Coach Andy Morgan helped Jordan achieve his best shape at 45. Here, he reveals why the fitness industry profits from keeping people confused and fat.
**Full show notes and resources can be found here: **jordanharbinger.com/1166)
What We Discuss with Andy Morgan:
- Believing he was taking in "only vegetables," Jordan discovered he was eating 3000+ calories daily. Food tracking revealed hidden calories in sauces, snacks, and forgotten foods that sabotaged his weight loss efforts.
- Exercise burns only five to ten percent of daily calories — diet control is far more efficient for weight loss. You can undo an hour of cardio with one small coffeehouse snack because you can't, as they say, "outrun your mouth."
- Most fitness advice is profitable nonsense designed to grab attention. Fad diets like keto, intermittent fasting, and carnivore all work by disguising simple calorie restriction with complex rules.
- Scale weight fluctuates three to four pounds from water, salt, and gut content — not fat gain. Understanding this prevents people from quitting after one "bad" meal appears to undo weeks of progress.
- To begin a sustainable fitness regimen, weigh food for just two or three days using a kitchen scale and tracking app like Macro Factor. You'll learn more about nutrition in one week than years of guessing — and it becomes automatic.
- And much more...
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