**How to issue a Press Release That Big Wires will accept - Subject Matter Expert Podcast **
**New York, NY -- Podcast host Qamar Zaman recently interviewed Rene Perras, a leading digital PR expert, on the first podcast called Subject Matter Experts by KISS PR. **
**Caption: Subject Matter Expert Rene Perras Explains - How to issue a Press Release **
**Mr. Perras uses his expertise in digital pr to emphasize the importance of the 5 W's of PR when it comes to writing press releases on the subject matter experts podcast hosted by Qamar Zaman of KISS PR. **
**Rene also went on to explain the importance of digital PR in the age of search engines and social media and stressed the importance of “search intent” and how businesses can leverage PR using news and press announcements in a manner that will be acceptable to the newsrooms and big wires who submit these press announcements. **
**Subject matter podcast host Qamar Zaman also asked Rene how agencies can take proper documentation from their clients prior to releasing any kind of news announcement. **
About Digital PR Advisory of Rene Perras
**Lawyer SEO and digital marketing consultant Rene Perras specializes in PR advisory to many law firms and public companies. **
**About Subject Matter Expert Podcast **
**Hosted by Qamar Zaman of KISS PR a digital marketing agency that helps companies large and small in the area of website design, SEO, conversion rate optimization and digital public relations. **
**Media Contact **
[email protected])** **https://kisspr.com/)
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