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Hi, everyone. Welcome to I Choose Me. This podcast is all about the choices we make and where they lead us. My guests today are the creative force involved in an incredible documentary that impacts us all about the importance of regenerative farming that affects the food we all eat and the health and longevity of our beautiful planet.
You have to check out their documentaries, Kiss the Ground and Common Ground, out now on Amazon. Please welcome Ian Somerhalder and Rebecca Tickle to the podcast. I'm so excited to talk to you about this because I'm really also very passionate about
the earth and nature and sustainability and pushing and pushing and pushing to try and do better and be better and stay healthy and longevity and everything. It's, you know, it's all for me. So I feel like this is a good. And they're all tied. They're all inextricably linked, right? They're all inextricably linked. And I think that's,
It's funny, as you're talking, I'm thinking this is like the opposite of the circle of profit that we talk about. Like the bear, like bear makes the poison to kill the pests, but then they also make the medicine to cure the disease that's caused from exposure to the poison that kills the pest. That's like this degenerative loop of cycle of profit. Yeah.
But what you're doing is the opposite of that. You're spreading the message of regeneration. And then you're also spreading the message of like self-health regeneration. That's like, that's a cycle of profit that's regenerative. That's a great- Within the human body. It's using the same model, but turning it on its head for wellness and regeneration. Yeah.
I know. It's beautiful. All encompassing. And then our families grow as a result of it. And they grow healthy, which is not easy to do in this day and age. Healthy families create healthy streets that create healthy neighborhoods, create healthy towns, communities. It's crazy. On this podcast, we talk all about choices. And there's one choice that we all make collectively, every single one of us, every single day, several times a day, is the food we eat.
And your documentary, Common Ground, is an all-encompassing documentary, and it talks about
how to get that healthy food, and so much more. Can you just tell us about Common Ground? Tell us, sister. Common Ground is an environmental documentary that is a hopeful, uplifting, inspirational film about how we can save the future of humanity. It shows how we can fix our climate. It shows how we can create a trillion-dollar industry of regeneration that's our future. And it shows how each one of us can get involved and what that pathway is. It really sparks inspiration.
a shift from that paralysis and the climate anxiety that we're all feeling. And then suddenly when you see that pathway, it
spurs you into action because you realize that we have a window of time where we can course correct and turn this whole thing around. And that's what Common Ground shows us. And it's the follow-up film to the predecessor, Kiss the Ground. And Kiss the Ground came out in 2020 on Netflix. It's been a huge global success. It's King Charles' favorite movie. We touched a billion people. He ends in the film. He actually started shooting that back in 2011.
And then we started filming and we started in 2013. And then we synced up after the fact only to discover that we were all working on the same stuff or on the same issue with Alan Savory and regeneration. And we were learning like the same sort of niche information about soil and the sort of magic of soil to sequester all of the carbon that we've emitted. I mean, there's more life and healthy soil than there are stars in the universe. And so when you start to think about the
power of life that's generated in that soil, you suddenly want to start taking care of it because it means the sustainability of life for humans and all living things. And it can be done in any ecosystem. And we all have a role to play. So today, Earth Day, happy Earth Day. Happy Earth Day, everybody. These films have just been launched. Kiss the Ground is being relaunched. It's the director's cut with our Indigenous Peoples section. Wonderful. And Common Ground are now their Amazon Originals, which is...
phenomenal and they're now globally available to stream in every country and in most languages and it's been a 14-year journey for us to get to this point 14 years and by the way
I know you're like, oh gosh, a soil movie. That sounds dull as dirt. A movie about dirt. But it's got Ian Somerhalder in it. I mean. And it has Jason, his buddy Jason Momoa in it. And it has Rosario Dawson. Laura Dern. Jason Momoa. They all make the soil so sexy. And why did you? Woody. Yeah, Woody Harrelson. Don't forget that.
Why was it so important to you to be a part of this, to jump in and be such a leader? I grew up on a very delicate ecosystem in the bayous of Louisiana. And we grew up super poor. We had nothing, but we had everything because we lived off of all the bounty of the lakes, the rivers, the bayous, the sky, the land. And my grandparents, my mom's side, were Mississippi people.
redneck farmers and my dad's side was Cajun. And so that amazing balance of my dad taught me the balance of wetlands and what it means when there's an imbalance. When you take more than you put back, that imbalance throws off the entire ecosystem. And the only creatures that lose are us. All of a sudden you can't sustain life anymore. Right.
Same on the farm. My grandparents always taught us. My grandfather was like an agricultural inventor. Fortunately, he never patented any of this shit. I'm so curious what his inventions are. Oh, my gosh. In the 40s, so he built a mold and he started drying out bull and cow manure. And he was the one that made the first – in the 30s, actually –
The little pots made of manure that you germinate seeds in and grow them. Yeah. And they're like, they biodegrade into the earth. He created those. Wow. He made the mold for it and the whole thing. And he made thousands and thousands and thousands of them. Those are still being used today. Wow. I wish our family had a patent on that from years ago. But the idea was, is that we both grew up, and Josh and I went to the same high school in Mandeville, Louisiana. Wow.
And Josh is my directing, producing partner, writing partner. Okay. Yeah. So it's this powerhouse couple who built these films and then these amazing inner circles that came together. We've been waiting on this moment for 14 years. So I learned from the farming side of it, how these farms regenerate and how all systems work off of one another. That's what my grandfather taught me.
And then my dad taught, and my mom, and then my dad taught me in the other side, which is the delicate balance of nature, but from the landscape or the lens, I guess you could say, of wetlands, because that ecosystem is extremely delicate in its balance. Those types of things inform who we become. And that's how we found ourselves here. I met Alan Savory when I spoke at Sages and Scientists. That, I want to say, was the end of 2010.
So Alan Savory is this man. You can look him up. He's basically like the godfather of soil. He was, and he was this very famous political figure. He's the one that led the revolution. Basically, he's the one that led the revolution and maintained power in what rose Rhodesia into Zimbabwe. He was the transition of that. So he was like exiled by Mugabe. Like this man was an unbelievable man.
He basically built the most famous, the first real guerrilla warfare outfit was Alan. But he was also the most amazing soil scientist. And in 1973, he ran the numbers. He was looking at agricultural practices globally and thinking by about the turn of the 21st century,
Our soils globally are going to be so degraded that we're going to be basically looking at an extinction event by basically causing large scale global desertification, which is exactly what happened. I met him at the symposium that Deepak Chopra used to put on called Sages and Scientists. And I spoke at it. It's like a 400 person TED talk. And it was so intimidating.
Because I was there talking about the relationship as how the world and our bodies are basically the same biological process, taking that concept and breaking it down for people.
The guy who went up before me was one of the guys that won the Nobel Prize for inventing the MRI. These are the smartest people in the room. And I was thinking, what in the hell? What am I doing here? I'm like this poor kid from Louisiana. I have no college education, but I'm here talking about this thing. I love that story, though. And that's where I met Alan. Wow. That's amazing. Four months later.
We packed up Jeff shots and I, who was our a camera operator and vampire diaries. He was our steady cam operator who ended up becoming a big producer. And now he runs his own shows and stuff, but we packed up and went to Zimbabwe and we went to Alan's ranch and where Mugabe allowed him and remind you like,
Mugabe was in power, so you could not go into Zimbabwe as a white journalist with camera equipment. You still can't, by the way. You still can't. Because we tried with Groundswell and all of our gear got compensated by the government. We ended up not being able to film Alan Savory as a result for Groundswell. So you see, this is really potent, scary stuff where we were putting our lives at risk to get this footage.
I mean, the movie is fascinating. Crazy. I learned so much. Great. In the first 30 minutes, I was like, wow, I'm really learning a lot from this movie. And I couldn't take my eyes off of it. It was really well done. The cast, you know, just all the information was...
It was riveting and important. So when you go to Prime Video today on Earth Day or whatever it may be, start by watching Kiss the Ground because that's the first film. Start with that. Okay. And Anne's in that film and it really does a great job at explaining the carbon cycle. What is regeneration? What is regenerative agriculture? Why is soil so important? And then it gives some great examples of some unlikely heroes. Like farmers who've been conventional farmers for a long time who have made a
really sort of crazy and bold risk to make a transition away from a lot of the industrial farming that they've been doing and then have a huge success. And so the film really follows that story along with... But it breaks it down into such simplified, entertaining... Because that was the first thing about... Kiss the Ground took seven years to make. We're not playing around anymore. Bezos and that team and Amazon and MG. I mean, this is...
These are some of the most powerful groups, entities in the world. And they took all three films, repackaged Kiss the Ground, pulled it off of Netflix. Thank you, Netflix. We love you. It's an amazing, incredible run and relationship. But now Common Ground. So Kiss the Ground was like dipping our toe in regeneration. Common Ground is really the nuts and bolts and the promise of how it actually works. But the big aha moment. And if this was 10, 12, 15 years ago, we would...
It would be a little scary. We'd be stalked. We'd be stalked. And I actually have been stalked. We've basically uncovered on film how the agrochemical companies have been secretly microfinancing virtually, I can't say all in public, but-
a very large portion, I'll say that, of the university agricultural curriculum in this country for 40 years. - Incredible. - So we pulled back the curtain. We talked to whistleblowers. So the second film, Common Ground, which comes after Kiss the Ground, we filmed it during COVID.
So instead of going and traveling around the world like we did with Kiss the Ground and like Ian did, we weren't able to do that. So we instead packed up our Sprinter vans and hit the road and traveled across North America during that time. And people were like wearing masks and it was the first time people were like taking their masks off and we were doing social distancing. So the whole film Common Ground was filmed during the pandemic. Yeah.
And that's why it focuses so specifically on North America. But what was crazy was that we found all these whistleblowers that were willing to talk because they believe in regenerative agriculture. And they had been suppressed, fired, bullied. Yes. Like big time. Right. And they do a great job at breaking down how these different entities, which are put in place to protect us, have essentially been bought by –
The chemical companies that are selling the products that are then put on these foods that then turn these farmers into debt serfs that are pulled into bank loans that require them to use those chemicals. It's such a vicious cycle. And then the pharmaceutical companies that participate in this sort of closed loop economy where you have an agrochemical company –
That the pesticide creates a certain disease. But then it's also owned by a company. Non-Hodgkin's lymphoma. Non-Hodgkin's lymphoma. But they also possess pretty much the only treatment for that. Yeah. So they sell the only treatment for the disease that their other product causes. That part of the movie was like startling. And that's not a conspiracy.
Conspiracy theory. That's just a fact. They're creating the disease with the chemicals and then they're providing the medications to cure the disease. That's exactly right. Isn't that wild? Well, yeah. And we allow that. The U.S., the congressional members of the U.S. Congress-
have allowed this to happen. The universities have allowed that, you know, they've, the chemical companies have basically bought the best science money can buy, but then the legislators base legislation on those findings. And so they all participate in this unbelievable web of money, like enormous amounts of money. Sorry, what were you going to say? I'm so sorry to interrupt, but I'm excited about what you're saying because a hundred percent,
And what happens is people go to land-grant universities thinking that they're going to get a great education in agriculture. Right. And instead, like he said, the majority of funding that comes into these land-grant universities comes from the companies that are selling the chemicals. And so you find – They make all the curriculum. And they make the science. And so – and then if you look at where the people who go to these land-grant universities end up –
If they're smart, they don't end up a farmer. They end up in policy or they end up someplace where they can actually make money. And then they're dictating the policies. And they had an article that came out which showed that there was a big party at the EPA when they waived their 10,000th study that showed the harms of
of the effects of these chemicals being exposed to people. So the government is actively suppressing the science that's coming in, that's showing the connection between our health and these toxic chemicals and the impact that's having. And then they had a party to celebrate it where they invited everyone from the EPA to come and they served cake.
To serve, to celebrate the 10,000th study that they waived. That they waived. That they are responsible for making sure that we're protected from. Incredible. I want to just go back. I want to talk about. And that's great. That's common ground. But it's actually a hopeful movie. I promise you. It's not all bad news. It's full of inspiration. It's eye-opening and inspiring at the same time. Thank you.
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clinical testing to back up their promises. Using these products exclusively, I've really noticed a dramatic difference in my skin. It's smoother, I feel glowy, and it reduces my fine lines. I feel like my face just looks softer and everybody wants to know what I've been using. Well, it's Perricone MD.
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sure to leave visitors hungry for more. You never know. You could have tacos for breakfast, sushi for lunch, Italian for dinner. There's so many options here. Or maybe you're more into shopping from exclusive streetwear drops to high-end boutiques
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more ways to love LA at discoverla.com. Some stands for so others mighty and I am a grateful beneficiary. That's how I started my journey of recovery. 15 years later, I'm gainfully employed. I've moved from homelessness to a safe and secure place to owning my own home today.
If these walls could talk, they would say safety. JPMorgan Chase Community Development Banking understands that the buildings we invest in are more than just four walls. They are you. They are us. They are Washington, D.C. There's nothing like sinking into luxury. Anabase sofas combine ultimate comfort and design at an affordable price.
Anna Bay has designed the only fully machine washable sofa from top to bottom. The stain resistant performance fabric slipcovers and cloud like frame duvet can go straight into your wash. Perfect for anyone with kids, pets or anyone who loves an easy to clean spotless sofa. With a modular design and changeable slipcovers, you can customize your sofa to fit any space and styles.
Whether you need a single chair, love seat, or a luxuriously large sectional, Anna Bay has you covered. Visit washablesofas.com to upgrade your home. Sofas start at just $699. And right now, you can shop up to 60% off storewide with a 30-day money-back guarantee. Shop now at washablesofas.com. Add a little to your life. Offers are subject to change and certain restrictions may apply.
I want to go back and talk about what is regenerative farming. How is it different than industrial farming, which is what we have always done? Big farms. I grew up in the Midwest. I grew up in the middle of corn and soybean fields. Iowa? Illinois. Illinois. Okay. Yeah. When I was a little girl, I used to walk for 25 cents an hour. I would walk the bean fields and weed them.
with my sisters. And I, I know farmers, like I come from farmland. So I'm really curious about if you could break down the difference between the two systems and then also talk to us about how the farmers are feeling about this. It's super simple. I'll take that one really quickly. I'll break it down because people ask us this all the time. I say, what the hell is regenerative agriculture? Why should I care? What does it do to me for me?
Regenerative agriculture is just the use of planned grazing methods and using living, growing plants at scale to sequester enormous amounts of carbon dioxide out of the atmosphere and store it safely back in the ground where it belongs. Because then when you do that, you pull that carbon from the air.
It brings that carbon down in the soil, but when you do that, it feeds all the vital microorganisms in that soil. Which there are many, many. Yes. And so it's really more, I think, grams. But you could just say, for argument's sake, that there are more living organisms in a cup of soil than all humans who have ever lived in history.
So it just tells you how alive soil is, right? So when you build the health of soil, you build the ability for that soil to sequester enormous carbon, but produce really nutrient dense food. So as your soil gets healthier, your plants get healthier, but you can balance the climate, build robust economies. We're talking about injecting 50, 80, 100 billion dollars back into middle America.
That's the re-industrialization of middle America. It's an evolution. It's exactly. And I love that. People say, well, this is a revolution. I said, no, no, no, man, it's not a revolution. It's an evolution. So when you start, when farmers start making more money, they start paying more taxes, which they'll gladly do. And as they do that, school districts all of a sudden get better. Water districts get better. Afterschool programs get implemented. Parks get better. All these things that build communities get better and better and better. Why? Because there's more money. Yeah.
And as soil health goes up, human health goes up, which means human healthcare costs come down. They fall precipitously. So now you've got even more money in the system because everyone thinks insurance is paid by premiums. No, man, a lot of it's funded by the US taxpayer. That's the deal they've cut. So now with food agriculture, let's say industrial agriculture,
Say you're injecting $100 billion back into the system. Well, now your healthcare costs are way down. Say you're injecting an additional $200 billion from that. All of a sudden, you have a third of a trillion dollars a year
injected back into the country. This is how you rebuild America. You do it from the ground up, from Main Street, not from Wall Street down. So you're building up Main Street, not Wall Street. And that is how you build this thing back. And so I also have a vitamin company, but I also make whiskey, like really some of the best whiskey in the world.
I vouch for that. We use a lot of things. And you're a tough palate. We use a lot of grain. And so there's 200 million acres of grain in this country, production acres roughly. Regenerative agriculture saves up to $400 an acre. Now you multiply $400 times 200 million, it's $80 billion a year that we send to agrochemical companies in foreign countries.
So you have to sit and ask yourself, why are we having farmers like your dad going to a bank to borrow money that accrues interest to spend all that money and send it overseas to other countries while polluting our water, our land, our air, and our bodies? When you put a stop to that, we are talking about the regeneration of America and obviously beyond too.
But what happens here is then going to, that's what groundswell is. The third film is about the international, not just the promise, but the practice of regeneration. So these are big, big numbers. You're talking hundreds of billions of dollars. So effectively what we're doing is we're building the single largest carbon capture food economy in the world from the
Carolina coast to the California coast. And yeah, this is how regenerative farming can change everything. Everything. And I want to add on to one thing, which, you know, you mentioned that this is the way it's always been done. And that's true in terms of our kind of ecological memory of how we've been farming.
But the truth is that this is not the way that it's always been done. This is what we call modern industrialized agriculture. And it's been labeled the green revolution. And the idea of the green revolution wasn't that we were going to heal the earth and make everything green. Yeah.
the model of the Green Revolution was to make lots of money. Profit and yield. Profit and yield. And the way to do that, they figured... Yeah, different kind of green. At the end of World War II, they had all of these poison chemicals that they had used to kill people. They'd started inventing them in World War I, and then they got refined in World War II. And then that was a big money-making. Like, war is a huge industry, and there's a lot of money. It's kind of like the pharmaceutical industry in a way. And so they took...
those poisons and those war machines after World War II. And they were like, what are we going to do with this? How are we going to manufacture them? What are we going to do? Oh, I have an idea. Let's spray that on our food that we eat. Let's spray the poison that we've designed to kill people to kill pests on our food.
And so that's how the quote unquote green revolution started was by trying to figure out what to do with all these poison and war machines. And we decided to use that on our family farms. This is not a green revolution. And so that's why. But we think of this. And I have to just say, like, when we think of this as something that we've always done, I have learned coming from a legacy farming family.
That is actually incredibly offensive to some people. I didn't know that, and I've learned a lot through this process. But the reality is that regenerative agriculture is a form of indigenous agriculture. And so indigenous agriculture was always putting the land first. It was about thinking seven generations ahead. It was looking at soil like it's –
in modern terms, like your bank account. The more you feed the soil, the more the soil will feed us. And there is this intuitive, natural symbiosis between the people on the land who manage the land for their future, not for today. Although it did take care of them today. That's the beauty of it. And there were way more ruminants, like cows in the form of buffalo and bison on the land. And guess what? We didn't have a greenhouse gas problem. There was no climate change. So how could that...
be that we didn't have climate change and we didn't have a greenhouse gas problem, but we had way more ruminants on the land. Well, the US Army took out about 65 million head of American buffalo, bison,
So the idea to starve out the Native Americans was to kill all the bison. Well, those ruminants and those undulates, you have to remember, they were all kept in tight herds from what? Predators lurking. They have safety in numbers. Wolves, packs of wolves. Wolves, packs of wolves, large cats, all of those kept them moving in tight herds across that landscape. And those...
hooves till the soil and they'd fertilize that soil with their dung and their urine and they would eat all the grass to the growth points and then they would move on. Never still. They would never stand still. There were huge herds. And so when you had 60 something million head of these bison, so basically you can go back and look at fossilized pollen records, which you can see in the movie where
indigenous cultures didn't plant gardens. They planted forests. They built systems where it allowed their food to come to them, right? Their food came to them because they built ecosystems where protein models thrived because that's where the life was. And this goes back, you can look at this, this is tens of thousands of years this was done. And it wasn't until colonists came in. And then it brings in this unbelievable story of
of race and the triumph of indigenous people as well. You know, when colonists got here, they did not know how to create large scale agricultural systems. And they went to Western Africa and they stole people who did, and they brought them here and they subjected them to horrible, horrible life, but they brought them here for their indigenous understanding of how to build large scale food systems. Yeah.
So these are like agrarian experts from Africa that put seeds in their hair to bring to the new land that they didn't know that they were going because they knew that they would need those seeds to be able to live. That's their legacy. The problem is though, when the colonists got here and they brought with them slavery and this like crazy model, there was no way for them to keep that regenerative model alive and that sort of linear extractive system where people are being abused. That's not a regenerative system. Regenerative system is a healthy system where everyone is taken care of. But
But what we did do when we came to the United States is we plowed up
all of that topsoil that had been built up by those herds of bison and buffalo. Like we just ripped it up like huge, like they'd use these huge like plows and they would literally take like 18 inches of that rich topsoil, the skin of our mother earth, and they would just tear it up. And that's how we built the foundation of our economy in the United States. And what that did, we removed the ruminants from the land to control the indigenous people.
And then we plowed up all that beautiful topsoil. Killed the microzoal network so that ability for nutrients to be distributed all through. Because soil is literally alive. It's like a web. It's like an internet web system. And it moves. It changes direction. Yeah. Depending on their relatives. Like trees favor. So through the mycorrhizal fungi and the network. This is crazy.
It's all connected. And so a tree that's related to another tree will prefer its family members to another tree and send nutrients through the root system to its preferred family member. To their relatives. Aspen trees do that, right? They have this way of moving minerals in all trees.
All trees. Yes. Isn't that amazing? So plants communicate with each other. But what happened is when we ripped up that topsoil and we destroyed that network of communication, guess what happened next in the United States? Something very famous happened in the United States. The Dust Bowl. The Dust Bowl.
Basically, we desertified the United States. Yes. And so, and that's what we've been doing. We've been continuing that. And then when we added on top of that the synthetic chemicals and fertilizers and the huge war machines that came in and tilled and plowed.
We destroyed our natural ability to be able to heal, regenerate, move water where it needs to be, and to have these healthy ecosystems that reflected what that land looked like before we came and ripped it up. And have soil that can also take 20 inches of rain, go down 20 inches within an hour. So we're not having all this erosion. And kids now, and this is a thing that I learned from Alan Savory, each human is
is responsible for basically about a pickup truck load of erosion a year of soil. It's not our fault, but I'm saying it breaks down. I hadn't heard that. That's fascinating. It breaks down. Yeah. The stat is pretty wild. So there's so much erosion happening right now because of land mismanagement. And that Dust Bowl, crazy thing is, because you saw Common Ground, where you're so used to talking to people who haven't, it's happening again. And so where it becomes really positive is
It's like what Gabe was saying. This is very serious. We have to stop this. But then you cut to a guy like Gabe Brown's farm in North Dakota. He is sequestering 96 tons of carbon per acre. By doing what? By draw, through a process called biosequestration or just drawdown, right? Of that teraton of carbon in the air, we call it the legacy load.
And we get this all the time. And I'm not trying to laugh. I'm not trying to... It's just misinformation. But people think because they drive an electric car and they use paper straws, they're going to change the planet. And it's just simply not the case, right? That legacy load of carbon is not going to go anywhere. And my buddy, Elon and Bill Gates and all these guys are talking about all these elaborate ways of scrubbing carbon out of the air. And you have Gabe Brown, he goes, I have a novel idea.
Let's plant a plant. Yeah, plant a seed. Plant a seed. Gabe is sequestering 96 tons of carbon an acre and he has 7,500 acres. Yeah. This is... And he literally says in the movie, he goes, can we mitigate climate change? Absolutely. We have the ability right now by deploying and implementing large-scale regenerative agriculture where, by the way, everyone wins. Everyone makes a shitload of money.
communities get better, our climate balances, and all of a sudden we have healthier soil. So we have healthier people. We have people who are mentally healthier, physically healthier. All of a sudden you've got farmers in rural communities. And by the way, some of the people in not so rural communities, but now those rural farmers can now go to the local Ford or Chevy dealership. They can buy new trucks, ones that have heat and where the transmission works better and
You know, take their wives and their kids to dinner once a week, not once a month or once every six months. They can live and thrive. Hi, it's Jenny Garth. Now that I'm in my 50s, I am all about skincare that delivers real results. And that's why I choose Perricone MD. Perricone MD's award-winning formulas combine the highest quality ingredients with decades of research and expensive clinical
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I don't think people realize how farmers in America are living. I don't think that people realize that farmers have a five times higher suicide rate than other professions in the United States. Their bank loans require them to spray toxic chemicals, and the farmers are on the front lines of that. And now we're talking about second and third generation farmers, and if you start to look at the epigenetics of how that –
plays out, it's the second and third generation farmers that start to express the health impacts. How do you change a farmer's mind? Like how do you teach a farmer to go from industrial to regenerative? My dad's an industrial farmer. I come, like he said, from an industrial farming family in the Midwest, like you. And
you know, I'm making these films about regenerative agriculture. And I think my dad, I think what he said the first time I told him we were making these films, he goes, what do you know about farming, little girl? And I was like, well, I'm learning
lot. And you can imagine how those conversations went. It didn't go well at all because my dad loved spring roundup. It was so easy. He loved the – because he grew up, you know, spraying DDT and 2,4-D and standing in the vats of chemicals and plowing. He had a license at like age 12 or something to drive the tractor. Needless to say, here we are, what, 14 years later, 10 years later, 11 years later from me, and now my dad never said, you're right.
But he does send me his organic and regenerative vegetables that he grows. And so – He's doing it. A lot of these farmers, you know, and I can say this coming from a farming family, there's a kind of stubborn gene that runs in farming families and you have to be. It's so based in heritage. That's the resilience.
It's resilience to get through it. And so you had, like you survived so much when you're a farmer. And a lot of these innovations, I want to give a little credit to like, okay, maybe some of these innovations were there to help the farmer in theory. In theory. But the reality is, is that this technology has destroyed the lives of these farmers. And as farmers are beginning to wonder-
what's happened to their land and what's happened to their family and why they're struggling so hard and considering whether they even want to go on another day. The economic models don't add up anymore when they look at the economics. And then they see their neighbor who has a microclimate and a biodiverse of crops and they can sell. If one crop fails, they have so many crops that they can sell. They're suddenly making like
A huge profit, like 90% of the farmers who transition within year one are making a profit. And then all of a sudden, okay, maybe a fire comes through or a drought or a flood or a pest blight. Guess what? Your farm is decimated, but your neighbor's farm over there, they have steady rain. They have green coverage. Maybe it didn't burn down. Like case after case after case of people witnessing. Yeah.
the resiliency of these regenerative farms and these microclimates. - And those side-by-sides that you guys have in the movie of one industrial farm next to a regenerative farm, it's incredible and so beautiful. And so like, just duh, this is a no brainer. - And when people would watch Kiss the Ground, like farmers are like, I don't know about this Hollywood movie about farming and it's got Woody Harrelson in it. They don't wanna watch it because some like liberal left wing thing and people that don't know what they're talking about. It's like Hollywood.
But then people started watching the movie. And then these YouTube videos started popping up with farmers giving reviews. And it was like, it was so cool to watch. Like, well, I don't know about Woody Harrelson, but...
I learned a lot about this and they'll go on for an hour about how one of those five or six principles of regeneration. Yes. Tell our listeners what are the five ways to keep regenerative farming moving forward. All right. I'll give my version, then you give your version. No, crush it. So there's like principles and then there's practices. So the principles of regeneration is like
Everyone is taken care of. You're bringing soil health back to life. The practices, however, are really simple. So if you're a farmer, it's different depending on who you are, but if you're a farmer, you're going to keep a living root at all times. So you're going to always have life in the soil and you're going to keep that soil covered at all times. Gabe Brown likes to say, Mama Earth likes to be covered. She doesn't want to be naked. You know, she wants to be covered. She wants to be covered with that green greenery because that's what…
That's what holds in the moisture. It's what keeps it cool. It's what keeps the life protected. Brings nitrogen in from the air, puts it into the soil. And uses that photosynthesis to take that carbon and then put it into the soil, which is what feeds all of the life in the soil. The reason healthy soil is black, that's carbon in the soil. When it's dead, it turns almost white and denude of life into desert. Okay.
And so- So don't cut. So keep the ground coverage. No tillage. No tillage. No synthetic pesticides. So herbicides, pesticides, fungicides, like you don't need those when you have nature. Nature takes care of all of it. Now listen, I will say not every-
And we know this as well. Not every single 100% of topographical... Not 100% of every topography is going to be completely input-free. That's... We're not saying... But you vastly reduce... And you can use inputs that are regenerative. Exactly. So you vastly reduce inputs, but you don't need to use high use of synthetics. And so that's where people really start to go, oh, gosh, because...
Even on a thousand acre farm, or let's just say a 200 acre farm, if you're saving hundreds of dollars an acre, you think about all of that savings, all of that money. So you can do it through regenerative practices. And like John said, I call him Dr. John because I'm from New Orleans. But John, people are saying, he's one of the scientists in our movie and he's amazing. But he talks to farmers, he says, the question you have to ask yourself is,
Not what it's going to cost to transition. It's what it's going to cost you not to transition. Well, it's going to cost you your farm. It's going to cost you your grandkids. It's going to cost you these things that you're not willing to give up.
Dr. Jonathan London, he's like a bug expert. He was a whistleblower at the USDA. Was it the EPA or the EPA? Actually, it was the USDA. They pummeled him. Because he started asking questions about it. So that leads me into the last two principles of agriculture. So no synthetic, no inputs because you don't need them. You know why? Because nature has a way of doing that. You have ground squirrels like we were talking about earlier.
put in some owl boxes. You've got some kind of mite, get some ladybugs. Like nature has a solution and guess what the beauty of it is? It's usually cheap. Yeah. Maybe even free. All you have to do is stop paying to put inputs on there that are killing it. Right. So,
And then the other thing is biodiversity. So you never want to have a monocrop. You never want to have just one thing. Can you imagine if all you ate all day long was corn and that was it? Yeah, that wouldn't be healthy. It would not be healthy. So we have to make sure that we're using biodiversity to our advantage because that's resiliency. And then lastly, and probably most important, is animal integration. Because that's the part that people are really confused about.
People think that cows are bad. They think that the way to save the planet is to eat an impossible burger. And the fact is that the only way to bring a desert back to life, there's only one way.
And that's through animal integration. You need cows. Their hooves, right? You need ruminants. You don't need to pay for fertilizer when you can put a ruminant that's symbiotic and co-evolved with that land. And it has fertilizer. It has urine, which acts as water. It has hooves that breaks up that hard...
pack that was there to protect the indigenous seeds so that when the right conditions came along, those seeds could come back and it could go back to the way that it was before we destroyed that land. But you guys, what if I'm not a farmer? What can I do? So what you can do, and I'm sure you have a great answer too, what you can do is first watch Kiss the Ground and Common Ground on Prime Video. Literally. That's where you educate yourself. Yes, because in three hours, or just watch one of them, but if you can, watch them both because it tells a really interesting story and there's a real surprise at the end of Common Ground that you will not expect.
So watch both films because you're going to – Ian and I could sit here and talk for probably four days about this. And you'll learn more watching one of these films than you will listening to us talk about this for three days. Yeah, because we really put it together structurally. Yes. It's like not as meandering. And it's such a visual too. Yeah. So you really get it. And then as you watch it –
And you look at your own life and what this means to you to be able to say, I was a part. Looking back on today, when we had a moment during this critical moment in time to course correct, to make sure that we are regenerating and not degenerating our planet, that I was a part of that movement. I was on the front lines of that movement of regeneration. I found my role in that.
By learning about it, which you can do by watching Kiss the Ground and Common Ground. So whoever you are, whether you're a teacher, you can share the free cuts of the film. There's free educational versions of the film. We gave Kiss the Ground away to 45 million students. Amazing. And Common Ground is-
And Common Ground also has an education cut that's coming for free. But we'll end up giving Common Ground away to probably 100 million students globally. And a free educational curriculum. So if you're a teacher, you can teach young people. Guess what? It's not all bad news. You have a future and here's how. And those young people will do – they'll take this on because this is their future. But we have a responsibility to make sure that this information gets out there. That's number one. Number two, participate in the food system. So if you live in an apartment –
Grow a tomato plant in your window box. If you have a backyard, grow pollinators to attract – grow pollinating flowers to attract pollinators. Bees and butterflies. And then start to connect with your local – those farmer's market environments are really, really important because when you start – again, even like a microzoal network under the soil, once you start connecting with other people, you start feeding one another. You feed each other information. You feed each other passion. You feed each other –
And that transpires into something that where you're purchasing, you're buying from local farmers, you're talking to them, you're propping up their businesses. And so they're actually able to start transitioning and practicing these things that are,
are going to sustain everyone while regenerating. How can people find out about the farmer's markets in their area? Do you have a resource where – because for me, I understand why people just go to the grocery store and buy stuff because it's easy. Finding that farmer's market and getting there between the hours of 2 to 5 or whatever it is. Yeah, yeah. No, for sure. It takes effort. It does take effort. But also too, I think once you get in, when there is a little bit of effort, it means so much more.
But then you start to find community and it reminds you, slow down. How is it that I've built a life for myself that I can't even take my kids to a farmer's market at nine o'clock on a Saturday morning after a soccer game?
How did I get into that system? You got to reprioritize.
And we have toolkits. Actually, Kiss the Ground, if you just go on the website, if you go on the Kiss the Ground website, we have toolkits to do all this. And that's what's been so incredible as well. And one of the things we're really, once we get out of production and post-production, because we're just so in it, but one of the things that we really, I'm excited to do, and we're going to do it with Absorb as well, is start going into some of these food desert communities that are
disproportionately black and brown, where all of this really unhealthy snap food is pumped, subsidized by the US government and taxpayer money to create such unhealth, both physical unhealth and mental unhealth in these minority communities, which is such a waste of these humans, they're starving for something great.
And once you start building this resilience within these communities,
They thrive. All it does is taking – to just go back in history and look at what Dr. George Washington Carver got to do. I mean you had a man who was born into indentured – no, he was born into slavery. He was a slave, yeah. Who ended up becoming one of the most famous soil scientists in the world, celebrated by presidents and – A professor at Tuskegee University. Yep. He was the one that invented nitrogen fixing. Exactly. And he also helped build –
a very, very, very robust black economic, agricultural economic system. Well, that wasn't good for business. And so that was squashed, right? I learned about this in the movie. So, oh yeah, that's right. Keep forgetting you've seen the film. But so,
In the 1920s, there were a million black farmers in this country. There's less than 50,000 now. But that is numbers about to change. And the indigenous, oh my gosh, these native indigenous reservations are about to become these unbelievable regenerative giant agricultural robust systems. So we hear some of our coastal elite friends always talking about the flyover states and you're like, no, man.
These are not the flyover states. These are about to become the rock stars of America. I don't like that phrase at all. I do not like that phrase. That's horrible. I typically don't use the word hate. Hate's a very strong word. I hate that phrase. It's so disrespectful to the people that built our country and feed us, take care of us. Yeah, exactly. But this is like these farmers, when you look at these guys, whether it's Gay Brown or our dear brother and my mentor and just brother of mine, Rick Clark as well,
Gabe and Rick have become like these amazing mentors. Rick Clark,
is actually growing all of our regenerative organic rye for Brothers Bond and regenerative grains and Gay Biz too. These guys are about to become the most famous farmers in the world. And he's in Western Indiana. Forget Ian Somerhalder and Jason Momoa. We've got Gabe Brown and Rick Clark. These guys are the coolest dudes. And then we have Alejandro Carrillo down in the Chihuahuan Desert. It's about to regenerate 2 million acres of this unbelievable plant.
desert land in Mexico that is so magnificent where they see the microclimate change within months of these regenerative systems starting to take place. And so you have these systems where you're going to see indigenous and white and black and brown, all of this information coming together. Common ground. Common ground. Common ground.
You know, we are so divided that the soil is our only common ground. Oh, that's so profound. And that's why they named the film Common Ground. And we actually had Gabe Brown, our star. You know, he's very much a typical farmer, very conservative in his views. He's a very religious man, which is why he did this with us, because he believed that that was his calling from God to tell his story with us, which was a huge privilege, obviously. Huge. Wow.
You guys, this movie, everybody needs to see both of these movies. Thank you. Kiss the Ground and Common Ground. Thank you. You know, Malcolm Gladwell has this theory that when you get 10%, that that's the tipping point that then shifts everything that direction. Just 10%. So if we could get 10% of our agro-
At that 10%, when we're looking at, that is the tipping point. It will never go back because at the end of the day, and I'm not trying to sound crass, money talks, bullshit walks. And they're going to be rich. You tell these people that they can make money and their kids can go to great schools and they don't have to be sick and they can drive a new car that actually has heat in Iowa where it's freezing cold. I mean, this is how you change America. And it's so powerful that I left a very, very successful career.
pretty damn lucrative, you know, career in television. Didn't have much luck in film, but... Hey, you're in film. Well, no, in this film, exactly. But really did well in television and left that business to raise my kids, build my family, build my companies, raise my kids, and then launch these films. And that was... I don't know any other way to spend time. And people say, are you, you know...
Why don't you go back to acting? And I'm like, I don't know when I would have time to sit on a set and tell someone else's story. When we are writing our own stories, all of a sudden it just came together. That's how it works. It sounds like you really prioritized what you want in your life and what you want for your kids and your family. And you have done the same thing coming from your background. Yeah.
It's so inspiring what you are both doing in individual ways. And I love your passion about it. It's so necessary to get this very, very important message out there and heard. Thanks for sharing it with your incredible people. They're going to love it. People love your show. And-
I see why. But this is the watershed moment. And Greg Stone, Dr. Greg Stone, one of the most famous marine scientists literally walking the planet, who's also a very dear mentor of mine.
I mean, this guy is, you know, of the caliber of like a Sylvia Earle, right? But for oceans. And he saw... Remember we were at the Common Ground... I mean, at the Kiss the Ground premiere, which we had to do. A drive-in. A drive-in. Everyone was wearing masks. But he literally... He was literally in tears. And he said... He's like, I am a scientist. And he's been a scientist for 30-something years. This is a watershed moment for the planet. This is where science...
Economy, family, this is where everything comes together in one neat package and you can turn it on, the flip of a switch. Whether you have a backyard that's 100 feet, 10 feet, or 100 acres, you can transform your life by building soil.
Isn't that crazy? It's a choice. It's a choice. It's making a different choice, a choice that might seem a little bit more difficult. But if you get the knowledge and you do your research with this information that you're providing with your platforms, people can do it. And that's exciting. And I think everybody is going to be really excited about this conversation. Thank you.
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sure to leave visitors hungry for more. You never know. You could have tacos for breakfast, sushi for lunch, Italian for dinner. There's so many options here. Or maybe you're more into shopping from exclusive streetwear drops to high-end boutiques
Los Angeles tastemakers offer up an array of styles in a single city block, contributing to the bold, wildly creative style that gives Los Angeles its own look. I love vintage shopping, and there are so many amazing vintage shops here. You gotta check them out.
Find more ways to love LA at discoverla.com. Some stands for so others mighty and I am a grateful beneficiary. That's how I started my journey of recovery. 15 years later, I'm gainfully employed. I've moved from homelessness to a safe and secure place to owning my own home today.
If these walls could talk, they would say safety. JPMorgan Chase Community Development Banking understands that the buildings we invest in are more than just four walls. They are you. They are us. They are Washington, D.C.
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A cootie that'll probably take down our whole family. Luckily, with Amazon One Medical 24-7 virtual care, you can get checked out for whatever ball pit-itis you've contracted. Amazon One Medical. Health care just got less painful. Before I let you go, though, I have to ask, what was your last I choose me moment? I'm a mom. I feel like I'm more of a servant than an I choose me. That's the thing. Let's see. I choose me.
Let's see. I went swimming naked the other day. Hey. That's all I'm going to say about that. Hey. That's a good one. I like that choice. That's a good one. And I drank a little of the water I was swimming in. I mean, you and Josh, we've all found ourselves in very much a servant. I live in a life of service. And I mean, I just had this conversation with my own mom and she goes-
I see you guys, you're traveling around the world. You're just talking about regenerating, regenerating, regenerating, but you are really, you're, you're degenerating yourself doing it. My, I choose me moment really was the big, big, big one really was building absorption, you know, because I needed something to actually make sure I could do all this. And so I,
every week or every month that we're building into these innovation pipelines. Some stuff is, a lot of it's for women and Nikki and our team really drives a lot of that innovation. And then some of it is for men and I get to help drive that innovation. And that I choose me was driving some, I can't say what it is right now, but very male driven nanometric liposomal technology, like this thing that
I've been always wanting and hoping would be in the market. No one's ever been able to crack it because they didn't have the science to do it. And I just said, I'm going to push this through this innovation pipeline. And this is a very male, something that's really good for men because, you know, we see this a lot because we talk to all the scientists and we talk to a lot of people, healthy, happy people.
build healthy, happy societies by making healthy, happy choices. But one of the things I got to, I realized is, is that healthy, happy guys and my, my age, I mean, I'm in my mid forties now, mid to late. Now I can say it happens fast, but you know what you realize that there is an assault on people of our age into middle age, into late middle age, healthy people, middle age is not good for the system.
It's better when we're all sick, right? It's just better for the economy that they want. And I choose, my choose me moment is that is going to stop. And I am tired of that assault on middle-aged humans, both men and women. It doesn't matter whether you're middle class. It doesn't matter what you are. It is no longer acceptable to me for us to be sick. I'm done with it. I love it. And so we're building a couple of
really robust, super disruptive supplement SKUs that are going to really rock the whole market. Tell us, it's Absorption? The Absorption Company. The Absorption Company. Literally, it's why we, you know, because I told you, you know, I said offline that we have this proprietary piece of technology that allows us to take lipophilic material and
a liposomal material and turn it into a water-soluble material. That's a nanometric particle. So it's 500% more absorbable. That's the key. It works. It saved me so many times, his product, through this as, you know, it's a bit degenerative as you're talking about to do this. It's pretty hard to... It's depleting you guys. We've made ourselves responsible, like on the hook, for spreading the message of how we actually can fix the climate. And there's a lot of pressure there. And it puts us into this endless loop of...
of constantly, constantly, constantly advocating for that. But what happens is that it actually is kind of degenerative towards our own bodies. And so that's actually one of the things we're talking about in our next film, Groundswell. We've got Demi Moore, also one of our narrators, along with Ian and Jason Mamond, Jaden Smith. But Demi wants to really talk about that inner microclimate of what regeneration is for our bodies because it starts within each one of us. It starts with choosing ourselves. That's right. And getting to hear some from like,
Some of these conversations with like
you know, people like, you know, the King of England and stuff like that. Just, you know, we got to go film the King, which was crazy. I mean, just the people we get to interface with. The King was like, your movie is my favorite movie. He like came out with his hand stretched out. Cause you're not supposed to touch them. You're supposed to like curtsy and all this stuff. So like, I like, I like going to curtsy and then he reaches out and I actually fell on him. Actually the whole night with him was kind of a train wreck, but he found it charming. Fortunately. These are the people that,
that we get to bring into our orbit and get to experience and hear from them. And again, it's this pooling of knowledge. And I'm not saying power from a selfish standpoint, knowledge and power coming together. And I mentioned this to one of the single most powerful legislators in the country who will go unnamed, but he basically said like,
So you're saying soils are common ground, but you're splitting, you know, you're telling conventional farmers are doing stuff that's wrong. And I said, no, no, no, sir, we're not. We're bringing them into the conversation, just telling them they can actually prosper and make money. And I said, one of the things that we've realized it's going to happen is once that kicks into high gear,
incumbents or candidates. And I don't mean, we stay so far out of politics. I've been offered to run for office so many times. I wouldn't do it. - Ian for president. Ian for president. - No way. I would never run for office because we can do so much more out here. But I said to him, I said, "Sir, with all due respect," I said, "Listen, these elections are gonna change because it's the small communities. If you look at a gubernatorial election, look at how presidential elections are won. They're won by tiny little communities. They're dots on maps, right?
And I said, you're no longer going to be able to come into these, go back to your districts, whether you're an incumbent or a candidate, as a hero, if you're taking agriculture and pharmaceutical money. It's just not going to happen anymore. Voters are, they're too hip to it now. And I said, one of the, he asked me, he goes, well, what have you learned most about being in DC? Because I spent a lot of time in DC. I said, well, sir, to be honest with you, I've learned that the Republican party is owned by agrochemical industries. Right.
And the Democratic Party is basically owned by pharmaceutical companies. And I said, neither one of those is good for America. And it's time to change that. And so this is the sea change. And so kiss the ground, common ground, and then ground swells.
This is the promise of a regenerative, bright future, not just here in America, but around the entire globe. And we're going to build a trillion dollar carbon capture food economy. And it starts literally today. Today. It does. Happy Earth Day. Happy Earth Day. I have two tiny thoughts I want to share, concluding from our whole conversation that I want to just say. One is-
It's important to do things like drive electric cars and use paper straws, like all of those things, like energy efficiency, which was the message that Josh and I came out with in the very beginning back in 2008. True. It's a huge part of this. We're not saying don't do those things, right? The little things do matter. They do matter. Like we do need to reduce the amount of carbon that we're putting into the atmosphere, right? There's no question about that. But what he was saying that I really want to put a point on is that's not going to do anything about that energy.
1,000 gigatons of carbon that we've put into the atmosphere that the oceans have absorbed as much as they can and it's acidifying as a result of and can't absorb anymore. So yes, we need to reduce what we're emitting. The only way, and this is what's been missing from the conversation for the last 20 years, 40 years, this is what's been missing. This is why this is so important. This is why this is such a huge moment for us.
It's because when we add to the conversation, the power that soil has to pull all of that carbon out of our oceans and out of our atmosphere and to put it in the soil. And we have not been talking about that for 20 years. We've been talking about climate change and we haven't been talking about this simple, easy, elegant, natural solution that nature has to this problem that we're all freaking out about. That's crazy. That's why this is so important. Isn't it wild? Yeah. And then the other thing that I want to mention is,
is that as the daughter of a farmer and a farming family, I know that it can be very hard for people to talk to farmers about this when they're passionate about it. You may not be able to talk to your farming neighbor about climate change. They may not want to hear about climate change. It could actually cause them to stop listening to you altogether. And I know this. However, when you talk to your neighbors about the climate,
And the weather, suddenly you have their attention because that's what they live and die by. Weather and money. Is the weather. And so when you start talking about the weather and they're looking at their neighbor's farms and they have enough water, they're not having a drought. They're not having a pest problem. Their weather next door on the other side of the fence actually looks pretty stable, resilient, and healthy.
Great growing conditions. How come my farm is running off into the river and drifting away and blowing away in the wind? So when you talk to farmers about the weather, you know, you want to meet people where they're at in this conversation. You don't want to come out righteous like, oh, you spray chemicals and oh, you're the problem and you're the reason that we're having climate change and you have to fix it.
Can you imagine how well that conversation is going to go? I can tell you because I've had them. It doesn't go well. All you do is polarize people and become part of the problem. When you talk to people about the magic and power of regeneration to restore ecosystems, your farm, your family, your community, your own body.
On a region by region level, that is regeneration. Thank you guys. Thank you so much. Really, really happy that we're super grateful we got to do this. Congratulations on the show. Happy Earth Day, everyone. Thank you for having us.
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