The book explores how home computers in the 1980s were designed to sustain heteronormative middle-class families by shaping relationships between users, emphasizing the influence of women's culture and feminist critique on personal computing despite women's underrepresentation in the industry.
Hilu introduces the notion of 'companionate computing,' which reimagines the spread of computers into American homes as a history of interpersonal, romantic, and familial media that integrates computing into family dynamics.
Hilu conducted extensive research through digital archives, newspaper and magazine articles, and visits to physical archives like the Strong Museum of Play, focusing on how computers were integrated into family life and relationships during the 1980s.
Early anxieties centered on the gendered perception of computers as masculine technologies entering a feminized domestic space, potentially disrupting family relationships and distracting men from their familial responsibilities.
Hilu's work expands on existing histories by focusing on the domestication of computers and the influence of feminist critiques on personal computing, challenging the over-emphasis on hobbyist culture and masculinity in earlier narratives.
Hilu discovered that even non-feminist relationship software, like the program 'Interlude,' referenced therapeutic culture to legitimize themselves, showing how broader societal shifts in intimacy and sexuality influenced the development of such technologies.
Hilu advises that the key to transforming a dissertation into a book is developing a clear through line or central argument that ties the entire work together, which may not be immediately apparent during the dissertation process.
Hilu's next project will explore the intersection of games and therapy, examining how gaming logics have shaped therapeutic technologies and discourse, focusing on the historical arc of media as relational and therapeutic tools.
*Digitizing Domesticity in the 1980s: The Intimate Life of Computers *)(U Minnesota Press, 2024) shows how the widespread introduction of home computers in the 1980s was purposefully geared toward helping sustain heteronormative middle-class families by shaping relationships between users. Moving beyond the story of male-dominated computer culture, this book emphasizes the neglected history of the influence of women’s culture and feminist critique on the development of personal computing despite women’s underrepresentation in the industry.
Proposing the notion of “companionate computing,” Reem Hilu reimagines the spread of computers into American homes as the history of an interpersonal, romantic, and familial medium. She details the integration of computing into family relationships—from helping couples have better sex and offering thoughtful simulations of masculine seduction to animating cute robot companions and giving voice to dolls that could talk to lonely children—underscoring how these computer applications directly responded to the companionate needs of their users as a way to ease growing pressures on home life.
The Intimate Life of Computers is a vital contribution to feminist media history, highlighting how the emergence of personal computing dovetailed with changing gender roles and other social and cultural shifts. Eschewing the emphasis on technologies and institutions typically foregrounded in personal-computer histories, Hilu uncovers the surprising ways that domesticity and family life guided the earlier stages of our all-pervasive digital culture.
Peter C. Kunze is an assistant professor of communication at Tulane University.
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