Subliminal Messages
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This episode was originally a Patreon exclusive episode that was released on March 9th, 2023. If you like this episode, we have over 200 more Patreon exclusive episodes that you get access to for just $5 a month. Also, today we released another Patreon exclusive episode, which is over The 27 Club.

One last thing, references mentioned in this episode today will be located on our website, theoriesofthethirdkind.com. I hope you all enjoy the episode and we'll see you next week. Welcome to Theories of the Third Kind, Patreon exclusive. Welcome. First off, I want to say thank you to whomever you are listening for opening your minds to receive extra knowledge nuggets each week. It means a lot to all of us and we want you to know that.

Also, before we start, since you are a Patreon subscriber, remember that you get priority in topic suggestions.

So feel free to shoot those suggestions on over to us by email, or if you want, you can do it the old timey fashion way. Write us a letter and send it to our P.O. box, which is located on our website. Snail mail. All right. So today's episode is over subliminal messages. So how today's episode will go is that we'll talk about what are subliminal messages, and then we'll go into the history of them.

And how they were made and all that stuff and who first did them and all that great stuff, you know. And then we'll go into strange facts and findings, theories, and of course wrap it up with our own personal thoughts and theories. So with that being said, let's get into today's episode. Imagine this. You are sitting in a movie theater enjoying the newest theories of the third kind film when all of a sudden

you get the urge to purchase a nice, comfy TOT3K hoodie. What if I told you that the urge you felt to purchase that hoodie was due to a hidden message inserted into the film that subconsciously controlled your decision? Would you believe me?

For over half a century, corporations, governments, and special interests have tried to secretly control your thoughts and actions. Even though it is illegal, you are still exposed to this hundreds of times per day without your knowledge. This is Subliminal Messages. All right, so to start this episode off today, I want to tell everyone a story.

Now, before we get into that, we are going to take a quick break and we'll be right back. America, we are endowed by our creator with certain unalienable rights, life, liberty, and the pursuit of happiness. At Grand Canyon University, we believe in equal opportunity and the American dream starts with purpose.

By honoring your career calling, you impact your family, your friends, and your community. The pursuit to serve others is yours. Find your purpose at Grand Canyon University. Private. Christian. Affordable. Visit gcu.edu. All right. Welcome back. So to start this episode off today, I want to tell everyone a story.

Now, this happened, what was it, like two weeks ago I showed you this, Dan? I think it was last week. What was it, two weeks? It was two weeks ago. Two weeks ago, yeah. Yeah, okay. So two weeks ago, I ended up showing Dan a TV show, well, part of a TV show on Netflix. And this TV show is called Cocoa Melon.

Now, Cocomelon, if you don't know what it is, it's a very popular kids show on Netflix. It shows 3D animated toddlers pretty much singing along to traditional nursery rhymes with their parents, of course. Now, Cocomelon eventually started developing their own original children's songs that they now feature. And since then, their show has pretty much taken off. So if you have a child, you have probably watched Cocomelon.

You know, it's got a little ass baby with a big ass head with that little big curly blonde hair. Extremely popular amongst, you know, toddlers. That was the first time I have ever seen Cocomelon. When I showed you it? Yeah. I've heard the name, but I've never seen it. I haven't even seen it in stores. Oh, it's all over the place in stores. When you go to the baby section, they've got Cocomelon everything. It's like freaking Ryan Toys Review.

Well, I don't go in that section much. Anyway, all right. So, Cocomelon, like I said, extremely popular. It's on Netflix. It had previously had six seasons, and they had just came out with the seventh season. Okay? I'm laying in bed. I got Netflix on. It's playing in the background. I have no idea what's on. I'm not even paying attention to it. And this is two weeks ago. All of a sudden, I hear something.

And I can't really believe what I'm hearing this show saying. And it's coming from a children's show, this Cocomelon. And it's on season seven, episode one, that's titled It's Cody Time. If you go to that episode and you fast forward to 11 minutes into that episode,

They start singing a song that makes you go, what are they saying? And I am not lying, am I, Dan? You are not lying. The first time I heard it, I was just like, so what Aaron had me do, he put it on the TV and he had me have my back towards the TV so I didn't see the subtitles and stuff like that. And he's like, listen to this and tell me what you think you hear. Which at this point, I'm kind of glad we don't have video so you can hear the audio.

And that's what we're going to play. I'm just going to play like a minute of this audio from the 11 minute mark of season seven, episode one of Cocoa Melon. And it's not going to be hard to miss. So we're going to play that right now. Anansi song.

So there you go.

I heard that playing and I said, are they saying a Nazi, like N-A-Z-I? Is this being produced and written by Kanye West? What's going on here? That's what I initially thought. And I couldn't believe what I was hearing. So, like Dan said, I ran over his house and I said, turn around. He had his back towards the TV. I turned it on Cocomelon and I fast forwarded to 11 minutes into the season 7 episode 1 and played this. And Dan, your reaction was...

Did they just say what I think they just said? Was that a Nazi? And I said, it sure damn sounds like it, don't it? So we looked into it and they were saying a Nazi, which is A-N-A-N-S-I.

And we decided to look into it to see what the hell that was. Because in the show, there's a little kid with a spider walking around calling the spider what sounds like a Nazi. And he's playing with it with this other little kid. And Dan, tell him what you found out about this Nazi spider. All right. So as we're sitting there rewatching it again, there I sat, got on DuckDuckGo and searched up a Nazi.

And come to find out, it is one of the most important characters of West African, African American, and Caribbean folklore. Most often, he is shown as a spider and trickster derived from traditional Akan culture. He is usually the depiction of the consequences of your bad actions, even though his stories are mostly based around humor. So my thing was, is number one, why would they want to promote that to children?

Number two, who approved of this part of the episode for it to sound like this?

I would say re-say it again and make your pronunciation better, please. Because it sounds like you're saying a Nazi. Yeah, he said it kind of closer together to where that extra N is not in there. So it sounds like a Nazi instead of a Nancy. Yeah. So it was at this point when we decided, hey, is this sort of like subliminal messaging towards toddlers and children?

And that got us to look into subliminal messages in general. And we said, hey, we need to make this an episode. And that is why we chose to go with subliminal messages for this week's Patreon episode. So with that being said, let's explain what subliminal messages are for those of you who do not know what they are. Now, for us to explain what subliminal messages are, we have to first talk about consciousness.

Now, our mind consists of two parts, the conscious and the subconscious. The conscious part of our mind gives us executive control over things we can think, judge, feel and experience things. Yeah, like my conscious, right? I can walk over there and slap the shit out of you. I would feel that. Yeah. Now, our subconscious is the part of our mind that operates below the level of our consciousness.

Sort of think of it as like a secret hiding place for our desires, our motives, and past experiences that exist outside of our conscious awareness. Now, what's really fascinating about this subconscious that everyone has is that our behavior in this category is always on autopilot.

So throughout the day, are you aware of every time you inhale and exhale or of every step you take in order to not fall? That's subconscious thinking for you right there. All right. So now that everyone has an understanding of the two, let's talk about how subliminal messages are able to target our subconscious mind. So subliminal messages are able to trigger reactions from us without us even noticing.

And they do this by external sensory stimuli. Now, what are external sensory stimuli? Well, there are seven broad categories of different senses that we have, such as visual, auditory, touch, taste, smell, balance and movement. And the final one, body awareness. Out of these categories, the visual one dominates our perception.

Now, subliminal messages usually only target three of these senses. It targets the visual, the auditory, and the smell. And there are several different techniques that big companies and corporations use in these subliminal messages to trigger these senses. For an example, for visuals, there are subvisual and embeds.

Sub-visual cues are flashed so quickly, usually a few milliseconds, that viewers don't perceive them. For example, they will take a frame of a video and insert the words, Thirsty, drink Coca-Cola, or something like that, your preferred soda. That's not my preferred soda, by the way. What's your preferred soda? Big Red. Okay, not bad, not bad. Sprite all the way. Anyways, they insert that frame into the movie, and it flashes by so fast that you do not even notice it,

However, your subconscious does. At that point, it triggers you to think, hey, I want a Coca-Cola or a Big Red. Yeah. And you don't even notice it. You're just like, damn, I really am thirsty right now. And you didn't even notice that you just got triggered by that image that said, hey, drink a Coca-Cola. That's why Coca-Cola makes their cans so loud when you open them up, you know, the cans.

They purposely made them that loud so that would be a audio trigger for people to think, damn, I need to go get me a Coca-Cola. Bet you didn't know that. Now, there are the embedded visual cues. Now, before we get into that, we are going to take a quick break and we'll be right back.

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All right. Welcome back. Now, we talked about the sub-visual cues that, you know, they flash by really quickly that you can't really...

consciously perceive, but your subconscious can. The embedded visual cues are usually like static images that are embedded in an unchanging visual environment that are pretty much hiding in our plain sight. And these can be often seen in print advertisements. For example, KFC Kentucky Fried Chicken. They created an image of their new KFC Snacker Chicken Sandwich that was only 99 cents.

Well, in the lettuce of the chicken sandwich, they embedded a $1 bill. It's hard to see, but our subconscious mind picks up on that and will automatically associate a dollar bill with the 99 cent KFC chicken snacker sandwich. And we do have that image right here. Of course, we'll post it up on Patreon for everyone to take a look at. But on the right hand side of that chicken sandwich, you can see the lettuce is a dollar bill.

Such an odd green, though. But hey, it sticks out just a little bit. Yeah. So you don't really notice it. You're like, that's a big old piece of lettuce. And you're like, oh, I'm going to associate a dollar bill with the 99 cent KFC snacker, which reminded me.

Did you know that Coca-Cola primarily advertises only at sporting events? Do you know why? Because they want you to associate Coca-Cola with having fun. You can go and look at this. Go to every single stadium. Go to every single fight event. Every single thing that's fun. Coca-Cola will have advertisements there. Six Flags, any amusement parks, everything like that. They will have

Coca-Cola there. So when you think of fun, you think of Coca-Cola. Now, going back to the cues, you know, the triggers, the smelling cue, there's various ways that they do this. And your mind is aware of them. And it kind of like triggers you to purchase that item. For an example, let's say you're driving down the highway, right, or the road or wherever, and you pass up a fast food restaurant like Burger King or Golden Chick.

And you smell their food coming from their restaurant. They purposely do this to trigger individuals to think, wow, that freaking burger from Burger King or that, you know, chicken smells damn good. Let me stop and grab some. I can't even tell you how many times I've been driving down the highway.

and I'll smell like the broiled burgers from Burger King or like the chicken from KFC or Golden Chick, and I think, damn, that smells really good. They purposely do this. That's why they place not only these fast food restaurants near highways,

For people to get off and get food, you know, because it's easy access, but also so they can trigger more people. That's why you'll see a McDonald's and then a mile down the road, you'll see another one. They place them strategically to get you to smell. And then you want to stop at the next one. That's right down the road. Damn. Yeah. So that right there is pretty much how subliminal messages work by triggering parts of our consciousness and pretty much controlling our thoughts.

Now, before we get into some more examples of this, let's actually talk about the history of subliminal messages and who came up with this shit. So the history of subliminal messaging all starts in the late 1950s. A market researcher named James Vickery was sitting at his desk just thinking about how he can make advertisements more effective. All of a sudden, an idea popped into his head.

This idea that James had was different from anything that had ever been done before. Instead of delivering ads at the surface level, he instead would deliver them subconsciously to individuals. So for James to test this idea of his, he decided to conduct an experiment at a movie theater in New Jersey. James inserted an image into the middle of the movie that was being shown at the time.

Now this image was quick, I mean extremely quick. It only lasted one-third of a millisecond, and it flashed the words, Drink Coca-Cola. James also inserted another image that lasted only one-third of a millisecond as well that said, Eat Popcorn.

Of course, the audience could not see the image. However, James thought that maybe their subconscious would and that it would trigger them to get a Coca-Cola and popcorn during the movie. So after his experiment was done on the over 40,000 unsuspecting movie watchers, James went and gathered all the data on Coke and popcorn sales. Now, James kept this data to himself and he didn't really share it with anyone until September 12th, 1957.

On that day, at a studio in New York, James held a press conference. During this press conference, he announced to the reporters that he had conducted a secret experiment. In this secret experiment, he repeatedly flashed the slogans of drink Coca-Cola and eat popcorn throughout a movie, and these slogans were too fast for anyone to notice.

However, he stated as a result, the subconscious mind of those individuals who were exposed to these flashes did notice. Because of this, James claimed that the sales of popcorn had risen 18.1% and the sales of Coca-Cola had risen over 57%.

Of course, the reporters were shocked. And at that point, James declared that this experiment was what he called subliminal advertising. And we have a little picture of the advertisement. Hungry? Eat popcorn. So that right there is when subliminal advertising was born. Now, initially, James thought that his fellow Americans would be excited about this. No more annoying cinema and television advertisements.

These could all be replaced now with flashes of images that you wouldn't even notice. Well, consciously notice anyway, but subconsciously you would. However, instead of being happy, his findings sparked fear and outrage among the citizens. During this entire time, the newspapers ran wild with this story, which sort of fanned the flames of the public being angry.

Eventually, the manager of the cinema that was involved with the experiment went to the motion picture daily and told them that, hey, this experiment that James did, he lied. It had no impact on the cells. However, James insisted that it indeed did have an impact on the individuals that were involved in it.

And by the way, just a little knowledge nugget. But in 1962, James finally confessed that he hadn't done enough research to announce this to the public. And he regretted the whole entire thing. Anyway, just that's a little knowledge nugget. Let's go back to 1957. All right. So in 1957, author Vance Packard published a book titled The Hidden Persuaders.

This book was about the psychological techniques used by advertisers to motivate consumers. The book sold extremely well, in total selling over a million copies. One year later, in 1958, the radio station WAAF Chicago decided to test how well this subliminal messaging worked. So they decided to insert whisper messages into the radio. They said, and I quote,

Drink 7-Up and buy Oklahoma oil. They really did say that. Buy Oklahoma oil. Drink 7-Up. So after these tests, the radio station said, hey, they work pretty damn good. We're going to sell these advertisement commercials and call them subaudible commercials.

And they started selling them to various companies. You know, these ad spots. So they'd get the ASMR, uh, buy Marlboros. You know, smoke cigarettes. They're good for you. Yeah, uh, fucking beat off in the movie theater. And Pee Wee Herman heard that one. But, oh god. Anyway.

That same year, in 1958, the CIA ended up looking into subliminal messaging and ended up publishing a report of their findings, which was titled The Operational Potential of Subliminal Perception. So we have that document right here and we will provide a link for anyone that wants to go and read that and see what it's about. Yeah, which is about the operational potential of subliminal perception. And this report ended up causing even more outrage with the public.

which ended up leading to subliminal messages being completely banned in the United States. Now, even though they were banned, they were still being used. For an example,

In 1971, In-Flight Motion Pictures, Inc. announced in the New York Times that it would be selling subliminal commercials that are embedded in their movies and that they would distribute these movies to all major airlines.

Some people are like, wait, hold on. So I'm going to be on an airline and I'm going to be watching a movie for free and they're going to be subconsciously delivering commercials to me. I don't want that. What if a terrorist gets it and crashes into buildings? Lo and behold, hey, 30 years later, it happened. So maybe not the subliminal messaging part, but.

They crashed it into the, you know. Anyways, what happened three years later, Dan? All right. So three years later, the FCC issued it. Not 30 years later. Three years later. Sorry. I just wanted to clarify that. You didn't say 30, but three years later. OK. Three years later, the FCC issued a public notice against the use of subliminal messaging, stating that it is deceptive and contrary to public interest.

However, companies were still like, f*** it, because in 1981... F*** it, I don't give a s***, we're going to run subliminal messages. That's right. Warner Brothers admitted that a two-frame, full-screen death mask was used in the motion picture, The Exorcist, which flashed on the screen for two one-hundredths of a second. That's fast. So we have an image of that subliminal image that was inserted.

And it's basically, it looks like a ghoul, kind of. Kind of does, yeah. Yeah, we'll provide this picture on Patreon for anyone to take a look at. But it wasn't just individuals who were watching movies who were exposed to subliminal messaging. In 1982, Ronald E. Millman was studying the use of subliminal messages and ended up uncovering a link between background music and supermarket shopping behavior.

Ronald stated that there was a link between the tempo of the music and the pace of purchases. For an example, if the supermarket was playing a slow tempo music, it calmed the shoppers down and made them take their time with their purchases, which this increased sales by over 38%.

Now, if the supermarket was playing fast tempo music, the shoppers felt anxiety and they would hurry up and grab the items and leave. So at that point, they were like, look, Walmart and whatever shopping center and market play slow elevator music. Take your time. Chill out. You know, that's what I was thinking. Like, that must be the elevator music. Yeah. But I mean, nowadays they play.

Whatever's on the top hits. Yeah. But on whatever's on the radio secretly controls you. So it doesn't really matter. You know, anyways, that's true. Throughout the following years, companies and organizations still use subliminal messaging, even though it is banned in the United States. Even to this day in 2023, you are exposed to hundreds of them per week and are not even aware of them.

However, we are going to make you aware of them with what we're going to talk about next. Now, before we get into that, we are going to take a quick break. This is our last one, so don't go nowhere. All right, welcome back. So let's transition into the strange facts and findings. That's right. So our first strange fact and finding is about a company named Laid by the Best. Ooh. L-A-I-D. Ooh, is right, Dan.

Now, this company is located in England and they specialize in vinyl roofing and carpet installation. And they decided to publish an ad in the English Yellow Pages. So this ad shows the company's name at the top, laid by the best. Then in smaller letters, it says vinyl flooring and carpet specialists. Then it states that they give free estimates, professional planning, that they do repairs and other various things.

Below that, the company decided to place a large image of a woman looking at a wine glass, which does not fit the company at all. Yeah. A lot of people begin to notice if you flip the image of the woman who's drinking a glass of wine, instead of looking like, you know, she's about to drink that glass of wine, it looks like she's doing something sexual. As in, it looks like

Somebody is flicking their bean, if you know what I mean. DJ laid by the best. Wait, no, it says down there, DJ flooring. DJ flooring. DJ clitoris. Oh my goodness. So of course we do have this picture of the ad, and of course we're going to post it on Patreon for anyone to take a look at, but it is clear as day, 100%. There is no reason why her fingers...

should be up there and there should be additional slits near her finger. No reason at all. That's her shoulder. So like, why would it look like that? Yep. So you flip that image upside down. Boom. Looks like a two legs with a dress pulled up in a coochie coo out. Damn. So there you go. That is our first strange fact and finding. Dan, why don't you tell us about this next one? All right. So our next strange fact and finding is about the United States government.

Even though the United States banned subliminal messaging in 1958, the U.S. government still conducted it on its own citizens in the 1960s. One example would be the National Anthem. Now, during the National Anthem, as the subtitles or the words to the song are being displayed along with the music, the transition that is being used to show, you know, the next set of lines to the song is very odd.

Now, if you watch the video that we have very carefully during the transition, you can see that as the letters fade out, other letters are being faded in and then out very quickly before the official ones show up. Like a ripple effect. Yeah. So we do have a video showing this, which we will watch a small portion of it right now. What the f***?

All right, so we're watching this video at 0.25 speed. What is it saying? Something about the government in the back as the words are coming up? So that one, it says, trust the U.S. government very quickly as the words are flipping around. Oh my God. And then it's being replaced by the lyrics by the dawn's early light. Holy shit. Dang. That, uh...

Hmm. That is freaking weird. Yeah, and if you don't slow the video down, you won't, you can't catch it with just, you know, looking at it. You have to slow it down because it's so fast that it switches. Like, it's crazy. Trust the government. By the dawn's early light, but trust the U.S. government. Yeah. All right, so let's get on to our next strange fact and finding, which comes from the popular sci-fi magazine called SFX.

as in Sierra Foxtrot X-Ray. So this magazine, SFX, ended up putting a subliminal message on one of their magazine covers. Now, if you look at the magazine cover, at the very top, it says SFX because that's the magazine company. However,

They put Xena Warrior Princess, you know, Lucy Lawless, on the front of this cover and her big ass head and hair cover up the bottom part of the F, which makes the magazine look like it's titled Sex. And there you go. That's how subliminal messaging works there because as the saying goes, sex sells. 100% it does. And if you look, it's not just one magazine. It's like every single magazine they release, they have a person on the front

And they are blocking the F to where it looks like it could be an E for sex. Yep. For an example, you got Edward and Bella for Twilight and it says hot 50. I mean, look at him though. His head, his big ass fucking head is blocking that bottom part of the F, which makes it look like sex. But look at the way the F is. It's curved like it's about to be an E anyways though. You're right.

Damn. They did that intentionally right there, 100%. Unlike the Xeno Warrior Princess one where it's straight to where it could be an F, that one is definitely an E. And, of course, you have Edward and Bella there, and Bella looks like she might be nude. Oh, yeah, and it looks like he's about to choke her. Ooh, gray's, uh, 50 shades of gray. Let me bite you with my glitter teeth. I shine. I sparkle. I sparkle. Team Jacob. I hate her acting, by the way.

Christian Stewart. Yeah, it's just monotone, dull. There's two actors I really, really hate. I hate her. Actually, there's three. I hate her. Ryan Reynolds. Ryan Reynolds, 100%. I cannot stand Deadpool, and I can't stand the, like, what is it? The sarcastic humor? Yes, the sarcastic humor. I hate. I freaking hate it.

And then the other one is that chick who played on Juno, the movie Juno, the main actress, who's now a he. I don't know their name. Anyway, I hate those three actors. There you go. Oh, and Matt Damon plays the same character in every single movie. So does Dwayne Rock Johnson, same character. Matt Damon.

Anyways. All right. So let's get to this next strange fact and finding, which is about a 2000 Bush versus Gore ad campaign. Now, we know this is political. However, it's sort of funny. So we figured, you know, we'd talk about it. All right. During the 2000 presidential campaigns for George W. Bush, who was the Republican and Al Gore, who was the Democrat.

The Republicans were accused of adding a hidden message in an ad campaign attacking Al Gore. So in this campaign ad that supported George W. Bush, it was alleged that the word rats appears on the screen for just a quick second before actually showing the word bureaucrats. Now, we did watch this ad a few times and actually were able to catch a glimpse of what they were claiming.

So if you pause this video around 24 seconds, you can see the word RATS, R-A-T-S, in all capital letters, very big and clear as day. And we'll provide an image of that screen capture and we'll provide a link to that advertisement so everyone can go take a look at it themselves.

So there you go. Rats. Pretty much calling them rats. Yeah, connecting rats to them and so people associate that with Al Gore and you don't vote for him. And it looked like it worked because W. Bush became president. W.

W. Bush. You know, he lives up in Crawford, which is not that far from here. Interesting. Yeah. Well, I say it's not that far. It's probably like an hour and a half drive, two hours. See, I have no idea where Crawford is, though. I would have agreed. It's near Walnut Springs, Meridian, all those towns near Glen Rose where I used to work, so I had to drive near there. See, now that I know. Yep. Good old Texas.

All right, speaking of Texas, let's talk about our next strange fact and finding, which has nothing to do with Texas and has everything to do with the company Apple. So in 2008, Apple decided to conduct an experiment. In this experiment, 341 university students were asked to perform a visual acuity task, during which Apple and IBM logos were flashed very quickly.

Subjects who were subliminally exposed to the Apple logo were able to come up with more creative solutions than those who were shown the IBM logos. So this experiment caused Apple to make the claim of Apple makes you think differently. Look at our logo. You think more creative.

They really stated that? Yeah. Oh, man, that's a bold claim. Just because 341 students were shown, some of them were shown Apple, some of them were shown the IBM logo, and the ones who were shown the Apple logo were more creative. I mean, whatever floats their boat.

Yeah. All right. So let's move on, Dan. All right. So our last strange fact I'm finding are various examples of subliminal messaging in ads. And our first one is called Coca-Cola Curves. So as you can see, there's two images. One is the outline of the supposed subliminal message. The other is the original ad.

And this one is the top of a Coca-Cola can. There's ice that is dripping off of it. Now, people claim that this ice is in the shape of a female who is laying down on top of it. And they state that Coca-Cola purposely did this as a way to subconsciously make you connect sex and the female figure to Coca-Cola because sex sells.

Can you see that, Dan? You know, I looked at this photo for the longest time and all I thought it was was that piece of ice hanging down. Then I realized the rest of it was highlighted as well or like outlined. And now I see it. So I would have been oblivious to that.

subliminal message that whole time. Does it make you want to drink it up? Slurp it up? Not really. Okay. All right. I guess I need to see a couple more times. All right. So let's get on to our next one. Our next one is called one ring to rule them all.

Now this shows the Lord of the Rings ring. Okay. I don't know the proper title of this ring. I don't know if there is a proper title of it, but it's the one that Gollum goes after. Yeah. The one ring to rule them all. Okay. So the little scribbles that are over it.

Look, I'm not a Lord of the Rings fanatic, okay? And I'm sure somebody out there listening is, and they're screaming at me. Think it's elvish? I don't know. I don't want to make those claims and us be wrong, and then the person who's a fanatic is yelling at us even more. It may be orcish. I don't know. It's some scribble, okay? And it's on the ring, and you can clearly see that it says Coca-Cola.

I didn't know you could read Elvish. The scribbles like make out Coca-Cola clear as day. I mean, those are two big C's right there. Then you could definitely see Coca and Cola with a weird L. Yep. But funny how he's moving the ring in his fingers. It's just a still image, but I remember in the movie he's moving it around in his finger and it stops on this one part. Yep. I wonder how much Coca-Cola paid them. I don't know, but honestly, I never noticed it until now.

Well, let's see if you can notice this next one, which is another Coca-Cola advertisement. So this is an image. An old image. An old, old image. Looks like maybe, when I say old, old, it looks like maybe 80s. And it's of a Coca-Cola bottle, not a can, a bottle. And it's sitting in ice.

And at the top, it has like a little bubble and it says, feel the curves as an insinuating that the Coca-Cola bottle has curves. You need to grab a hold of it and feel it. And it's sexual. Can you see what it zoomed in on in the ice, Dan? I can see exactly what it is zoomed in on the ice cube. Yeah. So clear as day in the bottom right hand portion, there's an ice cube. And if you look through it,

There is a mouth that is open. And a phallus attacking it. And a phallus getting ready to be inserted into this mouth. And a lot of people say that, hey, it's another way that Coca-Cola is trying to connect sex with it, you know? Honestly, that one right there is, after zooming in, it's very hard to miss. Extremely hard to miss. And another ad that's very similar to this previous one is a Burger King ad.

Now, this ad is of a new Burger King burger that's called the BK Super 7 Incher. In the middle of it,

It says, it'll blow your mind away. And then it has the burger, which is, it's not like a round burger. It's a long burger. It's like their chicken sandwiches. They have a Burger King now. Yeah. And it has it going into the mouth of a woman whose mouth is like wide open and she's like shocked as in like, whoa, this is a big burger. And it's just an example of them connecting their burger with sex. Sex sells, right? Yeah. And at the top it says, it just tastes better.

Yeah. Look at the little description at the bottom. Feel your desire for something big. Wait, hold on. Does that say big or king? It says, feel your desire for something long, juicy, and flame-grilled with the new BK Super 7 Incher. Yearn for more after you taste the mind-blowing burger that comes with a single beef patty topped with American cheese, crispy onions, and the A1 thick and hearty steak sauce. That's so sexual.

Hey, and $6.25 a meal. God dang, what is this, $19.96? That doesn't look like two or one patty to me. That looks like two patties lined up side by side. It actually sounds pretty good. I think I would enjoy that burger. Would you look as shocked as she does?

No, I wouldn't. I would. Hey, seven inches isn't that big. You know why I would look just as shocked as she does? Why? Look at the price of that meal. That's what I just said, $6.25. What is it, like $19.96? That price is awesome. You get the burger, fries, and a drink, $6.25. You can't freaking beat that. Medium size. Speaking of phalluses, let's talk about our next advertisement, which is Dickie's.

Okay. The clothing brand. You can only guess what this is probably going to be about. So this advertisement shows two men wearing Dickie's overalls carrying a gigantic horseshoe.

Now, at the top of this advertisement, it says Dickies are for moving men. As in like, hey, if you're a mover, you go get our Dickies overalls. But here's the thing that makes this entire advertisement weird looking. Is the horseshoe at the ends of it, the tips look like penis heads. Okay? So it looks like these two men are carrying phalluses. Giant phalluses.

Not just carrying. The one on the right looks like he's holding his phallus and looking back at the guy. You're right. Dang. And I guess this is the main thing that they wanted to do back then because this is an older ad. They wanted to get you to look at it. Just look at it. Just look at it. They just wanted you to look at it. And this makes you look at this ad. Because you're like, whoa, what the hell? This looks like a dude carrying penis statues. Damn. I mean...

I guess they look comfortable. All right. And the guy on the right just looks so excited to be looking back, though. Yeah. So there you go. Those are some blatant subliminal messages and ads right there for you. Now, let's get into the theories as to why this is being done. OK, Dan, you want to tell us about our first theory? All right. So our first theory is that the subliminal messages, they're all done by the big corporations.

Their main goal is to blow up and act like they don't know nobody. You know, what are they freaking riffraff? I'm a blow up and act like I don't know. Yeah. So their main goal is to make as much money as possible, throwing in small little clips or images within advertisements to make you crave or want that item that is currently on the screen.

100% by any means necessary. These corporations and companies, all they care about is money. They don't care about you at all.

It is a fact. Money rules the world. Corporations want money. They don't give a shit about human life. And by any means necessary, they want to try to get you to buy things. That's why your data is so important. They control everything. Well, they don't control. They want to control everything you see or do or hear, which made me think the other day, like, how the hell is...

my like Instagram showing ads for things that I've only thought of and haven't even said out loud. And it's happened multiple times. It's happened to all of us multiple times. Me watching The Last of Us, I don't want to spoil anything, but an item came up on the show. And of course, you know, I knew what it was, you know, kind of explains it on there. Then all of a sudden on my TikTok, there's an advertisement for it. So I think that may be

The cause of maybe your phone picking up the sound of that, you know, that item being in that show, maybe. She didn't say it, though. She didn't even say it? No, just looked at it. She was just like, oh, that's weird. My FBI agent wanted to suggest me using it, I guess. Hold on. Is HBO connected to your phone? Do you have the app on your phone? We may have downloaded it not too long ago just because I forgot my password. Hang on. Let's check. HBO.

It is on my phone. Okay, so here's the thing. Maybe that last of us deliberately inserted that item and then it's connected to you and they know that, hey, you watched the HBO series. We're now going to show you advertisements for that item so it reminds you of it again. And it's a way for just this advanced

advertising that they're doing. This entire subliminal messaging is a way for them to basically control you and get you to purchase things. Most of the times when it comes to theories, I'm more flexible, but I am so...

certain that this is the case here that they just want you to purchase things and in turn it's the same thing for this next theory it allows the government to control you this next theory is it's the government doing this they're trying to control everyone not really what you put and touch their buttholes but that's more the aliens thing they're not trying to touch people's buttholes but hey they they want to control you if they have a citizen that is easily controlled

It makes it easier for them, you know? I mean, it is, you know, subliminal messaging. You don't want to vote. You don't want to do this. You want this though. All for their agenda. Yep. Control the masses. So what's this next theory, Dan? So this next theory is that whoever they are, being the government, corporations, or just a person, they're just doing this just to have fun, to see what they can do to people. They throw in images, phrases and such to see what would happen to people that watch it.

Do they start to crave the item or do they just simply ignore what they thought they may have seen on television? I don't know. You think of some of the go back to our Disney episode, the images that are placed in movies and all that stuff, say like the Little Mermaid Castle. There's a golden phallus. All the sexual images. Yeah. And that rat movie, there's those titties in it. Exactly. Like.

Are they doing it just for fun to see if they can get away with it? Like the Coca-Cola, that Ice Cube. I think they pulled that commercial or that advertisement afterwards because they didn't know it was there supposedly.

Someone's just having fun inserting stuff like this to see how far they can go without getting caught. I think to an extent that's the case. But I think overall, corporations are using this to their benefit to control you, to control your urges, purchases and what you do to keep you as an upstanding citizen to make sure that, hey, you like you said, you go and vote a certain way.

Hey, you go and purchase this thing. All it is is just them making more money. That's all it's about. All right. So don't judge me when I'm about to ask you. I'll never judge you. I'll never judge you. Have you seen the movie Josie and the Pussycats? Is that the one where they dance on the table and they drink beer? That's Coyote Ugly. Okay. No, I haven't seen it. So Josie and the Pussycats, they're these three girls that want to become like, you know, famous band and all that stuff. Josie and the Pussycats.

Well, what do they show while they're on the stage? What do you mean? Nevermind. Go ahead. Sorry. They want to be a band. Yeah. So they want to just become popular, famous and all that stuff. They ended up getting picked up by this company just out of the blue, but pretty much the premise of the movie is they're not that good supposedly, but they were inserting subliminal messages underneath their music to sell brands.

So every time they release a new song, they put a new message underneath of it. Like you want to go buy this. You want to buy this. You have to have this. As soon as the song comes out, all the listeners and stuff would run to the store to buy these products. And like that's the whole premise of the movie is like at the end, they find out that they're doing this and that supposedly a boy band before them that died in a plane crash. One of the guys survived. It's because they found out what they were doing to their music.

Damn, maybe we need to do that for our podcast. I'm just kidding. I never do that. No, you need to purchase a TOTDK shirt. Buy our hoodie.

When it comes to my personal thoughts and theories, you already know what I'm going to say. It's all about making money. It's all these corporations. They're all f***ing evil. All of them. They don't care about you. They don't give a s*** about you. So when you call in sick and you sort of feel bad because your boss is like, oh, you got to worry about the company. What about the company? F*** that. They can sit there and they can fire you without even giving you a notice. But they want a two weeks notice? No. Not a chance. They can suck it. All of them. Sorry. I'm just, I just hate them.

And they use their power and they use their money to lobby Congress and lobby politicians to get them to pass laws that benefit them. These Congress and these people that, you know, supposedly represent you, they don't really represent you. They represent corporations. And these corporations care about money. They don't care about human life.

Sorry, rant over, but that's my personal thought behind it, Dan. It's all about profits. It is. I agree. I 100% think that big corporations are not going to be 100% behind it. I think the government still has their hand in it trying to see if there's a better way to control the masses.

and all that such because how advanced do you think it is do you think it's super advanced i think it is extremely advanced there's this ai that's just running this program that somehow is connected to our thoughts i believe it's extremely advanced with the messaging now but yet it's still not advanced enough to fully woo the masses it can only work on subtypes yeah

I think the government, of course, I don't think I know that they do this. They collect all the data off your phone, all the data from social media, all that. And they take people and based on all these data points, they put you in a category. And I think that's how they deliver each ad. There's a good documentary that's over this. I can't remember the name of it now, but if I do, I'll put it in the comment. Cocoa Melon? No, not Cocoa Melon.

But anyways, Cocomelon thing, I think it's a way for the kids to get controlled too at an early age to get them to think what, you know, whoever's putting that stuff out to think a certain way. I don't know. I haven't seen many of the episodes. I just seen that one that you showed and it was kind of sketch, kind of sketch. You know, they could have done a better way of,

saying the name and I guess giving more premise to what it is other than saying calling it a spider I mean yeah back to that question though do you think they're way advanced the advertisement placements are and the subliminal messaging is super advanced so yes I do believe that it's very advanced and I asked you earlier like have you ever heard of strawberry champagne no yeah you did ask me that earlier and I've never heard of it before so there was a Bruno Mars song that came on just

Just the way you are or something like that. I don't know. I forgot the name of it. And I'm not going to look it up because I really don't care for it. But in the song though, they said something about strawberry champagne. And I remember when that song came out, then all of a sudden, every girl I knew was

was out buying strawberry champagne and that's all they would drink. And it made me think of subliminal messaging. It's like, all he says is like a couple of times in the song, just strawberry champagne and such like that. Then all of a sudden now everyone's out there buying strawberry wine, sparkling Moscato shit. And then you find out he has a frigging interest or portion of the companies that own strawberry wine and he made a buttload of money off of it.

I, he didn't, but I just, I don't know. I actually kind of want to look that up now, but then again, I don't care, but it was just like, you know, the coincidence of it. Yep. And of course any song, you know, that comes out that talks about a certain item, it's like people have to go and get it. Yep.

Well, with that being said, if you or a loved one have been exposed to subliminal messages that you are aware of, that you are aware of and would like to share it with us, or you have in fact had what happened to me, you know, just thinking of an item and not even saying it out loud or even looking it up on your phone or anything at all, just something random. And then an ad for that pops up and you think, damn, they're reading my mind. I'm not crazy though. I'm just, you know, a

If you've had that happen to you, comment down below. I would love to hear from you. Oh, there it is. All right. So that is the end of today's episode over subliminal messages. If you or a loved one would like to get a hold of us, you can send us an email at Aaron, A-A-R-O-N at Theories of the Third Kind or Dan, D-A-N at Theories of the Third Kind.

Make sure you title the email something in all caps. And you don't have to do that, but you can send us an email or actually that's probably the best way to get ahold of us. Send us an email and we'll email you back. With that being said, I want to thank you for joining us today. And again, thank you for your support. You are all amazing. Every single one of you. So with that being said, Dan, you want to roll us out? Sure will.

It's okay to be out of this world with your thoughts. Because you are not alone.