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cover of episode 704 Kerry Docherty: Co-Founder & Chief Impact Officer of Faherty

704 Kerry Docherty: Co-Founder & Chief Impact Officer of Faherty

2025/6/20
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The Kara Goldin Show

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Kerry Docherty: 我丈夫Alex和他的双胞胎兄弟Mike从小在泽西海岸长大,一直梦想创建一个高档的生活方式冲浪品牌。Mike甚至在大学论文中就写了关于创立这个品牌。我在大学第一天认识了Alex,后来我成为了律师,专注于人权和社会正义。Alex进入了私募股权行业,Mike在Ralph Lauren工作了10年。2012年,在我们结婚三周后,我们搬去和他哥哥住,六个月后,我们都辞掉了工作来创立这个品牌。这真是一个家族企业,兄弟俩的母亲是一名室内设计师,她装饰了我们所有的商店。Mike是创意总监,Alex是首席执行官,我是首席影响力官。我们每个人只有四分之一的大脑,但我们一起是法拉第船长,能够同时处理很多事情,这是企业成功的关键。

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Kerry Docherty's husband and his twin brother, both surfers, had a long-held dream of creating an elevated surf lifestyle brand. This dream, combined with Kerry's background in law and human rights, formed the foundation for Faherty. The brand's name comes from the founders' last name.
  • Faherty was co-founded by Kerry Docherty, her husband Alex, and his twin brother Mike.
  • The brand's name comes from the founders' last name.
  • The founders quit their jobs to start the brand six months after getting married.

Shownotes Transcript

On this episode of The Kara Goldin Show, I sit down with Kerry Docherty, Co-Founder and Chief Impact Officer of Faherty—the family-owned, American fashion and lifestyle brand redefining what it means to scale with purpose. Known for its surf-inspired aesthetic and unwavering commitment to sustainability, Faherty has grown into a profitable 9-figure business with over 75 stores nationwide and a passionate, loyal customer base.In our conversation, Kerry shares how she and her co-founders set out to build a brand that challenged the norms of the fashion industry. With a background in law and human rights, she brings a unique lens to what it means to lead with intention—launching initiatives like Faherty’s Native Partnership Program, steering the company to B Corp certification, and ensuring impact and integrity are built into every decision.We talk about how to create authentic partnerships, how to stay mission-forward as you scale, and what it really takes to build a brand customers trust—without compromising on values. If you’re interested in ethical business, sustainability, or how to lead with both heart and results, this is an episode you won’t want to miss. Now on The Kara Goldin Show.

 

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at [email protected]). You can also find me @‌KaraGoldin on all networks.

 

To learn more about Kerry Docherty and Faherty:https://www.linkedin.com/in/kerry-docherty-125a0b39/)https://www.instagram.com/kerrydocherty/)https://www.instagram.com/fahertybrand)https://www.linkedin.com/company/fahertybrand)https://fahertybrand.com/)

 

Sponsored By:

Range Rover Sport - The Range Rover Sport is your perfect ride. Visit RangeRover.com/us/Sport) and check it out.

 

Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/704)