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cover of episode An Introduction to Author Ecosystems with Russel Nohelty

An Introduction to Author Ecosystems with Russel Nohelty

2025/5/28
logo of podcast Novel Marketing

Novel Marketing

Shownotes Transcript

Have you ever followed popular marketing advice that worked wonders for someone else but completely fell flat for you? Or have you watched another author succeed with a strategy you were told would never work?

That’s because book marketing isn’t one-size-fits-all.

In this week’s episode), I talk with USA Today bestselling author Russell Nohelty about Author Ecosystems—a framework that helps you understand the type of author you are and which marketing strategies are most likely to work for you.

You’ll discover:

  • Why some authors succeed with rapid release while others succeed with traditional launches
  • How to identify your own ecosystem and tailor your marketing strategy accordingly
  • Which types of authors complement one another best

Whether you’re struggling to gain traction or just want to work smarter, this conversation will give you clarity and direction.

Listen in) or check out the blog post) to find links to the Author Ecosystems quiz and other resources to help you determine where you fit in the author ecosystem. It’s a great place to start.

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