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cover of episode How Zepto Became India’s Fastest Growing Startup

How Zepto Became India’s Fastest Growing Startup

2025/4/18
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Y Combinator Startup Podcast
AI Chapters Transcript
Chapters
Zepto's success is attributed to its customer-centric approach, focusing on 10-minute delivery, unlike competitors who prioritized supply chain optimization. This strategy resulted in higher user retention, lower customer acquisition costs, and improved profitability.
  • Zepto prioritizes customer experience over supply chain optimization.
  • 10-minute delivery model increased user retention and improved economics.
  • Customer-centric approach led to better P&L and cost reduction.

Shownotes Transcript

Imagine ordering groceries and having them show up at your doorstep in just 10 minutes. That’s the promise of Zepto, the fastest-growing e-commerce company in India.

In this episode of How To Build The Future, Garry sits down with Aadit Palicha, the co-founder and CEO of Zepto, to discuss how they got started in a Whatsapp group, what it’s like going up against incumbents like Amazon and Zomato and how the future of e-commerce is changing in the age of intelligence.