Workplaces often rely on numerical ratings for performance reviews. Election debates focus on poll numbers and approval ratings. Your watch counts your steps in a day. Numbers increasingly influence our decisions.
In this episode of *Choiceology with *Katy Milkman), we look at our very human tendency to fixate on digits even when words or graphs represent the very same information.
Stephen M. Colbert) writes about movies and the film industry and shares the heated story of when the DC Extended Universe came up against some unfavorable Rotten Tomatoes scores. You'll hear about a battle of wills between a famous director, some powerful studio executives, and a legion of fans, proving that numbers don't tell the whole story.
Next, Katy speaks with Linda Chang), a behavioral scientist at the Toyota Research Institute and former MindCORE post-doctoral research fellow at the University of Pennsylvania. Katy and Linda, together with University of Chicago Professor Erika Kirgios) and MIT Professor Sendhil Mullainathan), worked on the paper "Does Counting Change What Counts? Quantification Fixation Biases Decision-Making)."
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