cover of episode How Celebs Lose Millions by Saying “No” | Ryan Schinman & DJ Irie 🥂 EP117

How Celebs Lose Millions by Saying “No” | Ryan Schinman & DJ Irie 🥂 EP117

2025/4/14
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The Money Mondays

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Ryan Schinman: 我在娱乐营销领域拥有超过20年的经验,曾为全球各大品牌促成过数亿美元的交易。我创立的公司Mayflower Entertainment,代表品牌方与人才经纪公司进行谈判,帮助品牌方以最优惠的价格获得最合适的人才。在这个过程中,了解人才的市场价值、潜在冲突以及利用购买力来谈判是至关重要的。很多名人会因为对自身价值的错误评估而错失良机,他们往往会高估自己的市场价值,从而错过一些潜在的合作机会。成功的关键在于抓住时机,在合适的时候达成交易。 我们与CAA、WME、UTA等顶级经纪公司都有合作,这使我们能够获得独家的行业信息和谈判优势。我们不仅了解人才的市场价值,还了解他们过去的代言交易情况,这有助于我们为品牌方争取到最优惠的价格。 此外,我们还帮助品牌方在视频游戏中植入名人形象,这是一种接触新兴受众群体,提升品牌知名度和影响力的有效方式。视频游戏行业预算巨大,并且对新兴趋势反应迅速,这使得它成为品牌营销的一个重要渠道。 在与品牌合作的过程中,我们不仅要考虑价格,还要考虑人才的品牌契合度以及他们对慈善事业的参与度。选择与品牌价值观相符的人才,并支持他们热衷的慈善事业,能够提升品牌形象,增强品牌与消费者的联系。 Dan Fleyshman: 作为一名连续创业者,我深刻理解商业谈判的重要性。Ryan Schinman的经验分享,让我对名人代言交易的幕后运作有了更深入的了解。他强调了在谈判中利用购买力、了解市场行情以及抓住时机的重要性。 Ryan的观点也让我意识到,很多名人会因为对自身价值的错误评估而错失良机。他们有时会过于自信,而忽略了市场变化和品牌需求。这提醒我们,在任何商业合作中,都需要保持理性,并根据实际情况做出决策。 此外,Ryan分享的关于视频游戏营销的经验,也让我对这个新兴领域有了新的认识。视频游戏行业预算巨大,并且对新兴趋势反应迅速,这使得它成为品牌营销的一个重要渠道。 最后,Ryan关于品牌与慈善事业结合的观点,也让我受益匪浅。他强调了真诚和品牌价值观相符的重要性。这提醒我们,在商业活动中,不仅要追求利润,还要承担社会责任。

Deep Dive

Chapters
Ryan Schinman, CEO of Mayflower Entertainment, discusses how celebrities often miss out on lucrative endorsement deals by turning down offers. He emphasizes the importance of leverage and negotiation in securing the best deals for brands.
  • Celebrities miss millions by rejecting deals
  • Leverage and negotiation are crucial for securing deals
  • Instant celebrity creates more choices for brands
  • Capitalizing on the moment is key for consistent success

Shownotes Transcript

In this episode of The Money Mondays, Ryan Schinman and DJ Irie reveal how top celebrities miss out on millions by turning down the wrong deals. Ryan shares insider stories from his work brokering $100M+ talent deals, while Irie offers perspective from the front lines of entertainment and branding. If you want to understand the business behind celebrity endorsements, viral fame, and the high-stakes decisions that make or break careers—don’t miss this one.---Ryan Schinman is a top entertainment marketing executive and the CEO of Mayflower Entertainment. He’s known for brokering hundreds of millions of dollars in celebrity, music, and talent deals for major global brands. With a career spanning over two decades, Ryan has worked behind the scenes connecting corporations with A-list talent for commercials, endorsements, and cultural campaigns—making him one of the most influential dealmakers in the industry.---DJ Irie is an internationally renowned DJ, entrepreneur, and philanthropist. Best known as the official DJ for the Miami Heat, Irie has built a powerhouse brand that blends music, sports, and business. He's a sought-after entertainer for global events and corporate partnerships, and also the founder of the Irie Foundation, which focuses on empowering at-risk youth through education and mentorship. With deep ties in both the entertainment and philanthropic worlds, DJ Irie is a cultural connector and respected voice in the industry.Like this episode? Watch more like it 👇Inside the Mind of Tai Lopez: Masterminds, Mentors, and Million-Dollar Insights: https://youtu.be/qlzbbW4hrSwShark Tank’s Daymond John: Life, Best Sales and Business Strategies: https://youtu.be/RkHBezJ3n8sDan Bilzerian Broke All the Rules & It Paid Off BIG: https://youtu.be/yMOCvk_6cxYDan Martell: The Man with the Cheat Code to Money: https://youtu.be/xj_y30BXEyoWatch ALL Full Episodes Here: https://www.youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k---The Money Mondays is a business podcast here to teach you how to make money, invest money, and donate money by showcasing some of the world's most successful people and how they do the same. Hosted by serial entrepreneur Dan Fleyshman, the youngest founder of a publicly traded company in history, this money podcast gives you an exclusive behind the scenes look at how the wealthiest celebrities, entrepreneurs, athletes and influencers make, invest and donate money.If you want to learn more business and investing while you work to improve your financial life, you're in the right place! Subscribe: https://www.youtube.com/@themoneymondays?sub_confirmation=1Dan Fleyshman,The Money MondaysLearn more here: https://themoneymondays.comWatch all the podcast episodes: https://youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6kLet’s Connect...Website: https://themoneymondays.comPodcast: https://podcasts.apple.com/us/podcast/the-money-mondays/id1663564091Twitter: https://twitter.com/themoneymondaysLinkedIn: https://www.linkedin.com/company/the-money-mondays/about/TikTok: https://tiktok.com/@themoneymondaysFB: https://www.facebook.com/The-Money-Mondays-110233585203220/