cover of episode Disney Under Siege | Restore the Magic | 1

Disney Under Siege | Restore the Magic | 1

2024/12/11
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Bob Chapek
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Bob Iger
领导迪士尼公司多年,推动公司创新和增长,面对多重挑战并实施重组计划。
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Ike Perlmutter
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Narrator
一位专注于电动车和能源领域的播客主持人和内容创作者。
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Nelson Peltz
Topics
Ike Perlmutter: Perlmutter 一直认为 Kevin Feige 挥霍无度且带有自由主义倾向,并认为其对 Marvel 的发展有害。他与 Iger 的冲突源于对 Feige 的不同看法,最终导致 Perlmutter 失去对 Marvel 电影业务的控制权。在后来的事件中,Perlmutter 与 Peltz 合作,试图对迪士尼施压,最终导致其被解雇,但他认为这是 Iger 对其的报复。 Bob Iger: Iger 认为 Perlmutter 对 Kevin Feige 的打压不利于 Marvel 的发展,并最终决定将 Marvel 电影部门从 Perlmutter 的控制下剥离出来,直接向迪士尼影业汇报。在后来的事件中,Iger 重新担任迪士尼 CEO,并实施了大规模的重组计划,包括裁员和成本控制措施,以应对公司面临的财务困境和来自 Peltz 的压力。 Nelson Peltz: Peltz 是一位激进投资者,他认为迪士尼公司存在严重的管理问题和成本控制问题,并试图通过投资和施压来迫使公司进行改革。他与 Perlmutter 合作,试图在迪士尼董事会获得席位,最终虽然没有成功获得席位,但其行动迫使迪士尼进行大规模的重组,并获得了巨额的投资回报。 Bob Chapek: Chapek 在担任迪士尼 CEO 期间面临着公司业绩下滑和文化战争等多重挑战,最终被董事会解雇。在被解雇之前,他与 Peltz 进行过接触,试图寻求合作,但最终未能成功。

Deep Dive

Key Insights

Why did Bob Iger strip Ike Perlmutter of control over Marvel's movie output?

Iger believed Perlmutter was hindering Marvel Studios' success by not providing sufficient budgets and creating friction with Kevin Feige, the key executive behind Marvel's box office success.

What challenges did Disney face during the COVID-19 pandemic?

The pandemic shut down Disney's theme parks, halted movie production, canceled ESPN sports broadcasts, and disrupted its business operations, leading to significant financial strain.

Why did Disney's stock price fall by a third in 2022?

The decline was due to a combination of factors, including box office failures, Disney+ losses, cultural controversies like the 'Don't Say Gay' law, and Florida Governor Ron DeSantis' move to strip Disney World of its special tax status.

What was Nelson Peltz's strategy to influence Disney?

Peltz aimed to gain a seat on Disney's board by investing heavily in the company and pushing for cost-cutting measures, restructuring, and greater financial discipline to boost stock value.

What was Bob Iger's response to Nelson Peltz's criticisms?

Iger announced a $5.5 billion cost-saving plan, including a 7,000-job reduction, reassessing overseas activities, and reinstating a dividend to address Peltz's concerns and stabilize Disney's stock.

Why did Nelson Peltz end his proxy fight against Disney?

Peltz declared victory after Iger implemented the cost-cutting measures he had advocated for, making the proxy fight unnecessary and allowing Peltz to profit from his Disney stock investment.

What was the outcome for Ike Perlmutter after Disney's reorganization?

Perlmutter was informed that Marvel Entertainment would be disbanded and folded into larger Disney units, effectively ending his role within the company.

How much did Nelson Peltz's investment in Disney grow during his proxy fight?

Peltz's stake in Disney grew in value by an estimated $200 million in less than three months, and he locked in $60 million in profits by selling a portion of his shares.

What was the impact of Disney's reorganization plan on its stock price?

Disney's stock rose 5% following the announcement of the $5.5 billion cost-saving plan and the reinstatement of a dividend, reaching its highest level since August 2022.

Why did Disney's board bring back Bob Iger as CEO?

The board lost confidence in Bob Chapek's leadership and believed Iger, who had previously quadrupled Disney's market value, was the best person to stabilize the company during its crisis.

Shownotes Transcript

It’s 2022 and Disney is in trouble. The combined forces of pandemic shutdowns, box-office bombs and political missteps have hammered Disney’s stock price. Marvel’s jilted former boss sees an opportunity. He allies with billionaire investor Nelson Peltz to plot a boardroom coup.

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