Jeremy Jenson grew up in an underprivileged community in Alief, Texas, raised by a single mother. This upbringing instilled in him a strong work ethic, humility, and resilience, which he channels into his leadership at Encore Search Partners. His journey from a poor background to becoming a successful CEO has driven him to prioritize culture, clarity, and accountability in his business.
Jeremy Jenson's 'because' shifted from seeking admiration to finding fulfillment as he matured and experienced different stages of life. Initially, he wanted respect and admiration from people he looked up to, such as high school peers. After a divorce and a period of self-reflection, he realized that true fulfillment comes from aligning with his values and finding purpose, rather than chasing external validation.
Jeremy Jenson believes that culture is crucial for business success because it fosters trust, transparency, and accountability. He emphasizes the importance of clarity around mission, vision, and values, and being consistent in hiring, coaching, and firing based on these values. A strong culture ensures that employees are aligned and motivated, leading to better performance and growth.
Jeremy Jenson believes it's important to fire top performers who violate core values because maintaining a positive culture is more critical than retaining high performers who are toxic or combative. When you let go of such employees, you often find that a new top performer emerges, and the overall team dynamic improves.
Jeremy Jenson focused on building a brand around high-value deals because it allowed his company to increase revenue without significantly increasing labor costs. By targeting 100K fees instead of smaller deals, he realized that the same effort could yield much higher returns. This strategy required discipline and a clear focus on the right clients.
Content marketing is becoming a priority for Encore Search Partners because it helps establish the company as a thought leader in the industry. By providing valuable content, they can attract clients who are already ready to buy, reducing the need for cold calling and other traditional lead generation methods. This approach aligns with the changing buying behaviors in the digital age.
**Jeremy Jenson, **CEO of Encore Search Partners, has led the company to five consecutive years as Houston’s fastest-growing business. Rising from an underprivileged upbringing in Alief, Texas, and raised by a single mother, Jeremy’s journey is rooted in humility, resilience, and the values of perseverance and adaptability—qualities that drive his leadership and the firm’s success.
Jeremy will share insights on the role of culture in scaling businesses, lessons from his journey to CEO, and how his focus shifted from seeking admiration to finding fulfillment. He’ll also discuss the transformation of an ammo manufacturer into a global player and share stories from his personal travels.****
Takeaways:****
● Healthy competition drives better sales performance.
● Prioritize content over cold calling.
● Culture thrives on clarity, consistency, and accountability.
Sound Bites:
• "Great leaders have the foresight to anticipate challenges before they arise."
• Life and business are about constant self-discovery and redefining what truly fulfills you."
Connect and Discover
LinkedIn: https://www.linkedin.com/in/jeremyjenson)
Instagram: https://www.instagram.com/jeremyjenson/?hl=en)
Website: https://encoresearch.com/
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