Fast Company Presents Most Innovative Companies
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I'm Amy Farley, senior editor at Fast Company and host of Most Innovative Companies, a new podcast launching on July 26. Join me as we dive into how companies are finding creative ways to confront some of today's biggest challenges and pointing the way forward for both their industries and society at large.

We'll talk to business leaders about using cutting-edge AI technology to measure how forests are capturing carbon. We'll discover how blockchain technology is transforming the gaming industry. And we'll explore how Gen Z is using social networking to shop online.

It is important to understand the issues of the past, but then it's important to continue to invest in this world because we need nature. And if we don't fund the conservation and restoration of nature, it's going to be way, way harder to mitigate climate change. So we need a new generation of forest carbon, and that is happening. We are just one of many organizations that are working on the future of nature-based solutions.

We are the DNA provider and all the synthetic biology companies, they use our DNA to do cool stuff. We provide the picks and shovels and our customers are digging for gold. We see our customers as the heroes, right? Our customers are the badmins and we are the robins to their batmen. We enable them to do things that they couldn't do before.

The other element that's really interesting about Top Shot is the market moves based on things that happen in the real world. So if a team qualifies for the playoffs or if a player gets injured, things happen in the marketplace. And so Top Shot kind of brings multiple groups of people together, as well as kind of the average NBA fan or a casual NBA fan who just wants to feel a little bit closer to their favorite players. Join us every other Monday starting on July 26th, available on Apple Podcasts, Spotify, and wherever you enjoy your podcasts.