cover of episode My Approach To Scalable Content - The Content Accordion | Ep 845

My Approach To Scalable Content - The Content Accordion | Ep 845

2025/3/3
logo of podcast The Game w/ Alex Hormozi

The Game w/ Alex Hormozi
AI Deep Dive AI Chapters Transcript
People
A
Alex Hormozi
从100万美元到10亿美元净资产的商业旅程中的企业家、投资者和内容创作者。
Topics
Alex Hormozi: 我在内容创作中不断探索数量与质量、广度与深度的平衡。起初，我专注于数量，通过频繁发布内容来扩大影响力，例如每周发布三次YouTube视频和播客。后来，我发现提高质量更重要，开始减少发布频率，但提高内容制作水平，例如进行视频剪辑和编辑。在内容主题方面，我尝试过广泛的内容，例如生活建议、健康等，但发现这并没有带来预期的商业转化。因此，我将内容主题聚焦于商业领域，并尝试在内容的广度和深度之间取得平衡，既要吸引初级用户，也要满足高级用户的需求。我目前的策略是采用70-20-10原则，70%的内容专注于核心商业主题，20%的内容是商业主题的延伸，10%的内容是探索性内容，反映我的个人兴趣和生活。通过这种方式，我既能保持内容的专业性，又能展现我的个人魅力，吸引更广泛的受众。

Deep Dive

Shownotes Transcript

Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

Wanna scale your business? Click here.)

Follow Alex Hormozi’s Socials:

LinkedIn ) | Instagram) | Facebook) | YouTube ) | Twitter) | Acquisition )

Mentioned in this episode:

Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap