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cover of episode Diana Lammerts | Mastering Digital Dynamics and Public Relations - Mick Unplugged [EP 16]

Diana Lammerts | Mastering Digital Dynamics and Public Relations - Mick Unplugged [EP 16]

2024/5/30
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Mick Unplugged

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Diana Lammerts: 我从一名地方电台记者和新闻主播转型为公关和数字战略领域的领导者。我的职业生涯遵循着一种模式:成功需要循序渐进,如同爬楼梯一样。我强调建立个人品牌的重要性,这不仅包括媒体宣传,还包括人际网络和社区影响力。在远程办公方面,我在2012年就开始远程办公,并强调建立积极的远程团队文化的重要性。我相信人工智能将改变数字沟通和公关的未来,它将释放时间,让人们有更多时间进行创造性和战略性思考。我日常使用各种AI工具,例如Siri、ChatGPT和DALL-E,来提高效率,但我强调AI应作为辅助工具,而非完全替代人类创造力。我的核心价值观是真实性和尊重。我分享了一些我引以为傲的项目,例如参与创作一本超长的无字圣经,以及帮助创建一家致力于改变安保行业的公司。我认为人际网络和合作对成功至关重要,并分享了我通过人际网络帮助他人实现目标的经历。我建议有抱负的创意人士积极拓展人脉、进行合作和头脑风暴,并找到创造性地为企业做出贡献的方法。我给听众提供了三条建议:找到自己的道路、保持真实和善待自己。目前,我专注于帮助专家在电视节目中露面,并致力于在团队中建立积极的企业文化。我鼓励人们保持真实、做自己,并保持正直。 Mick Hunt: 作为主持人,我与Diana Lammerts探讨了她丰富的数字战略和公共关系经验。我赞赏她适应技术进步(如AI)的敏捷性,以及她对远程工作的积极态度和对未来数字趋势的远见卓识。我认同她关于成功模式的观点,并就人工智能在提高效率和创造力方面的作用和她进行了深入探讨。我欣赏她对团队建设和积极工作文化的重视,以及她对客户项目所产生的积极影响。我与她讨论了合作和人际网络的重要性,以及如何在当今快节奏的数字世界中保持真实性和独特性。

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In this compelling episode, Mick Hunt discusses with Diana Lammerts her extensive experience in digital strategy and public relations. Diana shares her journey from journalism to becoming a digital strategy leader, emphasizing the importance of adapting to technological advancements like AI. She also discusses her proactive approach to remote work and her vision for future digital trends.

Diana Lammerts's Background: From radio journalist and news anchor to a leader in public relations and digital strategy.

Defining Moments: Diana's shift to remote work before it became mainstream, her approach to overcoming challenges, and her integration of AI into daily operations.

Discussion Topics:

  • The transition from traditional media to public relations and the evolution of digital marketing.
  • The impact of AI on the future of digital communication and public relations.
  • Effective remote work strategies and building a thriving remote team culture.

Key Quotes:

  • "Success has a pattern. You have to take certain steps to succeed, just like walking up stairs."
  • "AI will free up time for creative and strategic thinking, enhancing public relations and journalism productivity."

Next Steps:

  • Learn More: Follow Diana Lammerts for insights into digital strategy and public relations.
  • Reflect: Consider how AI can enhance your efficiency and creativity in your field.
  • Engage: Share how you plan to apply Diana's strategies in your work using #MickUnplugged.