In Episode #1 Eric and Neil introduce the world to The Marketing School—a daily podcast built to share marketing insights with the world. Today’s main topic: where you can go to learn marketing.
Show Notes:
01:36 – Do you want learn about online marketing?—Don’t go to college!
02:22 – College professors don’t have practical, up-to-date, field experience
02:31 – Go to blogs like www.moz.com), www.backlinko.com), www.singlegrain.com)
02:45 – Read some articles, take what you learn, and apply it to your website
03:19 – Every single online marketer that’s good got started on their own website
03:27 – Learn before you earn
04:01 – Learn to be persistent
04:35 – Small wins add up over time
04:45 – How Neil become Eric’s mentor
05:29 – Keep your foot on the peddle and you’ll start to pass everyone around you
06:00 – Like Eric, Neil got his start by emailing a random entrepreneur he looked up to
07:29 – Be willing to trade knowledge all the time
08:03 – How Eric learns marketing now?—Nuzzel)
08:35 – www.Kissmetrics.com)
08:55 – Feed.ly) and www.jonloomer.com)
09:19 – Neil just learns by CRUSHING blogs and articles—he picks the ones with the most social shares
10:32 – Education is about actionable material
11:15 – Subscribe to this podcast on iTunes!
3 Key Points:
Resources Mentioned:
Nuzzel) – Tool Eric uses to organize and catalog his Twitter feeds
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