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cover of episode The best ways to effectively measure SEO

The best ways to effectively measure SEO

2025/2/11
logo of podcast Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Shownotes Transcript

Jason Shafton, Founder and CEO of Winston Francois, delves into SEO for growth marketing. Measuring SEO’s effectiveness can be a challenge for growth marketers. Unlike other marketing channels with clear-cut key performance indicators (KPIs), SEO's impact is multifaceted and its results often require patience and time to bear fruit. Today Jason discusses the best ways to effectively measure SEO. 

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