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cover of episode What the Wine Industry Was Missing—Until Now | Ep 234 with LaToya Jordan and Brianna Shelko Founders of Marble Wines

What the Wine Industry Was Missing—Until Now | Ep 234 with LaToya Jordan and Brianna Shelko Founders of Marble Wines

2025/6/20
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Founder's Story

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B
Brianna
L
Latoya
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Latoya: 我创立Marble Wines是因为之前帮助别人创立葡萄酒品牌的经历让我意识到,我需要自己掌握主动权。我积累了知识和人脉,但最终没有得到应有的回报,这促使我决定自己打造一个品牌。我想利用我所掌握的知识,以我想要的方式来做葡萄酒品牌,创造真正属于自己的东西。当我邀请Brianna加入时,她立刻同意了,这让我更加坚定了我的选择。 Brianna: 我和Latoya之前就合作过,我们非常合拍。我们一起工作时,总能轻松愉快地交流,即使偏离了工作主题,也感觉很舒服。所以当Latoya邀请我一起做葡萄酒品牌时,我毫不犹豫地答应了。我觉得这是一个很好的机会,可以和Latoya一起创造一些特别的东西。我们都认为女性在葡萄酒行业中没有得到充分的代表,所以我们希望通过Marble Wines来改变这种状况。

Deep Dive

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LaToya Jordan, a former attorney, and Brianna Shelko, an award-winning musician, combined their skills and experiences to found Marble Wines. Their collaboration started with a previous professional relationship, evolving into a close friendship that fueled their entrepreneurial journey in the wine industry.
  • LaToya's prior experience assisting with another wine label launch provided valuable knowledge and contacts.
  • Brianna's background in social media and their existing professional relationship contributed to a smooth partnership.
  • The decision to start their own wine brand stemmed from a desire for greater control and ownership of their work.

Shownotes Transcript

LaToya Jordan, a former attorney, and Brianna Shelko, an award-winning musician and entrepreneur, to talk about founding Marble Wines)—a brand born out of frustration, fueled by purpose, and designed to reflect the women who drink it.

Key Discussion Points:

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Why the wine industry lacked female representation

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How they turned past careers in law and music into wine entrepreneurship

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The unexpected challenges of distribution and brand visibility

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Why Marble’s red blend is a “transitional wine” for first-time red drinkers

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The power of seeing your reflection—literally—on the bottle

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Building a community of women through events, wine tastings, and storytelling

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The unique bond between two co-founders from different generations and backgrounds

Takeaways:

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Don’t wait to be included—build what’s missing

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The best businesses start from genuine relationships

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Authenticity resonates more than perfection in branding

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Representation isn’t just visual—it’s experiential

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Start small, connect deeply, and let the product speak

**Closing Thoughts:**LaToya and Brianna are redefining what a wine brand can be—rooted in identity, friendship, and fearless ambition. Marble Wines is more than a label; it’s a mirror for the women it serves.