Chelsea Grayson : Game-Changing Insights from Building Iconic Brands
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Chelsea Grayson, a distinguished business leader with vast experience in both law and high-profile executive roles, joins the podcast to discuss her impressive career trajectory. Having held CEO positions at major brands like True Religion, American Apparel, and Spark Networks, Chelsea now serves on several high-profile boards, including Beyond Meat. Throughout the conversation, she offers valuable insights into leadership and scaling companies, drawing from her experience running large organizations with thousands of employees.

In addition to her corporate expertise, Chelsea emphasizes the importance of transparent communication, particularly in large companies. She also explores the nuances of leadership, such as the critical role of strategic delegation, the necessity of a strong CFO, and how to maintain a healthy company culture. Reflecting on her journey, she shares how navigating change and balancing innovation with stability have shaped her approach to leading big brands and guiding entrepreneurs through their own growth challenges.

CHAPTER TITLES

02:00 - Introduction to Chelsea Grayson

04:11 - Career Evolution from Lawyer to CEO

06:13 - The Importance of Regular Communication

08:12 - Delegation and the Art of Scaling

10:08 - The Role of a Strategic CFO

12:05 - Addressing Company Culture

14:06 - Understanding the Role of a Board of Directors

16:01 - Speed vs. Stability in Big Companies

18:09 - Maintaining Entrepreneurial Innovation

20:00 - Managing Change in Large Organizations

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