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cover of episode ISOLATO - TONY BOY

ISOLATO - TONY BOY

2025/5/8
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Monologato

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一位评论者:Tony Boy的新专辑"Uphoria"采用了结合线上线下推广的营销策略,这是一种成功的策略,它将数字营销与现场体验相结合,为Tony Boy的音乐生涯开启了新的篇章。这个新篇章对于Tony Boy来说非常重要,因为他经历了很多事情。 从个人层面上来说,"Uphoria"可能反映了Tony Boy在生活中经历的兴奋和人生的转变,这是一种超越物质使用的兴奋和活力。这张专辑也试图表达某个特定的时刻,这个时刻的独特之处不在于声音,而在于它代表了一种转变,这种转变在他之前的专辑中就已经有所预示。 Tony Boy在2024年和2023年都发行了大量的音乐作品,并且积极地与其他艺术家合作,充分利用了他当时的热度和人气。他经历了一个时期,作品非常受欢迎,创作灵感源源不断,他很好地利用了这个机会,发行了许多专辑和单曲。 现在,他进入了一个新的阶段。虽然保持高产能带来稳定的销量和稳定的现场演出,但这并不意味着每一首单曲都能获得成功。他最近的一首单曲并没有进入Spotify排行榜前十,这说明保持成功并非易事。"Uphoria"的视觉设计也可能过于混乱,这可能会让这张专辑显得有些迷茫。 我认为Tony Boy现在需要放慢脚步,让他的作品有更多的时间沉淀和完善,而不是过度频繁地发布作品。他发布了很多作品,这对于他的粉丝来说是一件好事,但这种高产也可能适得其反。他需要学会如何更好地把握节奏,虽然看起来他已经做出了决定,但我们还需要拭目以待,看看这张专辑最终会取得怎样的成功,以及它是否真的代表了一种进步。 这张专辑在某些方面是具有开创性的,而在另一些方面则可能存在不足。但总的来说,它无疑会展现出Tony Boy音乐生涯的新面貌。它已经剧透了很多内容,与过去艺术家需要花费很长时间才能完成一张专辑相比,现在的时代节奏更快,每一种情感、每一个瞬间都能迅速地被表达出来。因此,我们可以相信这是一张高质量的专辑,尽管它所属的音乐类型并非我的最爱,但我始终试图客观地看待事物,并保持一定的距离。

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There will be this event at the Alliance Cloud.

on 20 May, my birthday, where Tony Boy will present his new album "Uphoria" in a listening party. The pre-order is already active, you pre-order the album and then you get the invitation.

So, in short, it's a nice marketing strategy that unites the click, so digital, to the presence from the live, to the experience. So I have to say, great marketing. So, this euphoria thing opens a new chapter for Tony Boy. A chapter that is certainly important for him because so many things happened.

on a personal level above all, so maybe the euphoria he's talking about is this one, it's just related to the fact that he may have lived a nice burst of adrenaline and life

outside of the use of substances, etc. But then there is, let's say, an need to tell a certain moment that is certainly going to be distinguished, not by sound, because surely there will be a new speech, but it was perceived from the last album that

there would have been a change soon. Then, in short, he made two records in 2024 with many tracks, not EP, not stuff like that. The last record has a lot of trouble compared to the way of making recent music. Then in 2003, 2023 he also made a nice record, so practically with the singles always active. In 2025 he has already done

3 collaborations, 4 collaborations and 1 single. By the way, it's a fantastic year that is going very well, also due to the fact that it is part of the project "Luke" that is pushing hard. So there was a moment when Tony Boy had

great hype, great push, they are those phases in which the artists, how they move, the pieces just fly, they can do anything and I must say that he has exploited it well by making many releases and body discs.

Now it's a new phase, it's ok that the artist goes on with the catalog, it's ok that you have a certain certainty of sales, minimum numbers, if you do a live you know that people come to you, etc.

However, it is not said that a single song released like this has a certain number of faces. The last single does not fit in the top 10 of Spotify songs, even though it has just been released. This is just to say that it is not easy. Euphoria also from the graphics. It seems to me that it is a project that risks being very confusing because it wants to tell that confusion.

So I still believe that Tony Boy now needs to take a step back on market logic, because he has communicated a lot, he has experimented a lot and he has a very experimental style. And so, however, it must also be given time to concretize, that is, to bring to fulfillment what he is working on.

But he publishes everything, we have seen what he does, so this is a nice thing for those who follow him and appreciate everything he does. But it's something that could turn us against, so he needs to understand how to move, but it seems that the decisions have already been made, so it's up to us to understand how this album will go and if it will actually

there is this evolution, it is propositional in some respects or negative in others but in short, it is certainly ready to tell new aspects, it has made many spoilers and surely if before maybe an artist took so much time to put on a record a period, today you live faster and every emotion, every moment, however

takes and is told with enough speed so we can have confidence that it is a quality product for what concerns obviously the genre which is not really my favorite but I always try to be objective about things I try to look at them with detachment

Thank you.

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