Deep Dive
Shownotes Transcript
The following podcast is a Dear Media production. Hey guys, welcome back to the Baddest Radio. As you can see, you're not seeing things, actually. This is just me. One voice, one mic, one baddie. This is the solo episode featuring the baddest. Hi.
And today we're going to talk a lot about my social media upbringings, everything that comes with social media from building your team, blowing up, having assistants, analytics, algorithms, and everything in between. So if you want to know everything about me and my social media career, keep on watching. Cue the intro. Bradman to Earth, Earth to Bradman. Girl, you already know who it is.
And we're back. Yes, everyone, I am by myself today. And like I mentioned already, I feel like it's been a while since I've had a solo episode. But also, I feel like every time I do a solo episode, I'm always talking about my current life and just my life in general. I haven't really even taken the time to talk about it.
to really sit back, not just like reflect on my social media career, but also tell you guys about it. I feel like I'm always being asked about social media questions, like building teams and whatnot. And I'm always just like, why do I feel like I never talk about that?
And even just like down to like how to deal with hate, how to deal with love online. I never talk about it. So today, this entire episode is really just me. Well, and Kat. Kat will be the one asking questions. Kat picked out a couple questions, 10 to 20 questions. We'll probably do as many questions as we can in the entire episode. But with that being said, Miss Katty.
What did you cook for me today? Right into it. We're going to get right into the segments today because when you said 20 questions, I'm like... And you know how I get into things when I answer questions. So what is she? It's a pound cake with blackberries in it. Yeah, black. Yeah. Also, I have more energy today compared to the last episode because we're actually filming at a regular time today. Miss K always got me filming at the crack of dawn. Girl. So I...
If the energy is there today, it's because I ran this morning. Hold on. Hmm.
Let me taste this first. Is it good? I was just experimenting. This is you experimenting? Hold on, bitch. Thank you. But before I get into the Q&As, let me catch you guys up to speed. I just said I keep talking about my life, but let me talk about my life a little bit. I have caught the running bug lately. I started running four days ago and I've ran three times since. And when a bad bitch goes on a run, I go on run runs. I don't do one mile cutesy runs. No.
The shortest distance that I ran the past four days have been three miles. And I've done six miles on my first day, three miles. And then today I did five miles and a hike with my bestie, Jeanette. I've just been in my cardio girl era. I also don't know why my cardio era wants to creep in when I'm trying to gain weight. A...
Trigger warning, I'm going to be talking about my weight a little bit. So if talking about weight makes you a little irritated, I get it. But I felt like I lost a little bit of my ass. And I'm like, I literally text my boyfriend and I'm like, sis,
I need to start gaining weight. So I want to dedicate May to gaining weight, girl. But at the same time, I also gain weight really fast nowadays. So while I'm eating as much as I want, I also want... I don't want to forget working out. So running will do the trick. But also...
Like I said, again, I don't want to trigger anyone, but I feel like whenever I gain weight, it always goes to my stomach and my face first. I am so jealous of people who, when they gain weight, it goes into the right parts of their bodies, like their ass or their thighs. I would love a thicker thigh or an ass. I want to be built like a slim, thick body, but I'm not. I just can't. My ass don't even jiggle.
It folds. Like my ass folds, girl. And so anyways, I've just been back in my running era. Yesterday we had Easter with my family, which was so fun. It's just also so fun seeing all the kids grow every year. I hope, I hope, I hope, I hope my family is done having kids for now. Princess, if you're watching, please.
Listen to me. I don't know if I could have another child running around in my house during these plugins. I want to try to do more family stuff. But every time all these children come to my house, I'm always like, I'm always tested. I'm always tested. My patients always tested. And honestly, because my family, we're...
Because they're my family, obviously. We're all cut from the same cloth. We all get super excited. We're all very loud. We always need things now. Even the kids, if you didn't want to go...
Egg hunting now. They're going to go egg hunting now. And it's, I mean, I will say I'm so glad my cousins and my sisters and my brother give birth to such obedient kids. They do say, they do take no for an answer. Unlike me, compared to me as a child, I never did. But I don't know if I could handle another kid. Kat, what do you have to say for cooking for all of those kids and babysitting? How many kids yesterday? Honey? Honey?
I don't think it was 20. There was a lot though. But I love every time before you have a family gathering, we always have like a game plan. We're like, this is off limits. These are the rules. Yes. I'm like, yesterday it was giving no one upstairs for sure. Yeah. Because one, I have so many things everywhere upstairs that I'm just like,
It's already a mess upstairs. I don't need it a bigger mess, especially when the kids find things. And I'm really not the type to like scold kids. And I think that's why a lot of the kids like coming over to my house is because like they really do whatever. And I have a lot of activities for them to do. I barely say no to them unless, unless they want to play video games or
And every time they play video games, they always want me to play. And I'm like, if y'all want to play Just Dance, it's just y'all. It's just y'all. I'm like, I can turn it on. I can put it on. But I don't want to do it. Like, just do it.
So I don't know why the kids have to include me. I'm like, I love the fact that they do, but I'm just like, girl, you want to just dance? Y'all just dance. Just y'all. Anyways, that's what's been what I've been up to. But to segue into what we're going to be talking about today, which is my social media. It has actually, I don't know if you guys know, but it's been actually a year and a half without a manager. I have just been managed.
and I use air quotes, I've just been managed by my agents the past couple of year and a half. And I thought it's time to have a new person in the team. And it's been going great. I won't say much because...
Like I said, with everything that I always do, I don't want to jinx it. But I've met some really amazing people. And I'm about to have 20 managers, girl, because I love everybody. I love everybody. And what I told the boys in my team is that I really just want a... Because like I said, I have a lot of boys in my team.
Which I love them so much, but I'm like, I need more girls. I need more girls. I love you boys. Especially the three boys that I work with on my day-to-day. Will, Ty, and Brett. I love you guys. But I'm like, you guys know we need a girl on the team. So I've just been meeting with so many amazing, amazing, amazing women that I respect and love and has been in the industry longer or around the same time as me. I don't know if you guys know, but I've been doing social media since I was 16. I'm 26 this year. And I'm
This August will probably be the 10 year anniversary for Batman Rock because my first time uploading, I was 16 in August. I remember that. Yeah, I'll make a decade this year and I've gone through two managers, one managed agency. I've gone through, I've had three assistants and pretty much because I'm a loyal Leo, everyone kind of had stayed the same age.
And by stayed the same, I mean I'm working with the same people. My main agent, which I know you guys know, I'm part of UTA. If you guys don't know, UTA, United Talent Agency, is one of the biggest talent agencies in America. And I'm so, so honored to be a part of it. I have been a part of UTA since I was 17. Sorry. Been a part of UTA since I was 17 years old. And I remember meeting Ty for the first time. I was 18 years old. And he...
I don't want to say he just had started, but he, yeah, he was kind of like still kind of new in the UTA era agency. And I've been with him since the first time that I ever hired my business manager was when I like to call it the first check syndrome, which, you know, we all blow our first check. But I think when I was 16, 17, 18, making money at the time, I was like,
When you were broke your whole entire life and you get your first check, the first thing you're going to do is spend it. At least for me. I'm not going to speak for everyone, but me, when that first check dropped of 36 cents, I mean $36, I'm like, Musubi's on me today. I'm like, Manapua truck, grab whatever you want. Top shelf, anything.
Girl, I was treating everybody, girl. I took all my friends to the Manapua truck. I'm like, $1 noodles? No. $2 noodles all around. $2 noodles all around. And give them the big Arizona. I don't want a little Arizona as well. Like, girl, I was balling. In my head, I was balling. But that was the reason why I needed my business manager. I needed someone to tell me, bitch, don't spend that much. Literally. Literally.
And then we get to my lawyer, Will, which I love Will so much.
I had Will since I was 20 years old. Honestly, I feel like lawyers are probably the last things you might need when you're building a team because it might seem like they're the first thing you need. But like, honestly, maybe it was just the order that I went, but lawyer was the last one I needed. And Will really came into my life when I needed him most. Not only does Will help me with deals and whatnot, which is very helpful, like honestly, just understanding a concrete relationship
Like, because girl, they use words I've never even think of before. I've never seen. And they'll use words, but like it means something else. So it's been really nice having Will to kind of like translate law terms.
And I will say the same thing about Brett as well. I love how Brett made me a little bit more financially illiterate. No, literate. Financial. Oh my God. I do. I be. I be financially illiterate sometimes. I will say that. But Brett has genuinely helped me become more financially literate. Literate. Like I understand, you know,
you know, what it means to invest. I understand where my money is going. I understand the stock markets. I understand taxes and the tax bracket that I belong in and why I have to pay so much taxes and the 30% rule, which we'll get into later when I finally shut the fuck up and...
Kat finally asked me these questions. But yeah, those have been my three day-to-days so far. Obviously with the inclusions of Kat,
who is my home assistant and Lindsay, who is my work assistant that has just been my team the past year and a half. And while I'm going into my mid-20s, I think I'm ready for a manager role to come into the team. And let's just say, help me with this new hat that I will be wearing in my career.
Hi, I'm Pia Barangini, the creative director of LPA, an entrepreneur, a wife, and a dog mom based in Los Angeles. This is my new podcast, Everything is the Best, where we basically ask interesting people, how did you go from zero to yacht? I'm always curious how the hell people became successful, and I figured you would be too. Get on the internet with me. Let's laugh, let's cry, let's overshare, and let's get inspired to live our best lives. Check out new episodes every Wednesday. It's all for you, baby. Thanks for listening. Love you, mean it. ♪
So without further ado, Kat, hit me with these questions. Wait, actually, no, let's read the tea. Oh, yeah. And in the truest fashion of, well, social media journalism, I'm going to not read from my journal today. And I'm going to read from everybody's first social media journal, which is Twitter. I'm going to read a tweet that I've shared in, oh God, I just lost it.
Oh, I'm going to share a tweet that I shared in 2021. This was 4-29-2021. What is today's date? The 21st. Oh my God. So when this episode goes out, it will be around the 29th. Yeah. That's so funny. So four years from now, I tweeted this. Been sharing my whole life with the internet since I was 15. Technically, I was 16 because it was the summer of...
And my biggest flex is that I still manage to be very private with things I want to be private in. Y'all know me, but you don't. And I stand by that. Would you say that I do a good job keeping a public lifestyle while also being private? I'm talking about me because, girl, so many aspects of my life ain't that private, but I feel like I still do a good job keeping things private. Yeah. I think when I first personally met you, I was like, whoa, he's so chill. Like...
I think that's also when people meet you like in real life. They'll be like, oh my God, you're like so chill. And like, because you're not always like Bretman Rock. Yes. You know, when you're walking around the house, you're just Bretman. Yes. And I feel like a lot of people have a notion that like, I'm probably like a partier or that like, girl, in the three years you've been working for me, how many times have I gone to the club? You've never gone to a club. Never. Maybe you go to like a concert and then the next day you'll be like, why did I go? Yeah.
Yes. That's like once a year. Yes. I'm never the type to like go out. I'm really not even a drinker, honestly, which is so lame. Even Coachella. I don't want to talk about Coachella again. I know it's been three episodes of Coachella. But like this Coachella, I was super sober because girl...
I just don't even recover the same as I do. I'm just a chill, chill bitch. Like Kat knows when she gets at work at 12, she clocks in as I'm clocking out of my day. Like my day really ends after I film or post
And that's because I also wake up very early. But I'm just a chill guru. I don't really be doing much. I think an exciting day for us is like running errands. Yes. Going to town. Going to Kamakana. I'm like, dress nice today. We're going to go to Target. Yeah.
But other than that, that's like our peak. Yeah. That's like, oh my God, girl, we're doing too much now. Literally. But I don't, I really don't do much. But also other than that, I also feel like because I've been sharing my life at such a young age, I also learned the ropes at a really young age. So I learned that like people will always make comments
Whatever you give them access to. And I think that's what I had to learn even with my first relationship. Like nobody could say anything about my first relationship because I didn't give them access to it.
Nobody can say anything bad about my mother because I stopped making videos with her. I genuinely could not read hate comments. Girl, trust me. I can read hate comments about myself up and down all fucking day, bitch. Get creative. Tell me to kill myself. I don't care. But when it comes to my mother, like, I cannot. It makes me so emotional because my mother did not ask for...
For this. Like if anything. I'm always the one. Begging her to be in my videos. I'm sure you guys have seen. Like my earlier videos. With my mother. But like reading how. You guys. Bestie. I'm not talking about you. But like I mean the internet. But reading how like the internet.
can have opinions about my mom, I'm just like, I think no. So that's why I don't really make that many videos with my mom anymore is because I don't want the internet to have any opinions about her. So why would I give them the access? So yeah, I think that's why I...
Do a good job sharing my life every day because as you guys know, I post a new story every day on my Instagram. But I also do a great job at balancing my private life as well. With that being said, Kat, hit me with these questions, girl. Hit me hard. I think you answered like half of them already, but I have more questions. So this person asks, how did you keep your momentum going after going viral for the first time? Well,
Oh, that's a really good question. My first viral video, contrary to any beliefs that anybody has, because I think everyone thinks my first viral video is, and I do, I do credit it to that sometimes. But the video that I'm talking about is when I slapped my sister across the head when I was dancing to Beyonce. Okay.
Like it's that way. Step, step it in the air. And then princess comes across the street and I slapped the bun out of her. That helped me go viral. But the first one, not that, that went viral period. But the first one that ever went viral was me during buying era. And it was the song. I'm so fancy. And I had a sunglass on my head and I had a scarf and I pulled it down and the sunglass fell in my face. And that was like my first, like,
taste of virality. Super not as viral as the one with me slapping my sister in the head. But when I woke up that morning, I was a sophomore in high school and I
Vine just became a thing like a year prior. And, you know, there was a lot of like local Viners already in Hawaii. And that was, I woke up and my video had like 10K likes. It was re-Vined by Kylie Jenner, Destin Conrad as well. And I was like, oh my God, like this is it.
This is it. And I just started making so many Vines after that, only to be greeted with Vines shutting down after like three months. And then where I really, really, really had a following was Snapchat of all things. I became Snapchat famous because I started adding everyone in school. I started adding everyone back that was on Vine. And I would Snapchat every day. I would Snapchat all of my friends every day.
And not really posting in my story. I truly would just like... Well, no, I post them in my stories and I would send them to my friends. And one day, one of my friends, Laura, was like, girl, you have to upload these on...
Instagram so I did I posted them on Instagram and I had already like 87 videos saved at the time so I literally just dumped like 87 videos on Instagram and I was still private and at the time my friend Laura same girl that told me to post them on Instagram was like girl I'm trying to show your video to my uncle but you're private so I went off private and that is where I blew up now going into the princess video of me slapping her in the face because at this point when I had blown up from that
Vine, Snapchat era, I had 10K followers. From the moment I slapped my sister in the head, I had taken off two months and I went from 10K to 2.1 million followers in two months, you guys. And I think the reason why that really helped is because as I went viral,
It wasn't like it was my first video that went viral. And that was it. I went viral, but I had 87 videos already waiting for the world to see. So I think because I went viral and people were seeing me for the first time, they're like, who the hell is this kid? They probably went on my Instagram page and saw the 87 videos that I had already had saved. And they're like, they probably at the time, thinking back, they probably was like, oh my God, look at this kid I discovered. You know, like he had 80, like all these videos already, but nobody knows him.
So I think that's why I garnered such a big following at such a little amount of time. But honestly, the question is, how did I keep the momentum going? It truly was just the drive that of, bitch, I have to keep the ball rolling. Like, I just was like, Bretman, this is all you ever wanted.
You have to do whatever it takes to keep the ball rolling. So, you know, I don't necessarily believe that you have to post every day, but I made it a point to be as active and post my life, post about everything, the bobas that I've been liking at the time, being late to school, giving MTV house tours of my school. And just like, you guys know that version of Bretman Rock and everything.
I just made videos about everything. And I want to say I was making 10 IG stories and Snapchats every day and like at least two videos every day. So consistency is truly a key. I saw a video the other day where it was like, how would you feel if you had a lottery ticket for every poll, every video and everything?
pictures you ever posted online, because that's what it is. Everything you post online is a lottery ticket, especially nowadays where it's so much easier to have a following because of the helpful algorithm that TikTok has. It really does help push out like to people that truly has the same interests as you.
But truly, you just got to post because every post is a lottery ticket. And you never know when you're going to scratch off a $10 million lottery ticket that will steamroll the rest of your life. So how did I do it? I posted. I posted so fucking much. Period. Period. Great answer.
Are you ready for the next one? Huh? Are you ready for the next one? Yes. Sorry, by the way, I'm drinking since Miss K is not here. Also, oh my God, I didn't even mention Miss K, Princess. Miss K is at work. Princess couldn't find a babysitter today and Hermann's is working. So she didn't have a ride. If you're wondering what those two are. Okay. Did you ever feel stuck in life as your career progressed?
To be honest, no, I don't. I never really felt like I was stuck in life. I never even genuinely felt like I was stuck
in my career as well. And I think a lot of that to the drama get in. I think that's a wild statement to say, like, I'm so thankful for the drama get in, but I really am. When that whole thing was happening, I truly, like the beauty industry, like literally left my body. Like I was like, that's all yours now. Like, I don't need to be a part of this. And I made a video about how I no longer want to be
associated with the beauty industry. I think that was my wording, but where it truly meant was like only just hounding in and bottling myself in the beauty industry. I didn't want to just be known as Bretman, the funny beauty guy.
So I think the drama get in for happening because I fell out of the beauty industry and it forced me to enjoy and share other things that are my interest. What I always say and the biggest thing that I've unlocked as somebody that has been doing this for 10 years is that people, especially with
not to talk highly of myself, but especially if you're like super personality based, you can kind of do anything. I would say I'm more personality than I am talent. And I'm saying that, girl, trust me. I know I am more personality than I am talent. And I know that my personality is also a talent. I'm not like, you know, talking down on myself. But I do know that a lot of people follow me because of my personality. People will follow me. People will...
That sounds so like, I genuinely don't want to sound like I have God complex, but I know my interest is what makes me interesting. I know that I can make any hobby of mine a content and I know that I can make content about anything. But I also know that people who have followed me for so many years will watch that content because it's just me in it. For example, when I left the beauty community, I started venturing out more in the fitness world. I started doing
You know, I started a Nike campaign where I was in their pride campaigns. I started doing more workout stuff. And because of that, people...
were doing my ab workouts that I did. People were coming to me for advice when it comes to fitness, even though really my background on fitness was really just high school track and all the sports I've done as a child. Fitness has always been a part of my life. And it was such an easy graduate from beauty because it was already something that I was doing anyways. When it comes to like even farming,
People love the fact that I have plants. Like people will watch me talk about plants. I did a plant of the day during COVID. People love plants.
The adventure of just like someone getting their green thumb, which is me as someone. And also just someone talking about plants. I never thought you guys would ever care about me talking about plants. And now currently like chickens, these damn chickens, everywhere I go, everyone asks me about these damn chickens, which I love. But every time someone asks me about it,
whether I'm at Coachella, at the airport, in the Philippines, like in middle of nowhere, people will ask me where my chickens are, you know? And, and I'm just like, wow, people will really just like watch me being, get chased by my chickens. Like even my most viewed video right now is me just walking down my driveway with my chickens. Like,
People love whatever I love. That's what I'm trying to get to you guys. I never felt stuck in my career or life because like, I love life. I love life. I genuinely love. There's nothing that like itches me more than finding a new hobby that I love. And I think because I love life,
so many things it never allows me to be stuck in life and my career because my career is my life period that's a great answer wait i'm eating these up like i really am a philosopher girl none of these are written like these questions are like straight from cat's phone okay the next one is what do you consider your biggest success and what makes you so proud of it
My biggest success would have to be a bunch of things, but I don't know. The first two that always comes to mind are the two biggest magazine covers that I've ever done. One, because I never thought I would ever be a cover of anything, honestly. Like I, I know we've all heard this before, but it's, I've just never saw myself a lot
a lot on the front pages of anything. So getting the first Pride cover of Vogue Philippines was really such a big deal for me because it was...
with everyone that I love, my stylist, Brian, Filipino people, Miss Kay was at the shoot. And most importantly, it was back home. It truly was just like the most inner child healing thing I've ever done. And we shot it at Siquijor, which in itself is already such a sacred, spiritual land. And just being there was such an honor. And I knew I was meant to be there.
and do that. But also I loved being the Playboy cover. I love that I was the first openly gay man on the cover of Playboy. And yes, it made a lot of people uncomfortable. It pissed off a lot of straight men, but it also kicked off a lot of important conversations. I know it started a lot of important conversations at home, especially for, you know, I know people were talking about it at dinner table. Like, did you see that guy, that gay guy in front of like the
Playboy magazine, I know it started a lot of like uncomfortable or even just like just conversations. Like I know it started conversations period. And honestly, nothing makes everything more worth it than like pissing off straight people. Honestly, like even like reading the comments on Facebook, I'm like, they should be mad. I love it because if you don't get people mad, you're not gonna push the envelope. You're not gonna move the needle.
You know? So I would say those two because I just, a bad bitch isn't in the front cover. Period. Okay. Who inspires you and what have they taught you about life? Who inspires me? Oh my gosh. I mean, a lot of people inspire me, but a lot of them are women. I don't really think a lot of men inspire me, if I'm being honest with you.
To be honest with you, the two women that inspires me, I love my mom. I really do. But the two women that inspires me are my two grandmothers. I love them so, so, so much. I think they are such strong women. My mom included. I don't know why, but when I think like inspiration...
My mom is definitely my drive and my rock. But when it comes to inspiration and who I want to become, I just think of my two grandmothers and how loving, caring. They had so many kids. They loved all their kids. They loved all their grandkids. But other than that, they were such hardworking women and such strong-minded women where even though I only got to enjoy and spend time with them...
when they were already like old, grumpy old women. I still love that version of them and I still admire those versions of them because they are the reason why I was allowed to explore my sexuality, encouraged to explore my sexuality.
You know, even when I always say that my parents were very understanding people, but even my grandmothers had to come in and like explain to my parents about me and like how you just got to let him be. You know, I love my parents. They let, they did let me be, but it wasn't because of my grandma. It was because my grandmother told them to let me be. And I don't know, they truly both gave me my wings and,
And I, they're my drive. Like, well, my mom too, but like they truly are the reason why I love women today. And just like my truest understanding to myself, of myself, I owe to them. Period. This one is kind of about me. It says, how do you find an assistant you trust in your life and home? Well, obviously, needless to say, there's different types of assistants in the world.
It truly just depends on what you're looking for. How do I find a great assistant is exactly what I just said. Know what you're looking for. I feel like a lot of people hire assistants for help, but they don't really necessarily understand what the help they need on. For example, when I first hired an assistant, I thought I just needed help organizing my shit or just like
Honestly, that was it. Organizing my shit and a companion. And then I hired Miss K. And then I realized I needed someone that also... And I'm not saying Miss K couldn't do these things. You guys know the reason why I ended up not having Miss K is because it's just like the...
boundaries of family. But I knew that I needed an assistant that also knew how to take care of animals and plants and animals. I needed an assistant that was eager to please. I mean, that's so harsh to say, but like, that's quite literally how I am even with my management and my managers, my agents and my clients. If
Like, let's say I'm working with Maybelline. If Maybelline told me to jump, I say, how high? You know what I mean? And I feel that same way with my two assistants right now. I'm like, catch up. And they say, how high? So honestly, now that whenever I do interviews, especially now that I'm hiring a manager, I need them to be a good person because I know
No, especially in this industry. I don't need to list what makes a good assistant. I don't need to make a list of what makes a good manager or a good agent. I don't care.
Because I know you can be good. I just need you to be a great person, a good person inside and out with good morals and values. But back to assistants, I think I would just, I don't know because like, I would be the worst person to ask this because both my assistants both just like fell into my life. Like I, I almost want to say I never even like really looked for an assistant for both of them. I'm being honest. Like I wasn't looking for an assistant, but one,
Once I met them, saw them, see how they worked, and then also just like seeing how they treat people, I'm just like, period, you're my assistant. And then, so yeah, just know what you want, know what you... Because there's different assistants that will...
specialize in a lot of things. For example, Kat is not the most like tech savvy person out there. She like, she's going like this right now. She really isn't. Like if I was like, okay, Kat, can you, can you send Lindsay my analytics for my thing? She would take a moment like finding the analytics because she doesn't even like go on social media that much. And same thing for
Lindsay, I told Lindsay, Lindsay, can you cook me adobo? Lindsay wouldn't even know where to start because like she's just not a kitchen girl. I mean, I'm not saying Lindsay don't cook, but like it's not her forte. So know what you want from your assistant, but also look for an assistant that's a good person and just eager to learn and please. Next question. How did you find your personal brand style that is so uniquely yours?
I think that just comes from the gift of being a social media influencer. Your brand truly is you. I don't think I sought out to be a uniquely my brand, but I think because when your social media personality, the key word there is your personality and your personality truly becomes your brand. A lot of people associate me now with, I don't know, like farming, right?
Because it's just my life. A lot of people associate me with obviously being queer and an immigrant. And then like even just those two background already makes me more unique than the next person. Because I, you know, and I'm not saying I'm more unique than them because I'm gay and an immigrant. But I do have that going for me just because I am that. So it's hard to ask this. It's hard to answer this question because I know that
What I do is already going to be unique because not everyone on social media is the same. Not everyone has the same interests.
So I don't know. I don't know if I ever really like thought about like what makes my brand unique or why I made or how I made it unique. I think I just am a unique person, which then equals to a unique brand, unique brand style. Even in the way that I talk and how I market and creatively write my scripts and stuff like that.
is uniquely me because just like when a brand sends you a brief, but if you don't talk like that and your brand doesn't talk like that, it's kind of hard. So I love working with brands who are willing to let me write my script to convey whatever message they want, but in my language and in my interpretation of it. And I don't sound like this where I'm like,
a robot and like listing ingredients that I don't even know how to like pronounce or spell. So yeah, I truly don't think I even think about having a unique brand because I am just a unique fucking person and my personality is unique.
So it just is. So yeah. Next one says, how was your dating life before all the fame and now? You guys, I blew up at 16 and I want to say, and I do not, I do not blame my school for this, but kind of, but if you had asked me at 16 years old,
my sexuality, I would have full on told you I'm asexual because I had a really late, I knew I was gay. I knew I was not like all the boys, but I also had a hard time like being like attracted to boys because the boys at my school was so fucking ugly. The boys in Ever Beach is so fucking ugly.
So ugly, y'all. That I was like, oh, I'm asexual. Because why do I like girls more than I like these boys? Why am I hanging out with all girls?
I even had girlfriends, bitch. Like, trust. That's how ugly boys were. Like, they had me actually fucking dating girls. No, I'm kidding. So, to be honest with you, I don't really have any, like, dating life or dating stories prior to me blowing up at 16 years old. Because I wasn't even ready to date until I was, like, 19 or 20. So...
By the time I was already dating or had a dating life or had an attraction for males, I was already like Bretman Rock. So I'd have nothing to compare it to. And I also stayed in Hawaii. So it also made the pond even smaller and harder to swim in because I was like, I don't want to, you know, swim in everybody's pond because the pond is real small here.
So, girl, I didn't even lose my virginity until I went to the mainland for the first time because I was like, I'm not fucking no local boy. I'm sorry. I'm so sorry. No, that's so mean. But girl, I had to go to the mainland to get this pussy ate. Because I just... It was not my vibe. Like, I do...
And just so you know, local boys are cute as fuck. Local boys, they're just not for me. Because once a boy makes me fucking cringe, and a lot of boys I find fucking corny as fuck. Corny as fuck.
Once I find you corny, you gotta go. You gotta go. There's no... I'm not popping no pussy for you. Trust. So honestly, I can't answer this question because I had no dating life prior to me being Bretman Rock. But how is it like dating as a figure? A social media figure? I... I don't think it's...
I don't know. We all have our own fucking story, girl. I am just not a thought like that. I really don't be going out on dates. Like, girl, even with my man right now, I'm like, girl, you're kind of my last shot at this. If you leave me, I'm like, I'm done dating. I really don't even fucking like dating. So I literally told Justice, I'm like, bitch, it's either you and I to the end or me. Because, bitch, I'm not trying again. Wait.
And you can have that on writing, bitch. I'm not trying again. Next question. Is your life ever actually private or is everything basically out there? Wow, that's a good one. Because with the journal entry that I read today, I talked about how I share everything, but I am still very private. I would say my life is out there that I want. Like,
Yes, in a way that my life is out there more than most people's are. Because there's even like influencers out there where I'm like, I never even realized this bitch had a sister. You know, like even just the fact that I share my sister, my sister's kids with you guys, my assistants. Like that's already a very TMI because if you think about it, there's probably so many influencers. You never even thought they had siblings.
you never even thought they had like assistance or like, you know, even just the fact that I show you guys my house, like there's influencers out there that just film in one part of their house, just obviously for private reasons. But, but I, I would say what's out there is what I allow the public to know of me, which like I said, again, is something that I learned very early on. Thank God that was like such a,
early on lesson for me is that truly what you put out there is what people will make comment about because what you put out there, people will genuinely start to think they are, it's, they have the rights to it. You know what I mean? Like, for example, even with my relationship with Justice, every time I'm somewhere and he's not around, he's like, what about your boyfriend? Like, I'm like, he has a job. Like, he has other things to do. Like, I don't need to be bringing my boyfriend every workplace that I go to, you know? So,
And people think they have the rights to ask me that, which I don't mind, but because I share my boyfriend. You guys know that I have a boyfriend. If you guys didn't know that I had a boyfriend, you guys wouldn't even ask about it. You know what I mean? I think I sound like a broken record now. So I'm gonna leave it there.
What you were saying earlier, what's the 30% rule? Well, the 30% rule is the first rule that Brett had told me with paychecks. I think this isn't really like a new rule. I think a lot of people should follow this rule where you really just spend 30% of your paycheck because obviously you want to invest some of it. So it's really just...
Spending very modestly. You know, what is conservatively? Like spending your paychecks conservatively so that you're like, you have investments and money for taxes when that day comes. That's smart. Yeah. Do you suggest investing for new influencers? I would say, girl...
I would say, first of all, spend your money how you fucking want to spend it. You earned it. It's yours. Don't listen to a bitch like me, ever. But if you want to obviously make your 10,000, 100,000 in a couple years, do that. There's nothing more...
satisfying for me than being in meetings with my business managers and he's like, Brett, this is how much you made in your sleep just because of this thing that you invested when you were 18. Because I've been investing since I was like 18, 19. So it's really cool. I have like
some retirement investments, obviously some property investments, stock investments as well. And I just like love learning about it. I think it's just also the business bone in me that just like is so excited to meet with Brett. We call him two T's in the team because there's two Brett's. Yeah. I always get so excited to talk to two T's and just like picking his brain. And like, I'm always excited when he's like, okay, Brett, you have this much in your wallet. How much do you want to put it in your investment? And it's,
Because he makes me so excited. Seeing all my investments prosper. It makes me want to invest more. And really set myself up. Because I think I'm really at a point in my career and life. Where I got the materialistic itch out of me. I don't need a new car every year. I don't need the newest bags. I don't even like Birkins that much. Or jewelry. I always lose them. As you guys know. And no, I still don't have my fucking watch. That I've been looking for for years now. But...
I think because I got all the materialistic itch out of me, I think I'm just now just like, okay, Brett, how do we, how do we keep this lifestyle? Because yes, I have the ball rolling from going back from that first question, but girl, I still got to keep the ball rolling to keep up this lifestyle. I want to live where I live now for the rest of my life. So how do I keep that? I want to, you know, I want all my chickens and my dogs to live
happy life and how do I keep their fucking food bowls fed or full anyways yeah
Someone asked, do you have any advice about self-love? Self-love is going to be the most important thing you could ever do with any career that you do. Self-love is probably the hardest thing that I learned, even with just myself and my career. I think, and I think as a Leo, also, it comes to me very easily, but sometimes, obviously, very easily forgotten as well to take care of yourself. But I think I've talked about this in a pretty basic before, but
I think realizing that self-love doesn't just end with your inner self. I think self-love also, you have to take care of your outer self. Like, I think it's so hard to talk about this, but when I realized that I have to not only take care and give self-love to Bretman, I have to give self-love to Bretman Rock as well. I think that...
was probably the hardest thing I ever had to learn. And even digest in therapy was just like, girl, you have two entities you have to take care of and to remind both of them that you love both of them and that to also remind both of them that they're two different people, same body. And I don't mean to like sound...
like profound or anything but truly I'm just talking about like my internet self and my everyday self you gotta take care of both of them and truly journaling helps and I think just because I'm such a family person and my family are such grounding people they do that for me so I don't know do I have any tips for self-love bitch put a face mask on start a bath and watch your favorite movie start there
Be selfish with your time. Not everyone is always entitled to your time, period. I even tell Kat this all the time because I'm like, I was like, girl, like, yeah, you work for me, but like, you don't have to spend your days off with me. Like, even though I am constantly calling her, you know, so be selfish.
be fucking i'm encouraging it like be fucking selfish with your time because the people who genuinely deserve your time and will understand why you're selfish people yes oh my god wait i ate that up i need to start practicing that too because yes be selfish because the people that will understand your selfishness are the people that are meant to be in your life they should understand why you're being selfish
I think you're my biggest person You're like cat If you're busy you can say you're busy You constantly tell me that As soon as I think I have an appointment that day You're like oh nevermind you're good No period no literally Because I'm the same Same with you and Lindsay I'm like girl don't come today Or like don't come here today at all It's the weekend And you both respect that This question says
How do brand deals work and how do you know when to turn them down? Oh, that's a good one. How do brand deals work? Well, first of all, usually the brand reaches out to you. But I will say, you didn't ask this, but I'll do a quick little tip. Sometimes you guys really have to flirt with the brand. I think a lot of influencers these days think the brands will just reach out to you and that you don't have to put in the work.
Which worked, if you believe that worked. But sometimes if I know I want a deal, I will do some free content for a brand. So they'll be like, Bretman naturally loves us already. So let's reach out to him. Usually the brand will come to your agency or your management for a deal. And that's the offer. And usually the offer will include, you know, how much you're getting paid, what you are asked, which is usually...
Like how many TikToks, how many Instagram stories, how many reels, how many, like how many, you know, whatever the brand needs. It depends. Whatever the brand wants. And usually sometimes the brand will also offer you a whole entire partnership for like six months. So a lot of brands, a lot of deals look different. So it's hard for me to like just talk about specifically one.
But usually when they come with an offer, you can counter offer that. If you feel like you need to get paid more, obviously ask for more. If you think they're asking for too much deliverables, deliverables are basically what you're posting. If they're asking for too much deliverables, so you can always negotiate. And then usually with the respected amount of time, especially if you're trying something new where I'm like,
Hey, I know this is due in a month, but I also just got the product a week ago. I don't feel comfortable talking about a product that I've only been using for a couple of weeks. Could I get an extension to try the products out? I'll be more confident talking about ingredients and everything that you want because I have experience. So don't be afraid to ask for extensions and edit your deals to make it you.
And by edit deals, it doesn't really need to also just be the deliverables and how much you're getting paid. It can also be the language or even just like, it can even be as simple as, I don't talk like that. I don't talk like a scientist. So usually a deal wouldn't even happen. The shortest would probably be like two weeks. And then the longest it could take is like six months for it to finally start.
So yeah, it all really just depends if you're promoting just an outfit or like, you know, a perfume, like you don't really need that much time with it. And you can probably post a video for the brand
weeks after. But when it comes to like skincare, makeup, hair products, I usually ask for like two months. But yeah, that's how brand deals work. And then before you post anything, obviously they give you a contract of agreement and then the contract goes to my lawyer. My lawyer says yes. And then I sign and then
I get to work. I hope that makes sense. It's really hard to break down a brand deal because so many brand deals don't look the same. But yeah, if you guys wanted me to talk more about that, let me know. Do you think sometimes people should be more picky with brand deals and it's like, okay to say no? Oh, yes. I'm sorry. That was the second part of the question. The second part of the question is how do I know when to say no to a brand?
Truly, anything brand related is always going to be a brand partnership. So if the brand ethos and the brand itself doesn't align with you, you don't have to take the brand. And what I've also known in my career, I know it's not everyone has the same career, but I know that for me, every time I'm very honest with myself and I say no to a brand that doesn't make sense for me or we just don't align, I'm like,
A better one always comes. So don't think you have to say yes to everyone because yes, there's so many influencers in the world. Maybe that one that you pass by will go to the perfect one and then somebody probably pass something that is perfect for you. So there's room for everybody. You don't have to take every deal, especially if it doesn't make sense for you. That was a really good answer. So last question, where would you see yourself, your career in 10 years? Oh my God.
10 years in my career now, I don't even know where I would have begin to answer that question when I was 16 making this video. So I can only imagine 10 years from now how high I will soar
But 10 years from now, I hope to be living by coastal. I want to start something back home in the Philippines. I want to start looking for a property there and like hopefully building my house there. That's for my more personal stuff. But I think 10 years from now, I would love to wear a different hat, a different hat that I wear as an influencer. I want to be a brand owner. I want to start my own generational brand, something that, you know, my family can call theirs.
You know, I think it's been fun rising
But you guys know me, I'm always going to be a family boy through and through. And so hopefully start more things with my family with the help of the brand and just more chickens. I want more chickens and I want long hair. I want to be with my horses and overall just doing something I know I love. And I don't want to be doing something I don't like. So yeah.
As long as I love it, I will do it. And I think that's what I see myself 10 years from now. Period. Should we do product of the day? Yeah, let's do it. Okay. So the product of the day. Oh my gosh.
These are my new favorite concealers, you guys. I'm so sorry if I'm always suggesting a new beauty product that you don't need. But this is the concealer that like Hailey Bieber was using once upon a time. And she was like doing two dots in her face and that's all she needed. And I was like, girl, I need to get that. Do you guys hear this? It's glass. This is from the brand Maker or Make. Why don't they have like a fucking...
Oh, Make. Make. It's from the brand Make. And it's the Skin Mimic... My gosh. Mime Tick Concealer. Mime Tick Concealer. This is the Skin Mime Tick Concealer. I don't know. I love it. I am in the shade... My face is the shade 9 Tan. And my under eye is the 8 Medium Tan. So, I love this so much. I kind of just don't use...
foundation these days i just use concealer i use this for my under eye and this for the rest of my face it's all i've been using since coachella actually so yeah if you guys are looking for a new concealer that literally looks like skin try the make one period i hope you guys learned a thing or two today i love actually talking about my social media career let me know if you guys need a part two and i hope you guys learned a thing or two on this pod
If you didn't, blame Kat and her questions. Anyways, follow me on all of my social media. Everything is at BretmanRock. And make sure you guys follow The Baddest Radio. And you guys watch every episode on anywhere you get your podcasts. I love you guys. And I will see you soon. And I promise next week's episode is going to be a good one. Because I'm not going to wrap up season one without doing the promised episode with Justice. So, see you.
Hopefully, hopefully, Justice can do the video with me this week because your girl is leaving for the Philippines better than Billie Jean. Girl, bye. Bye, bitch. I'll see you next Thursday. Yeah. Don't forget to follow, rate, and like. You can follow me at BretmanRock on everything and follow the podcast at The Baddest Radio on all social media. Bye, bitch.
Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.