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cover of episode Why Constant Changes Kill Growth | Ep 893

Why Constant Changes Kill Growth | Ep 893

2025/5/26
logo of podcast The Game w/ Alex Hormozi

The Game w/ Alex Hormozi
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Alex Hormozi
从100万美元到10亿美元净资产的商业旅程中的企业家、投资者和内容创作者。
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Alex Hormozi: 我发现业务变革通常会导致大约20%的收入下降，这主要是因为变革本身带来的成本。因此，在决定实施任何变革之前，我需要确信它至少能带来20%的增长，否则，我宁愿不承担这20%的损失。我会使用ICE框架来评估每个潜在的变革：评估其影响（Impact）有多大、发生的可能性（Confidence）有多高，以及实施的便捷性（Ease）如何。如果同时实施多个变革，可能会导致收入的多次下降，因此，重要的是要限制同时进行的变革数量，并专注于那些真正有价值的变革。有些问题可能暂时无法解决，因为每次改变都会对团队产生负面影响，直到他们适应。当然，如果什么都不改变，通常也会有2%到3%的自然增长，因为人们会因为想要让工作更轻松而做得更好。总之，要确保你选择做的少数事情是绝对值得的，许多事情最好忘记，而且要直面真正限制业务发展的难题，而不是逃避它们。

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In this tactical episode of The Game, Alex (@AlexHormozi) explains why changing too much too fast kills growth. He unpacks the 20% drop rule, the ICE framework, and how sometimes the most scalable move is doing less.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

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