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cover of episode 699 Julie Wainwright: Author of Time To Get Real

699 Julie Wainwright: Author of Time To Get Real

2025/6/9
logo of podcast The Kara Goldin Show

The Kara Goldin Show

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Julie Wainwright: 我写这本书是为了让创业者真正了解创业的真实情况,而不是只关注成功后的光鲜。我希望通过分享我自己的创业旅程,包括从Pets.com的失败到The RealReal的成功,让读者能够感受到创业过程中的兴奋和乐趣,并从中吸取经验教训。这本书不是公关宣传,而是尽可能真实和诚实地呈现,同时避免法律问题。创业的旅程远不止五件事,我想分享创业过程中的兴奋和乐趣。我对这本书感到满意,它真实且诚实。我写这本书是为了给其他创业者提供参考,希望他们能从中受益。

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Julie Wainwright shares her entrepreneurial journey, including the challenges and lessons learned from her previous company, Pets.com, and the success of The RealReal. She highlights the importance of resilience, perseverance, and understanding the realities of building a business.
  • Failure of Pets.com and its impact on Wainwright's career
  • Founding The RealReal and its initial success
  • Challenges faced in fundraising and media scrutiny
  • Wainwright's decision to write a book about her experiences

Shownotes Transcript

On this episode of The Kara Goldin Show, we’re joined by Julie Wainwright, entrepreneur, e-commerce pioneer, and author of the powerful upcoming book TIME TO GET REAL: How I Built a Billion-Dollar Business that Rocked the Fashion Industry. Julie is the founder of The RealReal, the billion-dollar luxury resale company she took public, and she’s currently the CEO and Co-Founder of Ahara, a precision nutrition company redefining wellness through personalization.In our conversation, Julie gets real about what it truly takes to build and scale a mission-driven company, the emotional and financial toll of going public, and the often-ignored power moves founders—especially women—need to master. We talk about bouncing back from failure, fundraising in a male-dominated venture world, the media scrutiny she faced at The RealReal, and why building generational wealth requires owning more than just a big vision.Julie also shares how her new company Ahara is harnessing science to personalize nutrition, what she’s doing differently this time around, and why her book is a must-read survival guide for founders who want to win without losing themselves.Whether you’re launching your next big thing, navigating your first exit, or just want the unfiltered truth from someone who’s been there—this episode is not to be missed. Now on The Kara Goldin Show.

 

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at [email protected]). You can also find me @‌KaraGoldin on all networks.

 

To learn more about Julie Wainwright, TIME TO GET REAL, and Ahara::https://www.instagram.com/realrealjulie/)https://www.linkedin.com/in/juliewainwright)https://www.amazon.com/Time-Get-Real-Billion-Dollar-Business/dp/1637746865)https://www.ahara.com/)

 

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/699)