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cover of episode Ep 131: Rates Are On The Rise And What That Means For You As An Entrepreneur

Ep 131: Rates Are On The Rise And What That Means For You As An Entrepreneur

2023/8/1
logo of podcast The B-Word with Joanne Bolt

The B-Word with Joanne Bolt
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Joanne Bull
Podcast strategist and community builder known for her innovative approaches to increasing podcast visibility and engagement.
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Joanne Bull: 当前利率上升至22年高点，对企业经营造成巨大影响。这不仅影响消费者的购买力，也影响企业的产品和服务销售。为了应对这一挑战，企业需要重新评估受众的需求，并相应地调整其产品和服务。这可能意味着更新或改进现有产品，使其更符合消费者在经济低迷时期的需求。此外，企业还应积极与受众互动，了解他们的需求和痛点，以便更好地满足他们的需求。这可以通过调查问卷、社交媒体互动等方式实现。在经济低迷时期，低价订阅服务更容易被取消，企业应提高低价订阅服务的价值以留住客户。与其他企业合作可以提高产品或服务的价值，从而在不提高价格的情况下吸引更多客户。总而言之，企业无需降低价格来应对经济低迷，而应专注于提高产品或服务的价值，以满足客户需求。 Joanne Bull: 利率上升对企业的影响不容忽视。消费者在高利率环境下会更加谨慎地进行消费，这将直接影响企业的销售额。为了应对这一挑战，企业需要采取积极的措施来维护和提升客户价值。这包括深入了解客户需求，并根据市场变化调整产品和服务策略。通过社交媒体等渠道与客户互动，可以更好地了解客户需求，并及时调整营销策略。同时，企业也需要关注客户的财务状况，并提供更具价值的产品和服务，以增强客户的忠诚度。此外，与其他企业合作，可以共同开发更具吸引力的产品和服务，从而提升市场竞争力。

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Joanne discusses the impact of rising interest rates on businesses and how entrepreneurs can adapt by reevaluating their audience's needs and adding more value to their offerings.

Shownotes Transcript

With interest rates the highest they’ve been in 22 years, you may be feeling a shift in your online business. Spiking interest rates impact not only consumers, but businesses as well. In this episode, I share ways how you can combat it to keep your revenue steady. One of the best ways to do this is to re-evaluate your audience's needs and adapt accordingly. Doing so, can really help your business stay ahead of the curve, which is where I know you want to be!In markets like this, buyers are really looking to get more for their money so listen in as I share ways on how you can add more value to your offers without dropping your prices. 

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