义目标、提供充分的理由和选择，并让团队成员参与到决策过程中，可以提高他们的责任感和执行力。在与客户沟通时，需要先了解他们的思维模式，并通过调整环境、控制信息等方式，重新塑造他们的思维模式，才能更好地进行沟通和说服。会员计划的成功关键在于了解客户的比较基准，并提供有竞争力的价格和价值。同时，需要依靠早期用户的口碑传播来建立信任。在运用影响力原则时，必须遵守道德规范，确保对双方都有利。网站设计需要注重建立客户关系，消除不确定性，并增强信任感。获取客户评价的关键在于建立良好的客户关系，并提供便利的评价方式。 Tommy Mello: 我认同营销比销售更重要，因为营销做不好，就无法获得客户。会员计划可以显著提高收入，但需要考虑如何提升转化率。Cialdini的七大影响力原则对提高客户参与度和业务业绩非常重要。运用稀缺性原则时，必须遵守道德规范，避免误导客户。提高团队时间管理能力的关键在于将被动反应转变为主动规划。运用影响力原则可以显著提高业务收入，并提升团队能力。网站设计需要注重建立客户关系，消除不确定性，并增强信任感。家政服务公司可以通过展示经验、提供多种选择、运用稀缺性原则和赠送礼品等方式提高成交率。获取客户评价的关键在于建立良好的客户关系，并提供便利的评价方式。

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In this conversation, Dr. Chris Phelps shares his journey in dental marketing and the principles of influence that transformed his business. He discusses the importance of commitment within teams, understanding client mindsets, and the techniques of pre-suasion to enhance client engagement. Phelps also emphasizes the implementation of membership plans as a successful strategy in his practice, while addressing the ethical considerations of using influence in business. He also delves into the seven principles of influence, the role of scarcity in marketing, and how to optimize websites for better conversion rates. Don’t forget to register for Tommy’s event, Freedom 2025! This is the event where Tommy’s billion-dollar network will break down exactly how to accelerate your business and dominate your market in 2025. For more details visit freedomevent.com) For more information about Dr. Chris Phelps, visit https://www.thephelpsinstitute.com/